Userpilot

JANUARY 3, 2023

This article will discuss 10 actionable strategies to help you drive more customers by improving MQL to SQL conversion rate. MQL is a potential customer fit for your business, reviewed by the marketing team. SQL is a potential customer with a clear intent to buy in buying cycle’s final stages.

User Testing 94

User Testing Feedback Software Research Software Customer Experience 94

Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1] Yet it’s the first KPI proposed by many exec teams.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

NOVEMBER 23, 2023

TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. The outcome-based roadmap focuses on delivering value to customers instead of obsessing about building specific features. Many companies lack differentiation strategies and drive product development by copying competitors.

Feedback Software 90

Feedback Software Analytic Tools Product Research User Testing 90

Usersnap

AUGUST 26, 2021

There are two reactions to receiving customer feedback: “yippie!” or “ouch…” And while we can’t guarantee you 100% positive feedback, we do have some proven strategies and tactics to help you join those 84% of digital companies that prioritized working on customer experience and recorded an increase in revenue.

Feedback Software 119

Feedback Software User Testing Customer Feedback Data Visualization 119

Business of Software Conference

DECEMBER 28, 2023

Software, to the average person, is pretty boring. How to Write Copy for Your Software Company 1. Search Amazon for customer reviews on industry-related products or books. One study tested how bottled water brands can use personality in their branding to improve consumer brand recognition and preference.

Software Review 59

Software Review Research Software Feedback Software User Testing 59

Userpilot

JANUARY 27, 2022

That means you shouldn’t aim for zero churn but to drive revenue up to a point where it surpasses the amount you lose due to churn. Product churn is a metric that measures how many customers leave your product over a specific period. Customer acquisition costs 5-25 times more than customer retention.

Feedback Software 93

Feedback Software Analytic Tools User Testing Onboarding KPIs 93

Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. So let’s cover each of them and see what you can do to improve your team’s effectiveness. What is a persona?

Research Software 92

Research Software User Testing Analytic Tools Feedback Software 92

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Creating a user persona can be hard sometimes. In this article, we’ll take a quick look over what a user persona is and how to create one. What is a user persona? How to create a user persona?

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

The Product Guy

AUGUST 1, 2019

What do you do when your team is working their socks off and yet they are getting little credit for the work being done, mainly because the team isn’t able to set concrete expectations with the stakeholder? This obviously reflected as a failure to deliver on part of the engineering team. THE CHALLENGE. THE CAUSE.

Weak Development Team 149

Weak Development Team Software Review Technical Review Onboarding KPIs 149

Mironov Consulting

FEBRUARY 28, 2024

An essential role of CPOs and other product leaders that’s never listed in the job description is giving organizational 'air cover' to product managers to postpone almost all new requests — so that their teams can finish work already underway.    Probably only 10 lines of code.   Now.

Reporting Tools 105

Reporting Tools Software Review Technical Review Weak Development Team 105

Mironov Consulting

JUNE 27, 2020

I have a narrow, somewhat puritanical view about product manager conversations with customers and prospects: we should never lie to them. That might seem obvious or naïve, but recent conversations with several B2B/enterprise clients suggest that it’s actually controversial. B2B is lumpier than B2C.). B2B is lumpier than B2C.).

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

The Product Coalition

JULY 8, 2020

Looking to build better user experiences? It’s time to stop passively observing your analytics and start engaging your users. Here is why user engagement is the new key to build innovative experiences. It all starts with user feedback. And it doesn’t involve tracking every action your users do.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

Userpilot

SEPTEMBER 16, 2022

Customer experience examples are everywhere. And it’s no secret that a great customer experience is essential for: Engaging customers. Driving customer loyalty. Improving customer-led growth. But, not everyone can identify good customer experience when they see it. Increasing WOM.

Feedback Software 92

Feedback Software Customer Experience User Testing Customer Feedback 92

bpma ProductHub

NOVEMBER 14, 2016

Usability Testing – Something Has Always Seemed Off… Something has never seemed quite right to us about how product usability testing is done. No matter what is being tested, from software to cereal to screwdrivers, there is always a herd of elephants – in the room. Contributed by Mitch Solomon.

User Testing 150

User Testing Product Research Data Visualization Customer Feedback 150

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  There’s something more systematic here.

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Mironov Consulting

APRIL 15, 2023

In my experience, there’s usually a fundamental misalignment between two broad groups at software companies – especially B2B/enterprise companies — that I’ve been thinking/writing for a while.  One  In aggregate, how many different customers will use the same exact bits to do X?  What

Software Review 125

Software Review Customer Experience User Testing Technical Review 125

Mironov Consulting

JULY 28, 2022

Especially in B2B/enterprise software companies, I see two dramatically divergent ( incompatible ) worldviews that IMO explain a lot of corporate behavior.  Right now, this deal/customer/integration is the most important thing, so my customer’s request must be one of the company’s top priorities.

Reporting Tools 133

Reporting Tools Software Review Technical Review Weak Development Team 133

Mironov Consulting

NOVEMBER 2, 2018

Most product companies have a few things in their roadmaps that are specifically for single customers – I call these sales one-offs. For instance, they can spend $8M/year providing $50k/year enterprise licenses as long as they get past their 160 customer break-even point.)

Reporting Tools 108

Reporting Tools Weak Development Team User Testing Feedback Software 108

Userpilot

NOVEMBER 20, 2022

Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it. Important steps to digitize your customer experience.

Customer Experience 89

Customer Experience User Testing Customer Feedback Embedded Analytics 89

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. In my experience, the challenges of becoming a learning organization can only be handled effectively by self-organizing teams. Their collaboration will lead over time to a ‘team of teams’ structure. There seems to be a belief?

Agile 175

Agile Startups Technical Review Software Review 175

The Product Coalition

JUNE 5, 2018

Thanks to Jay Reed, Flickr We were recently lucky enough to spend some time with a talented team building a new B2B SaaS product within a global organization. We talked about building SaaS products, the challenges we are working on, the power of Customer Success and how product feedback can be used effectively.

Feedback Software 60

Feedback Software User Testing Customer Feedback B2B 60

Userpilot

JANUARY 27, 2021

But before we dive into the results, let’s start from what you’re told never to do as a researcher – a huge piece of anecdotal evidence … Not that long ago, I had “the” conversion with one of my research friends. We’re talking about a brand that’s famous for creating seamless user experiences.

Research Software 98

Research Software Feedback Software User Testing Data Visualization 98

Gainsight

FEBRUARY 2, 2024

The customer success landscape has changed. Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. In short, customer training leads to customer retention.

Education 52

Education User Testing Customer Experience Research Software 52

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. What’s B2B? Broadly, business-to-business (B2B) means building and selling products primarily for corporations and organizations. Business-to-consumer (B2C) targets individuals and families.

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Lenny Rachitsky

MARCH 5, 2024

Product Hunt is one of the most effective ways to get early users for a product. Companies like Notion, Loom, Zapier, Robinhood, and Front all found their first set of users this way. B2B versus B2C). A few startups that have shared their metrics publicly include Twinr , a no-code mobile app builder that won Product of the Day.

Startups 113

Startups Feedback Software Onboarding KPIs Technical Review 113

Lenny Rachitsky

FEBRUARY 13, 2024

It can drive enormous sustained growth (quickly) and often takes very little product work, yet is rarely prioritized or even discussed within product teams. She leverages the latest behavioral-science research to improve products’ conversion, engagement, and, most impactfully, pricing. What if we annoy users?

Data Visualization 99

Data Visualization Product Research User Testing Research Software 99

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Video, Slides, Transcript and Rahul’s blog about this follow… Understanding Customers. So I’m going to talk about Product-Market Fit. ” Very disappointed.

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Mironov Consulting

SEPTEMBER 23, 2023

First, worth carefully defining what those two categories mean to me: Product companies build a single instance/release/ version of each product that is sold as-is to many (hundreds, thousands, millions) of users and buyers.  That  And any software we build and sell once to the client who paid for it.

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Userpilot

OCTOBER 4, 2022

Growth loops are a compounding growth strategy where the user fuels future growth by reinvesting their outputs into new inputs for the next growth cycle. With three main parts: input, action, and output, growth loops come in many formats including referral programs, user-generated content, social shares, and more.

Customer Experience 97

Customer Experience User Testing Onboarding KPIs Software Review 97

Mind the Product

FEBRUARY 22, 2018

We didn’t fit their business at all , and I wasn’t sure why. We’d responded to market traction without properly understanding our users. We launched UserMuse with what we believed to be a deep understanding of our primary market: product managers at B2B software companies. Traction Reaction.

Product Research 93

Product Research User Testing Customer Experience Research Software 93

Business of Software Conference

OCTOBER 11, 2023

Why these questions should be asked Feedback, performance, and competitor relations Feelings (pride or jealousy) about own company and others Relevance of important values and aspirations Exact choices: Extract the choices that your company makes as attributes What does the company do? How will we win? What are people doing right now?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Userpilot

DECEMBER 22, 2021

Will AI transform Product Management in 2022 by allowing PMs to make a better use of user behavior data ? Will data privacy, culture and company values matter to customers more than ever, up to the point of swaying an their product decisions? – There are countless companies that meet every need the customer has.

Analytic Tools 136

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 136

The Product Coalition

FEBRUARY 23, 2022

After all, not only do you have to produce value efficiently, but also distribute it to your customers while maintaining proper relationships with them, keeping your costs in check, and securing profits. Customer Development It always starts with the customer. You might need to map more than one category of customers.

User Testing 126

User Testing Research Software Customer Experience Product Research 126

Userpilot

JUNE 25, 2022

Whether you're already using Whatfix and are not happy with it, or you're just looking for the right digital adoption for your use case (user vs. employee onboarding) – we have the right answer for you! Whatfix is a digital adoption platform for both employee and user onboarding, aimed at larger enterprise companies.

Analytic Tools 52

Analytic Tools Feedback Software Software Review Onboarding KPIs 52

UX Studio: Product Management

NOVEMBER 8, 2021

It will take a lot of your time to review and assess every company’s website manually. Our user experience professionals have already analyzed the expertise of dozens of design agencies in San Francisco, New York, Berlin, London, to name a few. If you need help with product design or user experience research, contact us at UX studio.

Research Software 77

Research Software User Testing Technical Review Product Research 77

ProductPlan

JANUARY 28, 2022

Product consolidation refers to combining several products that sell separately but have overlapping functionality or user personas into one product. If you research product consolidation, you will find it has different meanings according to the audience. There are several reasons for a product team to consolidate its products.

Research Software 71

Research Software Weak Development Team Customer Experience User Testing 71

Intercom, Inc.

NOVEMBER 20, 2018

This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers. What matters is that somehow, someway, you still get those 10 paying customers closed.”.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178