Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. TL;DR Customer acquisition is the process of attracting and converting new customers into paying customers.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

JULY 26, 2022

SaaS businesses tend to have heterogeneous customer bases, which means you will probably have customers with different needs. Goals in SaaS are conversion points along the customer journey that you want your users to reach. A goal is like a milestone that you want your customers to reach. What are goals in SaaS?

Customer Feedback 89

Customer Feedback Customer Experience User Testing Feedback Software 89

Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. TL;DR Email marketing can be used to acquire new customers , retain existing customers, increase conversion rates, and continuously nurture customer relationships until they become advocates for your brand.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Gainsight

DECEMBER 1, 2022

Customer Success (CS) leadership roles can be hard to define. If you interviewed 100 SaaS CEOs about what’s in and out of scope for a Chief Customer Officer (CCO) , chances are you’d get 200 answers. Build Your Personal Brand. As a CS professional , building your company’s brand is already a priority.

Customer Feedback 52

Customer Feedback Customer Experience Leadership Branding 52

UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research!

User Testing 73

User Testing Product Research Research Software Data Visualization 73

Usersnap

SEPTEMBER 3, 2019

Boost your business growth with the outstanding customer experience and build products your customers will love. We’ve entered the era of the customer. The SaaS market is getting more and more crowded every year, consumer expectations are getting higher and higher and the voice of the customer is louder and louder.

Customer Experience 76

Customer Experience User Testing Customer Feedback Feedback Software 76

Userpilot

MARCH 28, 2022

The goal of any marketing strategy is to attract and convert members of your target market into paying customers. So in this blog post, we will shed some light on: What product marketing and content marketing are. The different content marketing formats include; website blog posts, videos, social media, podcasts, etc.

Product Marketing 92

Product Marketing Marketing Research Software Feedback Software 92

The Product Guy

AUGUST 10, 2017

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. Asking the wrong users for input.

User Testing 118

User Testing Customer Experience Research Software Customer Feedback 118

Userpilot

APRIL 22, 2024

Interested in effortlessly turning prospects into loyal customers? In this article, we break down the concept of the marketing funnel and share examples of practical strategies to give you a better idea of how it helps with user engagement. Interested in providing personalized experience across the customer journey ?

Analytic Tools 52

Analytic Tools Feedback Software User Testing Product Research 52

Userpilot

JANUARY 26, 2024

TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story.

Feedback Software 95

Feedback Software User Friction User Testing Customer Experience 95

Gainsight

SEPTEMBER 22, 2023

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Usersnap

SEPTEMBER 2, 2019

Many small businesses fail because they overlook the importance of a customer experience strategy. If you are unfamiliar with the term, it is the plan undertaken by a business to address a customer’s holistic perception of the business after they interact. Why do you need a customer experience strategy? Credits: Shopify.

Customer Experience 68

Customer Experience Feedback Software User Testing User Friction 68

Usersnap

NOVEMBER 17, 2022

In order to accomplish this though, you have to level up your customer data platform like Hubspot. Using HubSpot integrations enriches the data and information you have about your customers, and can help you grow your SaaS business massively. There are several categories in which you can improve your CDP or CRM. What is HubSpot?

Feedback Software 52

Feedback Software Analytic Tools Data Visualization Embedded Analytics 52

Userpilot

MARCH 16, 2023

Landing pages need to account for their intended audience, whether that’s enterprise customers who need more information or gamers that want high-speed software. Link to case studies, customer successes, or user testimonials to prove that your product is worth signing up for. Features/benefits. Contact form. Demo video.

Feedback Software 88

Feedback Software Reporting Tools Embedded Analytics User Friction 88

Userpilot

MAY 19, 2021

How Neil Patel Drives Millions Of Visitors To KISSmetric’s Blog. How Mashable Grew Their Blog To Two Million Readers In 18 Months Using Keyword Research. The first thing you need to know to craft a successful marketing plan is…what your users “hire” your product for. Do you want to: raise brand awareness?

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userpilot

MARCH 23, 2022

If you want to measure customer loyalty and user sentiment in general, following NPS best practices is a must. There’s much more to NPS than sending users a customer feedback survey. Net Promoter Score (NPS) is a customer satisfaction metric measured on a 10-point scale. The short answer is YES.

Product Research 90

Product Research Feedback Software Analytic Tools Research Software 90

Userpilot

NOVEMBER 6, 2020

: – pre-signup: creating any of the bottom-of-the-funnel content that will push the considering users to make the decision: FAQs, comparison pages, feature pages etc. Post-signup: User Analytics : Hotjar , Heap. In-App Engagement Layer : User Onboarding, In-app Adoption Workflows, Feature Announcements: Userpilot.

Analytic Tools 75

Analytic Tools Feedback Software Data Visualization Reporting Tools 75

Gainsight

DECEMBER 2, 2019

Bookmark this collection of resources all about customer retention and stop churn in its tracks. Customer retention is one of the biggest metrics in SaaS and a key component in any SaaS company’s strategy. What is Customer Retention? When a customer leaves, it’s known as churn. Benefits of a Customer Retention Strategy.

Onboarding KPIs 52

Onboarding KPIs Strategy User Testing Customer Feedback 52

Usersnap

FEBRUARY 20, 2020

Do you keep hearing about Net Promoter Score (NPS) being a great tool for improving customer satisfaction, boosting customer lifetime value, and generating more revenue? We’ll also show you how you can calculate NPS for your business, teach you how to collect NPS feedback, and go over a few NPS best practices. Sounds good?

Data Visualization 64

Data Visualization Feedback Software Reporting Tools Analytic Tools 64

Usersnap

NOVEMBER 15, 2019

In a nutshell being customer centric means: putting your customers first. It is placing customers at the core of your business and then building everything around it. It is not simply trying to please customers to make money, but to listen to them and offer solutions to their problems. Credits: [link].

User Testing 49

User Testing Feedback Software Research Software Data Visualization 49

Userpilot

MAY 3, 2021

I’ve yet to come across a SaaS business that doesn’t want to increase its Customer Lifetime Value (or LTV for short). It stands to reason: why wouldn’t you want to increase the amount of money you make from each of your customers during the time they work with you? Why does LTV matter for SaaS? How do you increase LTV? Conclusion.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Analytic Tools Data Visualization 98

The Product Coalition

FEBRUARY 5, 2021

Idea To Invalidation In < 3 Months | Lena's blog How it all started Ever since I quit my full-time job in February 2020, I’ve kept an eye out for opportunities to work on new business ideas with other people. So, we began by focusing on the supply (fashion e-commerce brands.)

Research Software 136

Research Software Feedback Software User Testing Product Research 136

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. Nurturing new customers is the best way to reduce churn and increase expansion revenue. The self-service model.

Feedback Software 95

Feedback Software Research Software Reporting Tools Onboarding KPIs 95

Centercode

FEBRUARY 27, 2020

Maintaining tester engagement is one of the most persistent challenges facing today’s Customer Validation (CV) professionals. More than half of professionals are having issues securing useful feedback. Sharp drop-off in feedback. Incoming feedback is vague or lacks specific detail. Check Your Emails.

Workshop 64

Workshop User Testing Product Research Customer Experience 64

Intercom, Inc.

APRIL 29, 2021

Just ask any content marketer – they would rather have the resources and the time to focus on both, because to build a strong marketing brand, you need an approach that covers both the awareness and the acquisition. Blog articles, podcasts, ebooks, and videos have been the bread and butter for content marketers for a long time now.

Marketing 118

Marketing Onboarding KPIs B2B Feedback Software 118

Userpilot

JUNE 25, 2021

There is so much involved in creating a great strategy, from target audiences to KPIs to customer journeys, but Userpilot is here to help. Product marketing strategy step #4: Map the customer journey. A SaaS product marketing strategy is a step-by-step plan to drive product growth with your existing customers.

Research Software 60

Research Software Analytic Tools Feedback Software Onboarding KPIs 60

UX Studio: Product Management

MAY 23, 2018

The UX researcher held responsibility mainly for finding user needs (mostly usability wise) and aligning the needs with the business goals. But it does more: it makes the experience easy and informative for the user. We recently wrote an ebook: “Product Managers’ guide to UX design” about our process. User research and ideation.

User Testing 95

User Testing UX Research Software Product Research 95

UX Studio

OCTOBER 18, 2018

But if your user doesn’t get you, all is lost. They think in pixels and communicate with users in a visual language. All in all, the main point here remains that we have to find a way to make our words user-friendly, just like the visual design elements or any other part of a product. You even think in words, don’t you?

UX 101

UX User Testing Systems Review Workshop 101

Userpilot

APRIL 30, 2021

Look for an agency with expertise in your chosen channel, a solid productized services model, excellent customer service and reasonable prices. Examples of content that your SaaS business might want to create include: Blogs (like this one!). Customer service. Infographics. White papers. Case studies. Interviews. Linkbuilding.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Iteratively Blog

MARCH 15, 2020

You can expect to catch insights on topics like scaling processing pipelines, deploying databases, maintaining your data lake, and establishing proper governance practices. ? It’s one of the ace strategies to market your brand. They also run a blog that pertains to data organizations. ? 2 Practico Analytics Blog.

Data Visualization 101

Data Visualization Analytic Tools Research Software Technical Review 101

Roadmunk

OCTOBER 26, 2017

Matt recently co-authored an ebook with Drift’s CEO, David Cancel, called “ Burndown: A better way to build products.” The ebook explores the Burndown framework that Drift’s product team has adopted for product development. Think of Burndown as a more iterative and flexible version of agile that’s heavily influenced by user feedback.

Framework 40

Framework Data Visualization User Testing Reporting Tools 40

UX Studio: Product Management

NOVEMBER 1, 2019

It is also usually highlighted in the menu which page the user is at. question seems too simplistic, but in many applications, the users don’t get any feedback about what just happened. Applications which do not give a continuous feedback about its status are very annoying to use. Visual hierarchy and user experience.

User Testing 76

User Testing Feedback Software Research Software UX 76

The Product Coalition

MAY 25, 2018

Learn more about the numerous product backlog anti-patterns that can manifest themselves when you try to create value for your customers and your organization. Subscribe to Age of Product’s Brand-New Youtube Channel Now available on the Age of Product Youtube channel : Hands-on Agile Webinar #1 on product discovery anti-patterns.

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Webinar Agile Product Research Customer Experience 60

Intercom, Inc.

NOVEMBER 23, 2022

It’s weird, we have all these terms now – customer-funded, indie hacker. If you think about subscription growth, probably 85% of blog posts and content have to do with sales and marketing. It’s all about how to get more leads and customers and how to talk to customers or prospects.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. Live chat messages can be customized and triggered based on a user’s search intent or completed events. It’s all about context.

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Research Software Marketing Customer Communications Data Visualization 36