Andrew Chen

FEBRUARY 6, 2024

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. A team busts their ass for months building the first version of their product. Now a big question emerges — how do you get the first people to use your product? It’s almost done.

User Testing 105

User Testing Research Software Feedback Software Startups 105

The Product Coalition

APRIL 8, 2024

Product management is an attractive career path, and getting into the field is harder than ever. Why is product management an attractive career? For starters, product Managers generally have attractive salaries. Built In lists the average Product Manager salary at $128,820. What does it take to be a good product manager?

Product Management 111

Product Management Product Manager Customer Experience User Friction 111

The Product Coalition

FEBRUARY 11, 2024

Photo by Iain Kennedy on Unsplash When I was a product lead at Imperva, there was a feature that engineering kept telling me required a rewrite. The only problem was that nobody used that feature. This could indicate a larger root cause than just a specific problem. Some even need to be left untouched.

Framework 107

Framework User Testing Customer Experience Definition 107

Alchemer Mobile

DECEMBER 6, 2023

Improve customer adoption and onboarding with continuous feedback By Jasper Lipton, Alchemer Senior Product Marketing Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing Successfully onboarding a new customer has long term impacts on your business, and can improve adoption, reduce churn, and increase revenue.

User Testing 130

User Testing Feedback Software Customer Feedback Customer Experience 130

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 110

Product Strategy Research Software Strategy User Testing 110

Userpilot

APRIL 24, 2024

This is a problem that our own UX researcher at Userpilot, Lisa, faced when she tried recruiting participants the traditional way. But when things don’t work out, we are reminded of the importance of eating your own dog food, aka using your own product to solve the problem you set out to address for your customers.

User Testing 89

User Testing Product Research Research Software Data Visualization 89

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure.

User Testing 143

User Testing Product Research Product Marketing Customer Experience 143

The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. This is an important principle in the product-market fit journey. I totally missed that!

User Testing 78

User Testing Product Marketing Marketing Customer Experience 78

Alchemer Mobile

FEBRUARY 22, 2022

We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. Product design and usability are seamless.

User Testing 262

User Testing Onboarding KPIs Product Research Feedback Software 262

The Product Coalition

MARCH 13, 2022

Many startups feel that the only thing preventing them from selling their product is a great demo. Here’s how to use your product demo smartly, and avoid demo abuse. And that was the problem. Your Customers Don’t Want Your Product Of course, eventually, they do. In the beginning, they have a problem. Here we go.

Feedback Software 157

Feedback Software Demo Data Visualization User Testing 157

Intercom, Inc.

SEPTEMBER 10, 2020

Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

The Product Coalition

MARCH 25, 2023

Airfocus Co-Founder and CEO Malte Scholz talks about what it takes to launch new capabilities that ensure product success. By Tremis Skeete , for Product Coalition Product innovation. As simple as the concept sounds, our greatest companies and their products rely on it. Probably on par with “ speed to market.

Feedback Software 117

Feedback Software Technical Review User Testing Development Team Review 117

The Product Coalition

AUGUST 14, 2022

Bad Feedback Doesn’t Always Mean Your Product Is Bad Bad product feedback is a bummer. But contrary to what you might think, it doesn’t always mean your product is bad. Products are always meant to serve someone, and if it wasn’t built for the person who gave you the feedback, there is no reason to feel bad about it.

User Testing 128

User Testing Feedback Software Product Research Customer Feedback 128

Ronke PM

APRIL 11, 2024

Types of Customer Feedback Final Thoughts Customer feedback provides cross-functional teams with confirmation that they are on the right path, which leads to the development of products that bring value to customers. Products that impact their lives for the better. What makes a product great? What is Customer Feedback?

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

The Product Coalition

JUNE 9, 2023

Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? Photo by Oleg Magni from Pexels Educating the market has a bad reputation, and rightfully so.

Education 113

Education Marketing Weak Development Team User Testing 113

The Product Coalition

FEBRUARY 8, 2022

A strong value proposition is a cornerstone of a product, so let’s do it right. Start With the Problem Space The first step we need to tackle when creating our value proposition is to understand our potential users and their problems. Value Map also consists of 3 elements: Products&Services ?—?around Gain Creators? —?how

Framework 174

Framework User Testing Product Research Research Software 174

Userpilot

MARCH 9, 2023

Before you rush into creating a product thinking people will love it, it pays to perform a product-market fit analysis. You want to be sure there is a demand for your product, so you don’t have to suffer the embarrassment of a massive flop. What is product-market fit?

User Testing 95

User Testing Product Research Product Marketing Customer Feedback 95

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. When I open my car’s hood, I see many things, but I have no idea what they are, how they should work, and of course, I’m unable to identify what went wrong in case of a problem.

User Testing 125

User Testing Product Marketing Marketing Customer Experience 125

The Product Coalition

SEPTEMBER 7, 2023

Despite the content being geared toward the C Suite, something I am still determining if I want to reach, there was a brief diversion on building successful AI products. McKinsey used the word product in a conversation about digital and AI. And while they did spend a hot minute talking about product, that’s beside the point.

User Testing 103

User Testing Development Product Research Feedback Software 103

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Underserved needs Product: 3.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

The Product Coalition

DECEMBER 31, 2023

As a product leader, your role entails much more than leading the product itself. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry.

User Testing 105

User Testing Workshop B2B Leadership 105

The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

User Testing 144

User Testing Feedback Software Product Research Research Software 144

The Product Coalition

JANUARY 7, 2021

Image credit: Canva The term “Product-Market Fit” can be baffling for a lot of new Product Managers. The phrase sounds great in theory, but in reality, finding product-market fit raises more questions than it answers: What is Product-Market fit? What is Product-Market Fit?

User Testing 168

User Testing Product Marketing Marketing Customer Experience 168

Product Innovation Educators

APRIL 15, 2024

The habits that set apart transformational product leaders Today we are talking about why organizations are increasingly facing the need to transform and how to navigate those changes. Big Bets typically happen at the enterprise level but can happen at the team or product level. 9:33] Tell us about solving wicked problems.

User Testing 114

User Testing Product Management Product Manager Product Research 114

The Product Coalition

AUGUST 4, 2023

This metric should represent the core value your product delivers to customers. It should be something that reflects the value customers get from the product and also leads to sustainable growth for the business. Core Value/Mission: To facilitate fitness and wellness in a convenient, accessible format.

Data Visualization 125

Data Visualization User Testing Customer Satisfaction Customer Experience 125

The Product Coalition

JUNE 24, 2022

Do you find being a product manager particularly challenging? Take a look at these nine indicators to determine if product management is the right career for you, or not. digital product management positions have never been more pervasive or idolized than they are right now. Product Managers are problem people.

User Testing 147

User Testing Analytic Tools Research Software Feedback Software 147

The Product Coalition

JANUARY 13, 2021

Strategic product thinking is hard. Especially when done as an afterthought - when the product is already in the market?—?it I created a model called “The Product Circuit”, which I have since used in product strategy processes with dozens of companies and in my lectures when I explain the journey to product-market fit.

User Testing 118

User Testing Definition Product Marketing Marketing 118

The Product Coalition

AUGUST 8, 2023

Sensemaking:** Understanding and shaping the market’s signals into a crisp strategy is pivotal. Recounting my tenure as a PM for an API tailored for marketers — a demographic technically astute but not principally reliant on APIs — I grappled with the problem of simplifying arcane API terminologies.

User Testing 119

User Testing Vision Leadership Customer Feedback 119

The Product Coalition

APRIL 22, 2022

Let’s take a look at how gamification works in healthcare and fitness apps. Healthcare and fitness apps constitute 3.58% to 7.16%, but only a few enter the top. Therefore, healthcare apps appearing on the market need to be unique, useful, or unusual. The healthcare gamification market is expected to grow from $3,072.5

Healthcare 137

Healthcare User Testing Entertainment Customer Experience 137

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? These ideas came from our experiences on campus and thinking about ways to solve problems.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Modus Create

FEBRUARY 6, 2023

This approach might work in stable market conditions, but developing digital products is a different ball game. So, how do you create user-centric products that deliver value; and capture this value as revenue? This requires a mindset that prioritizes product outcomes over project outputs. What is Product Thinking?

User Testing 98

User Testing Feedback Software Product Research Customer Experience 98

Userpilot

JUNE 20, 2023

Why is product idea validation important? As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need.

User Testing 90

User Testing Product Research Feedback Software Customer Feedback 90

Product Innovation Educators

MARCH 18, 2024

Product management insights from medical innovations Today we are talking about product management and innovation of medical products. You’ll learn where insights for new or improved products come from and the pitfalls to avoid in getting products launched. Be open-minded. Live in the moment.

Development 103

Development Customer Feedback Feedback Software Transportation 103

The Product Coalition

DECEMBER 21, 2020

Similarly, there are also many products that should have failed but didn’t. We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation is a process where a specific product, service, or business idea is tested in various ways to determine its viability. Google Glass, anyone?

User Testing 159

User Testing Product Research Research Software Feedback Software 159

Johanna Rothman

MARCH 14, 2024

In product development, line jobs contribute to the products themselves, which means they contribute to revenue. ”) If your company is publicly traded, market analysts will look at the P&L to analyze both the SGA and R&D costs. Same problem, different kinds of analysts. Those are functional skills.

User Testing 100

User Testing Agile Banking Consulting 100

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. Best of all, it compounds its ROI as you start iterating strategies and optimizing your marketing process. The goal is to engage and nurture them with relevant content that highlights your product as a viable solution.

B2B 102

B2B Analytic Tools Feedback Software Data Visualization 102

Product Innovation Educators

OCTOBER 30, 2023

Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. Summary of some concepts discussed for product managers [6:35] What is a customer use case?

User Testing 123

User Testing Reporting Tools Customer Experience Research Software 123