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A Decade of Product Management

Melissa Perri

I've been reflecting on the last decade in Product Management. These are a few of my observations and personal experiences. 2019: "How do I hire a Chief Product Officer? -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." What is Product Management?

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2016 – More Hardcore Product Management Ahead

The Secret PM Handbook

This post is about where I’ll be focusing in 2016 in terms of becoming a more skilled product manager, and in helping others achieve that. But there’s always room for improvement, and as I’ve mentioned lots of times, getting more effective at product management has a huge ROI. Deliberate practice.

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The Interview Snapshot: How to Synthesize and Share What You Learned from a Single Customer Interview

Product Talk

When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past behavior, every conversation can uncover dozens of unmet customer needs, pain points, and desires (AKA opportunities).

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Improving Product Management in 2016; Product Management Podcast

Good Product Manager

Improving Product Management in 2016: Strategy vs. Technique. For many people, the new year is a time to make personal or professional resolutions. Technique I talk about the key strategic behaviors for product managers, the importance of focusing on them, and how to quickly assess this as an area of focus for 2016.

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The Top 10 Deliverables of Product Managers

Sachin Rekhi

Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? We’re thankful that our annual Mobile App Engagement Report was published right around the time that everything started to really shift in the U.S. Customer sentiment distribution. Mobile app customer retention data.

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Tap into this User Engagement Strategy to Experience Hyper-growth

Userpilot

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. What Is User Engagement?