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How to Navigate a Complex Product Launch

ProductPlan

After all that hard work building a product, no one wants to stumble at the finish line. But the big reveal is too often accompanied by chaos and frustration behind the scenes, especially with a complex product launch. But with an intentional, comprehensive approach, you can tame even the trickiest product launches.

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Product Marketing: Product Launch Announcement Emails: The Ultimate Guide for SaaS [Examples Included]

Userpilot

Product launch announcement emails can be intimidating. In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign.

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How to Decrease Beta Testing Costs by 40%

Centercode

It’s the number one objective driving your product’s success. You need thorough test coverage before release — that is, you need to see how your product’s features and functions perform with real customers in their actual environments. Centercode is uniquely built for beta testing. Product Managers.

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SaaS Product Announcement Examples [+ How To Create Them]

Userpilot

What are the best channels to announce new products: in-app communication, email, social media, etc? A product announcement is a message used to communicate an update to both existing and potential customers on a product launch or new feature. Product announcements best practices to keep in mind: Segmentation.

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Neglecting Product Discovery? You Should Read This

The Product Cafe

Unfortunately, this is a common fate for many products launched without proper product discovery. If you think product discovery is only crucial before a product's initial release, think again. Ensure your product remains maintenance-friendly and relevant. You're convinced it's going to be a hit.

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Product Talk Is Growing: Meet New Instructor Ellen Juhlin

Product Talk

We’re excited to announce another new development for Product Talk and yet another way we’re scaling our impact: We’ve expanded our pool of instructors. Meet product coach and consultant @ellenjuhlin. Then when Meyer Sound had a product specialist role open, I was like, ‘Oh great, I’m already an expert!’ Tweet This.

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Announcing Banners – the simple new way to engage your customers

Intercom, Inc.

The name suggests how simple this new message type really is – you can now create a message that occupies that prime real estate at the top or bottom of your website, on desktop or mobile, where it can capture the attention of visitors and customers with announcements , promotions, proactive support , you name it.