Intercom on Product: How we focus on delivering outcomes
Intercom, Inc.
MARCH 9, 2022
In an episode of our Intercom on Product podcast , our co-founder Des summed up the output vs outcomes relationship in this way: “it’s what you ship versus what happens because of the thing you ship.” and typically measure this behavior as product activity or usage. We instrument our product so that we can measure our outcome.
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