Mind the Product

SEPTEMBER 3, 2019

As the Head of Product for Premium Services at Cookpad, Philip has become known for his unstinting attention to detail, and taking rapid prototyping to a whole new level. She has worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery.

Product Research 114

Product Research Customer Experience Entertainment User Testing 114

Userpilot

FEBRUARY 17, 2021

Topics: Positioning to scaling success, Building a PMM team for success, Cross-functional collaboration, career development, Demystifying Segmentation, Research & Testing, Hired as a Remote PMM, In-Product Engagements – Lead Customers to the Aha! Product Drive. Product Marketing Summit Product Conferences.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

BrainStation Product Management

FEBRUARY 28, 2019

It makes sense then that the most crucial skills for Product Managers are intangible people skills – otherwise known as soft skills, but we’ll discuss that later – which tend to be more transferable from position to position and industry to industry.

Technical Advisors 70

Technical Advisors Reporting Tools Analytic Tools Product Research 70

Userpilot

OCTOBER 16, 2022

This term was originally coined by Michael Treacy and Fred Wiersema in their book “ The Discipline of Market Leaders ”, where customer intimacy is one of the three “value disciplines” that a company can follow in order to grow, and the other two models include “product leadership” and “operational excellence.”.

User Testing 97

User Testing Feedback Software Research Software Analytic Tools 97

PMLesson's Ace the PM Interview

JULY 13, 2020

You’ll also need: UX design experience. What makes a great product? Great PMs have an intimate understanding of their audience, and have a feel for what constitutes above-and-beyond UX. Which metrics are the best health indicators for your product? But the best PMs have more than soft skills. Data competence.

Certifications 52

Certifications User Testing Data Visualization Feedback Software 52

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. And we use that as a way to just kind of pressure test it. And then we've got really good clean information.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. And we use that as a way to just kind of pressure test it. And then we've got really good clean information.

Product launches 70

Product launches Research Software User Testing Product Research 70

BrainStation Product Management

FEBRUARY 28, 2019

It makes sense then that the most crucial skills for Product Managers are intangible people skills – otherwise known as soft skills, but we’ll discuss that later – which tend to be more transferable from position to position and industry to industry.

Technical Advisors 40

Technical Advisors Reporting Tools Analytic Tools Product Research 40

The Product Coalition

FEBRUARY 5, 2019

Then, they are upvoted and commented on; this helps everyone find out about features or products they would not have heard abut otherwise. It is very useful for conducting product launches, or simply testing an idea with the wider community. Before Impact Interview, Lewis was Microsoft’s Director of Product Management.

Research Software 61

Research Software Analytic Tools User Testing Data Visualization 61

The Product Coalition

DECEMBER 27, 2023

Agile Boards It’s common for teams to use agile boards with columns like TO DO, IN PROGRESS, TESTING, READY FOR TESTING, DESIGN, DONE, DEPLOYED, etc. Misunderstanding Role-Based Responsibility Cross-functional teams is not driven by the idea that specific roles bear sole responsibility for certain aspects of the product.

Analytic Tools 123

Analytic Tools Weak Development Team Reporting Tools Technical Review 123

Roadmunk

SEPTEMBER 28, 2017

We’re building an incredible team under new leadership to advance our digital presence. We did a bunch of testing around this when we first launched pop-up verticals. Going outside in is a more iterative, discovery- and test-based approach to product launches. That’s a thrilling journey to be part of.

Data Visualization 63

Data Visualization Analytic Tools Reporting Tools User Testing 63

The Product HQ

APRIL 20, 2024

These skills include recognizing market opportunities, customer research, product road mapping, and modeling. Product managers also have essential soft skills such as communication, leadership, empathy, collaboration, understanding customers, and strategic thinking. They then transition into product management mid-career.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Mind the Product

OCTOBER 31, 2017

They must be tested with customers before any investment in development. As a product manager, your solution may involve an improvement in process, or a workflow optimization, or even a new product launch. Modes to Test. Minimum Viable Product. Show and Tell.

User Testing 78

User Testing Product launches Customer Experience Customer Feedback 78

Userpilot

OCTOBER 6, 2022

You need data product managers when your product or your organization’s internal processes depend on the effective use of data. Apart from regular product management skills like leadership or UX design, data product managers need to be proficient in managing the data product lifecycle.

Data Visualization 93

Data Visualization Customer Feedback Analytic Tools User Testing 93

Userpilot

JUNE 25, 2023

Hooked delivers insights into the psychology of user habits and engagement to design captivating products. Sprint presents a practical and efficient approach to problem-solving and innovation , empowering SaaS teams to test and validate ideas quickly. Product Rantz is an amusing read on ‘how to lose users and alienate your customers.’

Books 88

Books Analytic Tools Data Visualization Product Research 88

ProductPlan

NOVEMBER 15, 2022

Software product management involves “building, implementing, and managing software or digital products , taking into account life cycle considerations and an audience.”. Software product management usually entails shorter product dev cycles, more flexible product definition and testing, and lower financial risk.

Feedback Software 80

Feedback Software Analytic Tools Research Software Data Visualization 80

The Product HQ

APRIL 20, 2024

Over time, potential product directors need to show an ability to lead the entire product team. On top of that, they need to show success in every product strategy they own. Excellent leadership skills, a fundamental understanding of product management, and a strong portfolio of success are the recipe for success.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software 94

Feedback Software User Testing Data Visualization Onboarding KPIs 94

Department of Product

AUGUST 22, 2022

Given the vast, expansive nature of ‘product’, it can mean anything from understanding the business model, the new domain you’re operating in, user engagement data or the overall strategic direction of the business. A SaaS product targeting veterinary practices is more likely to attract more desktop users than mobile users.

User Testing 52

User Testing Feedback Software Customer Experience Product Research 52

Bain Public

JANUARY 11, 2022

You’ll need to analyze each feature request to see if the time has come to push it through the roadmap via a prioritization process with leadership. anecdotal evidence, market or user data, A/B test results). Next, you’ll take the business case as well as the scope to the product leadership team for Prioritization.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Department of Product

JUNE 27, 2022

By reporting to Product, he forced the Product team to do the work to align themselves with Design. I often see Design and Product working in different directions. Besides that, the triad leadership can either report to the CEO, Chief Product Officer (CPO), or a VP/Head of Product Development.

Weak Development Team 52

Weak Development Team Onboarding KPIs Embedded Analytics Reporting Tools 52

Userpilot

SEPTEMBER 18, 2021

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 93

Onboarding KPIs Analytic Tools Research Software Product Marketing 93

The Product Coalition

JUNE 20, 2019

While UX and UI are as or even more important than in B2C contexts, its technical systems must be rigorous. This is where the Technical Product Manager becomes an essential cog in the machine. At the same time, this does not mean that Technical Product Managers lack the ability to understand and even enter new markets.

Analytic Tools 61

Analytic Tools User Testing Data Visualization Product Management 61

Userpilot

SEPTEMBER 18, 2021

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

You’ll be asked about products you've marketed in the past, which ones were successful or challenging, and which tools you've used in previous product marketing roles. They'll ask you which popular products have been poorly marketed and which marketing campaign last caught your attention.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

ProductPlan

MAY 7, 2019

How confident is the leadership team that they can identify a single metric truly representative of future success? The company said “it’s all about signups” so UX staff will optimize the signup process over and over while marketing spends all of its energy driving traffic to signup pages. ROADMAP TEMPLATES Product Roadmap.

Customer Experience 93

Customer Experience User Testing Weak Development Team Roadmap 93

Userpilot

SEPTEMBER 14, 2023

A strategic product manager is responsible for developing long-term product vision and strategy. The role of the growth product manager focuses on identifying and maximizing product growth opportunities. Product marketing managers develop product positioning , messaging , and differentiation strategies.

Research Software 92

Research Software Analytic Tools Feedback Software Product Research 92

Userpilot

JULY 18, 2023

This is essential to build a roadmap that drives the product strategy. PMs collaborate closely with teams from across the organization, like the engineering team, and liaise with senior leadership. When the product is ready, PMs use customer feedback and product analytics to track product performance and inform its future innovation.

Data Visualization 88

Data Visualization Product Research User Testing Onboarding KPIs 88