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How to Conduct a Brand Research – Practical Guide with a Case Study

UX Studio

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Takeaways on branding research.

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Business Website Design: How To Make It Awesome? (UX Case Study)

UX Studio: Product Management

This took ten months for the team including a UX researcher and a UX designer from UX studio, and a dedicated Trigo marketing team sharing responsibility for the development. The UX researcher held responsibility mainly for finding user needs (mostly usability wise) and aligning the needs with the business goals.

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8 Blogs That Will Kick-Start Your Creativity as a Product Designer

UX Studio

Here, you will discover a curated list of blogs that offer expert insights, tools, and resources that will enable you to break through creative barriers. We have compiled a shortlist of 8 blogs that will serve as a baseline to help kick-start your creativity as a product designer in 2024. Why UX Collective?

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[Case Study] How Touchright Software saved hours of dev time after switching from Walkme to Userpilot

Userpilot

However, even this is not required if your app uses Segment – a customer data platform – which integrates directly with Userpilot (see our earlier case study to learn more). This means you can customize the look of all experiences to match your brand identity. All this for a lower price than Walkme.

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Design Monthly Vol. 8

UX Planet

It also does not mean you can’t draw ideas and inspiration for your project by reading articles, brand stories, or tweets. ? This month’s inspiring book —  The Rules of Genius Marty Neumeier , a branding genius, writer, and founder of Liquid Agency for design and branding, wrote an amazing book on creativity.

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Top 12 UX Improvements for SaaS That Enhance Engagement and Drive Retention

Userpilot

UX design can make or break your product’s success. Poor UX can negatively impact engagement , and conversion rates, and stunt growth. There are many easy UX improvements you can make today to leave a better first impression. In this article, we cover the following: What UX design is and why UX is important in SaaS.

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Marketing Funnel KPIs: How To Define Success at Every Stage of the Funnel in SaaS?

Userpilot

A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested.