article thumbnail

The Product Vision Sprint: 5 days to a tangible product vision

The Product Coalition

a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. As Marty Cagan states in Inspired : “When done well , the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams to come to work every day.”

Vision 183
article thumbnail

Spark Innovation With Your Team: Three Workshop Formats To Help

The Product Coalition

Here are three common scenarios that cause many teams to fall idle, along with the workshop formats I use to get them unstuck, tap into their true potential, and unlock possibilities for the organization. To uncover this information, I recommend a Problem-framing and Idea Generation Workshop.

Workshop 123
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Reinventing our wheel: The vision behind Intercom’s new Messenger

Intercom, Inc.

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.

Vision 118
article thumbnail

Product in Practice: Shifting from a Feature Factory to Continuous Discovery at Doodle

Product Talk

You have this grand vision. A Workshop Kicks Off a New Commitment to Discovery Teresa: It sounds like recently, you had a workshop that had a big impact. My key learnings from the workshop were three things. Tweet This It can be prototyping , fake door tests, internal interviews. What’s the vision?

article thumbnail

Three Prototyping Hacks You Can Steal for Your Next Workshop

The Product Coalition

Prototyping can be one of the most energizing parts of a workshop. Today, I’m sharing my prototyping hacks to help your team create the best initial, simplified version of their design — one that’s ready to be tested, iterated on, and validated.

article thumbnail

Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

How do you test to make sure your opportunity is not a solution in disguise? What’s the best way to run an opportunity solution tree workshop? How does an opportunity solution tree connect with a product vision? Below the solution space are assumption tests. Test the riskiest assumptions from each of your three ideas.

article thumbnail

A Step-by-Step Guide to Constructing a Persona Workshop

Mind the Product

How do you collectively build your marketing persona through a workshop? Preparing for a Persona Workshop. Market research and having a customer proxy are prerequisites for a persona workshop. As well as product managers, stakeholders, marketing, sales, and dev representatives should attend a persona workshop.