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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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The “Why” Behind Your Product Roadmap

bpma ProductHub

The deeper companies can align strategy and business objectives with the product roadmap, the more clarity teams will have on the “why” setting up companies to achieve desired results. Business Strategy vs. Product Strategy, Matt Cagan, April 10, 2009. What is Good Product Strategy?

Roadmap 188
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7 Years of Amazing Product Talks

Mind the Product

We invite some of the top product thinkers and practitioners from all over the world to share their experiences, insights, and lessons, and now we invite you to watch the entire library of talks! Mastering the Problem Space for Product/Market Fit by Dan Olsen. The Root Causes of Product Failure by Marty Cagan.

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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Where does sales fit in at a company driven by product strategy?

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Developing Product Management Confidence

bpma ProductHub

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

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What is a Digital Product?

Roman Pichler

A product, however, achieves success if it meets it business goals. Revenue-generating products typically become profitable when they have achieved product-market fit and start to grow. Interestingly, features and components can become products in their own right. Take the Facebook Messenger app for example.

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Why Product Features Matter

Department of Product

Why Product Features Matter Product strategy, features and the value chain What outcomes are you trying to achieve? How does what we’re building align with the wider strategy of the business? Marketing It’s a similar story for product marketing. Feature factories care little about the answers.