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The Art of Selling Your Vision: The Power of an Effective Product Roadmap

The Product Coalition

Are product roadmaps sales tools? Think of a product roadmap as a sales pitch for your product. Thinking of your roadmap this way is helpful when you want to get support from stakeholders and gauge interest from customers — important people who care about your product’s future. Absolutely! Build excitement.

Vision 107
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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? The digital revolution is no longer a distant wave on the horizon, but a powerful tide reshaping every industry. What are digital transformation strategies? But where do you start?

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Mastering Product Success: Unveiling the Power of Product Vision, Roadmaps, and Goals

People-First Product Leadership

Today we wrap up the three part series on creating your strategy stack. Part 1, we covered the “why” behind creating a strategy stack, with a focus on establishing the organization’s Mission, North Star, and Vision. Part 2, we continued the organizational journey by defining the Strategy and Goals.

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What is Product Strategy?

Product Bookshelf

Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. A good strategy consists of a diagnosis, guiding policy, and coherent actions. Why is product strategy so hard? “What is product strategy?”

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From Sketchpad to Strategy: Design Alchemy in Product Management

UX Planet

Amidst the ever-shifting terrain of professional development, my journey from an Industrial Designer with a specialization in Textile to a Design Strategist has been a transformative experience. The insights gained during these sessions were not confined to the design phase but extended seamlessly into product roadmapping.

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The Power of Product Lifecycle Management: Steering Product Roadmaps to Success

The Product Coalition

roadmaps?” Executing a product roadmap requires more. Just as a well-drafted blueprint, an experienced contractor, and a solid foundation provide the ingredients required to build a house, a consistent, well-thought-through product lifecycle enables product strategy through execution. Queue the time travel music….

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Journey to Success: The Seven Pivotal Purposes of Product Roadmaps

The Product Coalition

If you do things that are purposeful, you’ll eventually be successful.” — Howard Schultz Several years ago, I found myself in a heated discussion about product roadmaps with a client. So as he leaned across the table and looked me in the eyes, he demanded, “Explain why I need a product roadmap.” That’s simply a byproduct.

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