This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
As you’re researching customer analyticsplatforms, you’ve probably noticed how hard it is to find reliable information on the available solutions. TL;DR Customer analyticsplatforms are specialized tools that allow you to collect and analyze data. Let’s dive in! Starts at Silver’s $199/month.)
I am not a big fan of “standard” KPIs, for example, customer acquisition cost (CAC), churn, and number of active users for SaaS products. Employing user, business, and product goals to guide the selection of KPIs avoids this mistake and it ensures that your indicators are relevant and helpful. Step 3: Add Health Indicators.
How many financial apps do you have on your phone, and how often do you use them? Chances are the ones you frequently use have a simple, intuitive app onboarding process. If you’re a financial services product manager, you’ll know that crafting an effective fintech app onboarding process is no small feat.
What is software ROI and how to measure it? TL;DR Software ROI, or Return on Investment , represents the financial and business benefits of implementing a software application while factoring in the cost of the investment. Calculating software ROI is crucial for informed decision-making for technology investments.
When it comes to boosting your product growth, user tracking tools can make your life a lot easier. But how do you know you’re picking the right tools? In this article, we share key insights on user tracking tools based on their use cases, which will hopefully help you make up your mind. Analytics features.
While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of softwaretools and subscriptions increase, so too do the expectations of SaaS customers.
A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. It’s important to find KPIs that will provide insight into your business and help uncover underlying issues. And I entirely reject gross revenue as a company-wide KPI.
Looking for upselling examples that you can apply in your SaaS to drive growth with account expansion ? Upselling for SaaS requires engaging with your users at the right moment with the right in-app message. Good Upselling Examples we cover: Slack uses well-timed in-app messaging to turn free users into paying customers.
I am not a big fan of “standard” KPIs, for example, customer acquisition cost (CAC), churn, and number of active users for SaaS products. Employing user, business, and product goals to guide the selection of KPIs avoids this mistake and it ensures that your indicators are relevant and helpful. Step 3: Add Health Indicators.
What are the best tools for user activation and feature adoption? Which tools do you guys use for user retention? What tools should I use to boost my feature engagement? so we thought – let’s collect the most helpful tools for each stage of the marketing funnels and user journey. Product Growth Tools: Activation.
Written by Michael Agombar Many times, we see a client’s data collection methods to be lacking, in which case we create analytic tracking plans. These plans outline event names, triggers (when the event is fired), and any parameters associated with the event — like page names, item names, etc.
For Facebook/social apps this is >50%). Here are some steps that you can apply: Review your product’s instrumentation and if you haven’t already, create an inventory all of the events and their attributes: Event Name; When the event is triggered; Attributes captured along with the event (location, date/time, duration, etc).
Analyze in-app user satisfaction using tools like NPS and CSAT surveys. Userpilot’s product analytics reports can help implement and improve your product strategy framework. Step 5: Set SMART goals and KPIs Winning product strategy frameworks must outline clear product goals to keep cross-functional teams on the same page.
It’s time to stop passively observing your analytics and start engaging your users. The data you can use in your daily job is either operational (analytics) or experiential (feedback). First things first, what’s the problem with Analytics data? With Google Analytics, Paul sees behavior changes based on past updates.
Reveal Embedded Analytics Welcome to Reveal 1.6.0! DIY Custom Visualizations with Reveal With this innovative addition to our platform, you can now control the chart types available within your dashboards. Breaking Changes All Platforms Changes in license keys: In Reveal 1.6.0, Here Is All That’s New in Reveal 1.6.0:
Customer feedback surveys serve as invaluable tools for gathering actionable insights directly from your audience. Determine your platform’s ease of use. To collect user feedback by building in-app surveys and keep track of your analytics in the same place, try Userpilot. Net Promoter Score (NPS). Get a demo.
A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios. TL;DR The machine learning-powered ChatGPT can help product managers generate ideas, conduct market and user research , analyze data (app store reviews, user feedback, etc.),
Product analytics isn’t just a “nice to have” tool to add to your stack of tech solutions that may or not help you grow. Like most everyone else in SaaS, I know that product analytics are helpful for growth—that’s why I started using Mixpanel five startups ago. And my hope is that it will help you, too.
Welcome to Indicative’s Behavioral Analytics 101 blog series! You can find them in Indicative, in the left navigation under Bookmarks, in the Behavioral Analytics 101 folder. . Indicative Tool. Behavioral Analytics 101: Calculating Your Product’s Stickiness. Today’s Goal. What is Product Stickiness? Segmentation.
Driving feature adoption is a crucial, yet exceedingly challenging, part of running a SaaS company. Feature adoption measures how engaged users are with a particular feature of your software product. In-app survey created with Userpilot. The best way to track activated users is through the use of analyticstools.
If you are “doing prioritization”, that simply means you have too much you are trying to tackle, you are wasting time trimming down those ideas, and you are probably doing this in a series of internal discussions, i.e., you are not leveraging user testing to make evidence-based decisions to drive toward more innovative solutions.
Cohort analysis is one of the most useful kinds of product analytics reports. Finally, use an analyticstool to generate the cohort analysis reports. Unlike Heap and Google Analytics , Userpilot offers teams tools to act on the insights from their cohort analyses. Check Userpilot analytics !
When we started out as a business, we didn’t have any analytics in place. When we first implemented Mixpanel, we were mostly looking at monthly active users and daily active users —things that could tell us whether people were using the app. The Primephonic app is available in Web, iOS, and Android. Here’s why.
When we started out as a business, we didn’t have any analytics in place. When we first implemented Mixpanel, we were mostly looking at monthly active users and daily active users —things that could tell us whether people were using the app. The Primephonic app is available in Web, iOS, and Android. Here’s why.
With no-code user onboarding tools , it’s easy to start building onboarding journeys that don’t reflect reality—all in a vain attempt to get new users to activate faster so they don’t churn. It’s not all about your company or your product, but rather how a customer comes to need, discover, choose, and interact with any solution like yours.
From marketing and product analytics to experiential analytics, digging into the numbers is deeply rooted in Shayna Stewart’s background. A year ago, her focus on analytics took on another dimension when she began heavily advocating for the importance of a customer-centric product framework. answering to those consumer needs.
Titles are the text that’ll be featured prominently in every tweet, Facebook share, and link – and people will refer to it by name. Instead, I prefer to run open source software that I can move around, prioritize building my email list (more on that later) and try to keep regular backups. Look at your analytics every day.
It’s been just over a year since Moritz joined NBC, and we spoke to him about his process of redesigning the storied news organization’s digital properties from the outside in, why audience loyalty is his number one KPI and how he’s improving the monetization efforts of sites like msnbc.com and today.com. Here’s our interview with Moritz.
When in-app messages are best for driving new feature adoption. It means they have to re-learn how to use your app. Answer: What KPI are you trying to affect with new feature adoption? What do your in-appanalytics show about the effectiveness of previous announcements and attempts to drive new feature adoption?
Your data gets sent to a product analyticstool, which your team uses to: Understand user behavior. In other words, if you’re sending garbage into your analyticstool, you’ll get garbage out. Begin with a solid grasp of your North Star metric —the KPI that best indicates your business’s likelihood of success.
You may be thinking, “Product experience should be owned by product teams—after all, it’s in their name.” Gainsight PX is a product experience platform that helps users find value in the features you worked so hard to create. Increase adoption through easy-to-use, in-app engagements and fuel your roadmap with data-driven user insights.
For product managers, KPIs also provide an easy filter for feature prioritization—if it isn’t expected to impact a KPI, then it shouldn’t be prioritized over something else that will. But in reality, if you’re too quick to find a solution, you’re probably not thinking hard enough about the problem.”.
We use data and analytics to drive processes, strategies, and highlight opportunity areas at both the board and management levels. Once we all agreed on the right metric for renewal measurement, our organization’s focus was a KPI that showed continued improvement. . Relationships is a powerful tool for us, too.
Every SaaS company faces problemsproduct performance issues, low NPS, churn. This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. This guide breaks down a simple, step-by-step RCA process designed for SaaS teams. After all, we designed it for product management in SaaS based on core principles.
DAUs/MAUs – Flow Analytics – Pirate Metrics – Time To First Value – Usage Analytics. By recording the user’s name as an Account Attribute, for example, it is possible to deliver a more personalized experience. This is your app’s top-level navigation and tool bar. Measurement Terminology.
Reveal Embedded Analytics Power BI Embedded is a go-to choice for adding interactive analytics to apps, especially for teams already working in the Microsoft ecosystem. It lets you embed dashboards, reports, and visualizations using Azure infrastructure and familiar tools like Power BI Desktop. What Is Power BI Embedded?
These bottlenecks are often not obvious and you wont find them without exploring product analytics. So now, lets explore the process to identify and process bottlenecks, and how we apply them at Userpilot: How to identify and eliminate bottlenecks in the user journey Harsh truth: The SaaS user journey is extremely complicated.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content