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Stakeholder Management Tips for Product People

Roman Pichler

The following tips will help you with this. As its name suggests, the grid analyses the stakeholders by taking into account their power and interest; it assumes that people take a low or high interest in your product and have low or high power. Focus on the Right Individuals.

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How to get started with a competitive positioning strategy

Nulab

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started! The bottom line?

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TEI 305: Become a product naming champ – with Alexandra Watkins

Product Innovation Educators

How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . You can be a great brainstorming resource to help Marketing or a naming consulting. .

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

Userpilot

Shows how to leverage PLG strategies to boost the value of your SaaS business. To improve your company valuation, reduce churn by optimizing the customer journey , use feedback to improve customer experience, optimize your pricing strategy, focus on account expansion , and leverage product virality for customer acquisition.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Measure campaign performance and refine your customer acquisition strategy.

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3 Tips for Developing Courses Your Customers Will Love

Gainsight

We have the paddle (in fact, we have three paddles) built upon the insights shared by industry experts Lila Meyer , Director of Global Education Services at Gainsight, and Joel Eaton, Head of Product eLearning at Hornbill, during our New Year, New Strategies Boot Camp Series. Here’s a sneak peek of what Joel said.)

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Retention Marketing For SaaS: 13 Strategies to Implement

Userpilot

Looking to power up your retention marketing strategy? This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. The right customer retention strategy will: encourage repeat purchases, create loyal customers, and improve your retention rate.