Remove services-in-product-companies
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The Art of Naming: How To Overcome Challenges in Naming Products, Services, and Companies

The Product Coalition

But naming a business, product, or service shouldn’t feel so personal, should it? What do you know about their sentiment about your company today? Use a simple “This / Not That” exercise to talk about names in market today Look at competitor or adjacent company/product/service names.

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How to Incorporate Services in Product Companies

Daniel Elizalde IoT Blog

In this episode of the IoT Product Leadership podcast, we discuss how to incorporate services in product companies. My guest today is Cesar Gamez, Director of Global Integration Services at National Instruments. The post How to Incorporate Services in Product Companies appeared first on Daniel Elizalde.

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How to Get CFOs in Product Companies to Fall in Love with Professional Services

TSIA

For many product companies, it can seem difficult at first to get CFOs to see the value in professional services (PS). As a PS executive in a product company, you probably are all too familiar with this reality. As a PS executive in a product company, you probably are all too familiar with this reality.

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Ask the Community: How Do You Shift From Functional Teams to Value-Driven Teams?

Product Talk

When an organization shifts from delivery or feature teams to product teams , the first step is often a change to team structure. If an organization wants to shift to product teams (empowered to drive outcomes) they need to structure them so each team includes the necessary skills and abilities required to build and deliver customer value.

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Put Your Data to Work: The Complete Playbook

What do startups and Fortune 500 companies have in common? They rely on data to power products, business insights, and marketing strategy. We’ve created this interactive playbook to help you use your data to provide actionable insights that will lead to better business decisions and customer outcomes.

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Happy Customer Service: What Is It + 12 Ways to Delight Customers

Userpilot

Happy customer service can be the difference between inconsistent revenue and a good bottom line. When users are delighted with your product experience, they engage more and tend to renew and even upgrade their accounts. How to measure customer satisfaction to ensure happy customer service? What is happy customer service?

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Customer Feedback Surveys: Types, Questions, and Templates

Userpilot

TL;DR Customer feedback forms gather user insights and sentiments that allow you to improve your product/service. Collecting customer feedback helps to build user-centric products, measure satisfaction, identify areas for improvement, and boost user retention. Track overall satisfaction with your product or service.

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The Product Dev Conundrum: To Build or Buy in a Digital World?

Speaker: Mark Ridley, Owner and Founder, Ridley Industries

Any PM or technical leader who’s led the charge of building a digital product knows that product engineering is one of the most expensive elements of business. He’ll explain how stitching together pre-existing solutions is often the best way to bring a stable, secure product to market most quickly.

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To Build or Not to Build: Creating Great Products and Avoiding Overengineering

Speaker: Mark Ridley, Owner and Founder, Ridley Industries

Any PM or technical leader who’s led the charge of building a digital product knows that product engineering is one of the most expensive elements of business. He’ll explain how stitching together pre-existing solutions is often the best way to bring a stable, secure product to market most quickly.

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Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

In a recent Economist survey of 476 senior executives worldwide, 60% are already generating revenue from their data, and a whopping 83% have used data to make existing products or services more profitable. How much potential revenue is hidden in your data?

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Using Continuous Customer Testing for Pandemic-Proof Product Success

Speaker: Luke Freiler, CEO and co-founder of Centercode

COVID-era product management is fraught with challenges as companies scramble to adapt their approach to make the most out of the current economic climate. A lucky few companies are ramping up to meet skyrocketing demand for distance-friendly products and services.

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7 Winning Lead Generation Strategies to Drive Growth

As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. Identify the stakeholders who are in-market for your products/services. Target and reach your highest-value prospects.

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How a Strong Customer Engagement Strategy Can Improve the Usability of Your Product

Speaker: Hannah Chaplin, Director, Product Marketing at Pendo and Esther Edel, Product Operations Analyst at Pendo

They give companies the opportunity to directly connect with their customers while simultaneously getting feedback about their product/service. Most importantly mobile apps help companies build customer loyalty and increase sales. Mobile apps are a key component to having a strong customer engagement strategy.

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Monetization Monitor: Monetization Models and Pricing 2020

Customers demand—and suppliers offer—a diverse mix of monetization models for Software and Digital Services related to IoT Devices. However, many suppliers still struggle to get a full view of what’s being used by customers, what is owed to the vendors, and how a product is being used across the customer’s business.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others. Whether via chat bot, email, or social media, every customer should have the same opportunity to resolve their queries.