Remove 2017 Remove Customer Experience Remove Technical Review Remove Weak Development Team
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How to launch a marketplace: A zero-to-one experience

The Product Coalition

I’d like to share a few product management insights from Synch, a company I co-founded in 2017, to help entrepreneurs who are launching new marketplaces. I will briefly walk you through my zero-to-one experience so that you can draw conclusions on what to do, what not to do. in the span of a few weeks.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

In a company’s early days as a lean, mean, business machine, it’s fairly easy for leadership to stay in sync with their users. But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. Short on time?

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Why Accessibility Matters in a Post-Pandemic, Majority-Digital World?

The Product Coalition

Many worked from home on tasks ranging from organising team activities via Slack, analysing data and collaborating on documents via Google Docs, to discussing strategies via Microsoft Teams and coaching clients via Zoom. But the experiences for many others who rely on tangible interactions with real people?—?they

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The future of customer acquisition with HubSpot’s Meghan Keaney Anderson

Intercom, Inc.

How do you keep up with such breakneck development? By building a nimble, swashbuckling team that relishes tackling new challenges on the high seas of marketing. During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Bringing team members together, organizing user research, product demos, road mapping and more. Your audience has extremely high expectations and you’ve got more than a million other apps competing for your userstime and attention. As many as 69% reported being responsible for organizing customer interviews?—?an

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How I treat creative copy like a product—using data

Mixpanel

We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. Copywriting, while often thought of as something creative and inspired, is a technical craft. Start with customer research. Keyword research.

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Scaling Impact: A Look at the Year Ahead (2022)

Product Talk

I’ve had time to try out those changes, and today, I’m excited to announce my plans for the year. I teach teams that business outcomes are derived from your business model. Product outcomes measure your customers’ behavior within the product and are leading indicators of business outcomes. So I started to experiment.