article thumbnail

Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

How can we use neuromarketing to apply neuroscience insights about the brain into making financial products both efficient and emotionally rewarding. Financial institutions often believe in offering as much data as possibledetailed charts, extensive product catalogs and dense legaleseassuming it empowers customers.

Banking 59
article thumbnail

Unlocking Growth Through UX Research

UX Planet

The AARRR growth framework (Acquisition, Activation, Retention, Revenue, and Referral), popularized by Dave McClure in 2007, provides a valuable structure for strategically organizing growth efforts McClure,2007. UX Research provides this additional layer of insight, transforming numbers into actionable insights.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

From iPhone to AI: How lessons from the mobile boom can help navigate the new era of software development

Modus Create

This bold prediction from Steve Jobs when he introduced the first iPhone in 2007 seems almost understated in hindsight. Data-centric development The focus is shifting from model-centric to data-centric development, with new frameworks emerging that prioritize data quality, essential for building robust AI solutions.

article thumbnail

What are Data Silos & How to Prevent Them When Data Sharing

Userpilot

Because of how complex product management can be, it’s not hard to see why effective data sharing can be difficult to achieve throughout an entire organization. These obstacles result in data silos that lead to different departments having conflicting data and struggle to access data quickly. What are data silos?

article thumbnail

Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Data centers, a vital component of our digital ecosystem, consume about 2% of global electricity. Storage: The Backbone of Data Management Every application must store and retrieve data, whether on hard drives, solid-state drives, cloud storage, or networked systems. It comprises of four components: 1.

article thumbnail

How to Build Products That Transform People?s Lives by Chris Hay

Mind the Product

He speaks about his experiences of engineering innovative Kenyan payment systems such as M-Pesa and M-Shwari, and of reinventing how we manage asthma conditions using simple computing tools. Mobile-phone based payment system M-Pesa first launched in Kenya in 2007. The Story of M-Pesa and M-Shwari. Be Passionate. It’s a simple as that.

article thumbnail

The Evolution of Netflix

The Product Coalition

From its humble beginnings as a DVD rental service to its current status as a global streaming powerhouse, Netflix’s evolution has been marked by relentless innovation and strategic adaptation to changing market dynamics. The company also leveraged data analytics to personalize recommendations and improve the user experience.