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The Best Way To Understand User Needs and Pain Points Without a Big Research Budget

The Product Coalition

Understanding user needs and pain points is essential for building successful products and services, but that doesn’t mean we need to get stuck going down a multi-month research hole in order to be “ready” to collaborate, innovate, or prototype. These forums offer rich insights around needs and pain points.

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

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Product Discovery Basics: Everything You Need to Know

Product Talk

This article will cover the ins and outs of product discovery. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. What is it?

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How to Create a Successful Customer Engagement Strategy For Your SaaS Company

Userpilot

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. This article shows you practical strategies to drive high engagement for your SaaS, boosting retention and revenue as a result.

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The Power of Personalizing User Experience

UX Planet

Photo by LUM3N on Unsplash Personalization in user experience is a very productive concept which all designers and builders should take note of. Personalized apps or websites make users feel like the platform just gets them and understands what exactly they need. What is Personalization in User Experience?

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How to “steal like a designer” and boost creativity

Intercom, Inc.

Drawing on a wider spectrum of visual artefacts to influence your work means you can render high-fidelity prototypes quicker and gather more accurate user feedback, speeding up each subsequent iteration of your design. It’s a muscle-memory exercise that’s time consuming but pays off. Copy interfaces that you like.

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What You are Doing Wrong with your Team Working Agreement

The Product Coalition

Given that you have a team, this article reveals four dimensions of a teaming agreement, with tips and links to practical tools and insights from human behavior experts. c) Think like your user : An empathy exercise can help the whole team clarify their customers’ and userspain points.