The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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The Product Coalition

SEPTEMBER 4, 2023

And yet, useful improvements do not always add up to the desired results , especially when growth is a problem and the market is saturated with similar solutions. In this article, I talk about spotlight vision, when and how to switch focus, and provide six research ideas to consider when ready to broaden the view.

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User Testing Customer Feedback Vision Customer Experience 148

Product Management University

OCTOBER 9, 2023

Here’s why a portfolio vision is so critical to the success of your products and how it elevates Product Management, Product Marketing, Sales and Customer Success teams to plan and execute more strategically. That’s why it’s referred to as your North Star. It never changes!

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Arkenea

FEBRUARY 23, 2025

But, it’s usually challenging to assess what’s the right way to go about it – how much of iteration should be that from user feedback versus founder’s vision for the product? We asked some of the industry experts about how do they merge both the aspects and finalize the features of the product.

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User Testing Feedback Software Research Software Customer Feedback 98

Intercom, Inc.

JANUARY 24, 2023

At Intercom, we’ve reinvented different parts of our product many times over the years – most recently, our Messenger. This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. An inevitable slide into decline sounds ominous.

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Vision Feedback Software Customer Experience User Testing 118

Lenny Rachitsky

MARCH 6, 2025

Ivan shares the untold story of Notion, from nearly running out of database space during Covid to finding product-market fit after several “lost years,” and the hard-won lessons along the way. Key insight: Hold your vision, but pivot on tactics when needed. ” The big lesson was to solve a real user need. .”

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Feedback Software User Testing Customer Feedback Vision 111

Lenny Rachitsky

NOVEMBER 24, 2024

No one knows your vision and product as deeply as you do. Salespeople can’t replicate the passion, vision, and insights you can offer. Use that knowledge to connect with potential customers.

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User Testing Product Research Customer Feedback User Friction 123

The Product Coalition

FEBRUARY 3, 2022

The Lean Product Playbook Summary?—?How How to Find Product-Market Fit “Main reason why most of the products fail is due to lack of product-market fit.” ~Dan Dan Olsen Product-Market Fit is inarguably one of the main factors deciding on product success or failure. The product-market fit.

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User Testing Product Research Product Marketing Customer Experience 167

The Product Guy

JUNE 20, 2019

This has been challenging to navigate as there are not many resources available on how to manage not only a maturing product but the changes that come with rapid organisational growth. As the first and most senior PM, I recognized the need to clarify vision, formalize processes, and set a proactive agenda moving forward.

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Product Research Feedback Software User Testing Technical Review 379

Product Management University

OCTOBER 19, 2023

For sure, but let’s not stop with the product value story. Your products and technologies are always the enabler or the vehicle that actually delivers the value to the customer. How you design and build products doesn’t change in a portfolio management model. Here’s the bottom line.

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Product launches Product Research Weak Development Team Vision 264

Product Innovation Educators

JANUARY 10, 2022

She has built products in industries including broadcasting, media, advertising, technology, government, consumer, robotics, and wine. She cofounded the Radical Product Thinking movement of leaders creating vision-driven change, along with authoring the book Radical Product Thinking: The New Mindset for Innovating Smarter.

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User Testing Product Management Product Manager Vision 243

Roman Pichler

SEPTEMBER 2, 2024

It applies to a brand-new product as well as an existing one whose current strategy is no longer valid, for example, as market conditions change. This means that strategy discovery is crucial not only to developing an initial offering ( MVP ) but also to achieving product-market fit and sustaining growth.

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Product Research Product Strategy Strategy Research Software 236

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

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Research Software Analytic Tools Product Marketing Product Research 105

Product Innovation Educators

JUNE 26, 2023

He has also been a long-time supporter of the University of Iowa Institute for Vision Research, which is creating cures and solutions everyone can afford for vision diseases. Ken will be sharing lessons learned from years of product innovation wisdom. Innovation is people, culture, vision, and execution.

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Research Software Feedback Software User Testing Product Research 259

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables. Vision: Vision Narrative. Vision: Product Walkthrough.

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Data Visualization Product Research User Testing Reporting Tools 218

Mind the Product

AUGUST 3, 2017

Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product management has both tactical and strategic components – you’ll initially be more focused on tactics. Strategically, this is about focusing vision and limited resources.

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User Testing Data Visualization Product Management Product Manager 194

Lenny Rachitsky

NOVEMBER 17, 2024

Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel.

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Product Talk

APRIL 17, 2024

All product managers report to me, and we have five product teams up and running. It sounds like you are responsible for product, design, and research. And product marketing as well. You have this grand vision. What’s the vision? The vision is flight level one for me. Teresa: Okay. Yes, great.

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Product Research User Testing Data Visualization Research Software 306

Lenny Rachitsky

FEBRUARY 25, 2025

At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. What exactly is product strategy? product marketing, user research, content design, etc.).

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Product Innovation Educators

JANUARY 20, 2020

Again, product management is less involved than development. [17:41] To Deliver, the product managers who are also product marketing managers need to plan the launch. Consider your launch vision and goals. To Connect with the market, make sure the whole company is ready to take product orders. [19:37]

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The Product Guy

JUNE 25, 2024

In product management, where data and features often take the spotlight, the power of storytelling is sometimes underestimated. Yet, it is this very skill that can elevate a product from a mere concept to an inspiring vision. This narrative approach doesn’t just sell products; it sells a vision of what’s possible.

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Product Management Product Manager Data Visualization Customer Feedback 199

Userpilot

NOVEMBER 29, 2024

The product manager’s roles and responsibilities Being a product manager often means balancing multiple priorities. We’re everywhere at once – crafting product vision , digging into customer research, and somehow keeping engineering, marketing, and sales teams all moving in the same direction.

Onboarding KPIs 105

Onboarding KPIs User Testing Customer Experience Analytic Tools 105

Product Innovation Educators

JULY 3, 2023

My framework address five barriers to digital transformation: Lack of shared vision: A lot of companies have a generic intent to become more digital or futureproof the business, but those phrases are meaningless and generic, as opposed to a vision that is specific to the company. Where do we see our world, context, customers,

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Artificial Inteligence Leadership User Testing Feedback Software 282

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. They define the product vision , strategy, and roadmap.

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Sequent Learning

OCTOBER 29, 2024

Achieving and Scaling Product-Market Fit: A Guide for Product Managers in Mid-to-Large Tech Companies Introduction As product managers in mid-to-large technology companies, you’re no stranger to the challenges of maintaining and scaling product-market fit (PMF).

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The Product Guy

OCTOBER 9, 2018

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. Julian Dunn is a senior product manager with Chef Software where he. Where do we play? And where do we not play?

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Weak Development Team Product Strategy Strategy Development 326

Lenny Rachitsky

MAY 11, 2025

Qureshi ( 05:10 ) Palantir’s unique culture and hiring ( 13:29 ) What Palantir looks for in people ( 16:14 ) Why they don't have titles ( 19:11 ) Forward-deployed engineers at Palantir ( 25:23 ) Key principles of Palantir's success ( 30:00 ) Gotham and Foundry ( 36:58 ) The ontology concept ( 38:02 ) Life as a forward-deployed engineer ( 41:36 (..)

Research Software 111

Research Software Feedback Software User Testing Data Visualization 111

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6.

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User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

SEPTEMBER 21, 2022

When leveraged properly, this rich customer data collected by the support team can be used to improve how support, sales, and marketing teams proactively engage with their customers. This has allowed them to work more closely together to create a seamless, holistic communication experience for their customers.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. Micro vs macro goals.

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Product Marketing Feedback Software Marketing User Testing 98

The Product Coalition

DECEMBER 13, 2021

Both product and product strategy should fall in place to make the startup sustainable and help them to grow. The importance of measuring the small outcomes associated with their product goals or visions is the key to churn expected benefits throughout the product life cycle. Goals: Goals should be S.M.A.R.T.

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Framework Startups User Testing Onboarding KPIs 185

Roman Pichler

MAY 11, 2021

This requires full-stack ownership : having the authority to make strategic product decisions in addition to tactical ones. Consequently, a Scrum product owner should own a product in its entirety—from the product vision to the product details.

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Weak Development Team Product Research User Testing Customer Experience 362

Andrew Chen

FEBRUARY 6, 2024

Because technology differentiation is no longer a real factor today start ups, it turns out that most products are succeeding or failing due to core product/market fit followed by the distribution strategy. They have insanely high payback periods, and huge marketing budget, and are not that cost sensitive.

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User Testing Research Software Feedback Software Startups 105

The Product Guy

MAY 7, 2020

If you are not performing the above activities, your role may be an another approximation to a Product Manager role. If you are not performing the above activities, your role may be an another approximation to a Product Manager role. Ultimately the accountability lies with the Product Manager. Specialist PM Roles.

Technical Review 398

Technical Review Product Management Product Manager Research Software 398

Roman Pichler

MAY 5, 2020

To put it differently, the SAFe model splits product ownership into two distinct roles: The SAFe product manager owns the strategic product decisions, and the SAFe product owner is in charge of the tactics. This is usually the case in the development, introduction, and (early) growth stage of the product life cycle.

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Feedback Software Product Research Weak Development Team User Testing 392