The Accidental Product Manager

APRIL 12, 2021

However, it turns out that for the product managers who work at these food delivery firms, all is not so good. Product managers need to understand that their customers have become spoiled. This means that restaurant and grocer product managers are now rushing to satisfy the exact same demand.

Reporting Tools 97

Reporting Tools Product Management Product Manager Management 97

The Accidental Product Manager

JUNE 12, 2023

That’s why being a cruise line product manager can be a very good job. Now that they have once again been granted permission to sail, how are their product managers going to go about finding ways to get their customers to come back and travel the high seas with them? Clearly passengers are willing to climb aboard.

Reporting Tools 65

Reporting Tools Product Management Product Manager Product Research 65

The Accidental Product Manager

JANUARY 2, 2017

What’s the best way to get someone to read your book? Let’s face it: selling books is tough work. With all of the other distractions that customers have these days, trying to convince them to buy a book, let alone the book that you are trying to sell, can be very difficult to do. and US$14.99.

Books 69

Books Customer Experience Reporting Tools Consulting 69

The Accidental Product Manager

APRIL 25, 2022

It almost goes without saying that we all know about Amazon – the book seller who has turned into the seller of just about everything. However, so far things have not gone the way that the Amazon product managers had wanted it to go. What are they going to have to do to turn their product development definition around?

Product Management 65

Product Management Product Manager Management Management 65

The Accidental Product Manager

APRIL 18, 2022

In order to make sure that people want to buy their products, product managers have to stay on top of changes in the technology that people use to make payments. Over in China product managers are once again moving forward in the area of payments and they are making changes to their product development definition.

Product Management 73

Product Management Product Manager Data Visualization Management 73

The Accidental Product Manager

OCTOBER 16, 2017

Home Depot product managers are not giving up in the fight against Amazon Image Credit: Mike Mozart. If you are a product manager working in the field of retail goods, there is one word that should strike fear in your heart: Amazon. The Home Depot product managers have discovered that in the U.S.,

Product Management 126

Product Management Product Manager Data Visualization Management 126

The Accidental Product Manager

OCTOBER 17, 2022

Product managers are starting to move away from using Amazon Image Credit: Open Grid Scheduler / Grid Engine. So if you were a product manager and you wanted to both advertise your product to your customers and make it easy for them to buy it from you, how would you go about doing that? Would you be interested?

Advertising 65

Advertising Customer Experience Product Management Product Manager 65

The Accidental Product Manager

DECEMBER 7, 2020

The pandemic is allowing grocery product managers to make changes Image Credit: Gilbert Mercier. Grocery product managers have gone a long time without having to make any big changes. Their product managers are also introducing contactless payment in all of its more than 2,200 stores.

Product Management 86

Product Management Product Manager User Testing Management 86

The Accidental Product Manager

JANUARY 25, 2021

They are the very large company that started out as a book seller and over time has morphed into a company that sells just about everything and seems to do just about everything. This is not going to look good on anyone’s product manager resume. Two main things did this Amazon product offering in.

Product Management 91

Product Management Product Manager Management Management 91

The Accidental Product Manager

AUGUST 23, 2021

Product managers think that they know how to make food delivery more profitable Image Credit: Assemblies Unlimited, Inc. Restaurant product managers have a difficult job these days. That’s why some product managers have come up with a radical new way to solve their problems.

Product Management 65

Product Management Product Manager Management Management 65

The Accidental Product Manager

MARCH 9, 2020

Amazon Product Managers are starting to sell food products Image Credit: MIKE. The product managers over at that very, very successful company called Amazon are now facing a new challenge. The Amazon product managers are not showing up to sell groceries with empty pockets. The Power Of Prime.

Marketing 65

Marketing Product Management Product Manager Management 65

The Accidental Product Manager

AUGUST 27, 2018

Do consumers want to subscribe to cars or own them? GM’s “Book By Cadillac” Program. GM is preparing to roll out their Book By Cadillac program. If this works, it’s going to look good on somebody’s product manager resume. Image Credit: Marit & Toomas Hinnosaar Follow.

Product Management 66

Product Management Product Manager User Testing Transportation 66

The Product Coalition

MAY 27, 2020

If so, you can subscribe here and join 26k agile peers. In 2010 I worked as a project manager for a web agency. I was responsible for managing software development projects. Management, because most projects were not profitable. Christiaan Verwijs Barry Overeem Do you want to get future articles in your inbox?

Agile 78

Agile Feedback Software Research Software User Testing 78

The Accidental Product Manager

SEPTEMBER 23, 2019

Amazon’s product managers seem to be out of fashion when it comes to Europe Image Credit: Sangudo. One area where the Amazon product managers are still struggling is in Europe. What can the Amazon product managers do to fix this problem? It does a great job of selling books, just not shoes.

Product Management 78

Product Management Product Manager Branding Management 78

The Accidental Product Manager

JANUARY 15, 2018

Amazon rolled out a product that went away very quickly, who screwed up? All of this success has put some pressure on the Amazon product managers. As product managers we all know what this means – new products. Paying for four years (at least) of schooling, books, lab materials, housing, etc.

Banking 89

Banking Product Management Product Manager Government 89

The Accidental Product Manager

MAY 15, 2017

Image Credit: As a product manager, one of the things that we like the best is taking on a challenge. If someone came to you and asked you to make a book store become successful in this day and age, would you take on the challenge? They next aggressively edited the range of books that the store would carry.

Product Management 72

Product Management Product Manager Books Management 72

The Accidental Product Manager

JULY 8, 2019

So for just a moment, picture yourself as a product manager for one of the most iconic products out there: Coke-Cola. The company makes an enormous amount of money from your soft drink product every year and in all honesty, traditionally you’ve only had one real competitor – Pepsi. What’s a product manager to do?

Product Management 95

Product Management Product Manager Customer Experience Management 95

The Accidental Product Manager

OCTOBER 14, 2019

Amazon product managers are increasing their offline presence using grocery stores Image Credit: Thomas Hawk. The product managers at Amazon have a big problem on their hands. What this means for the product managers is that they always have to be looking for new businesses that Amazon can expand into.

Product Management 69

Product Management Product Manager Management Management 69

The Accidental Product Manager

APRIL 30, 2018

Sure they are good at selling books, but are they any good at groceries? The product managers over at Amazon think that they’ve come up with a clever way to change their product development definition that will allow the company to grow in a new direction: groceries. Image Credit: Wired. Say Hello To Amazon Go.

Technical Review 69

Technical Review Artificial Inteligence User Testing Customer Experience 69

The Accidental Product Manager

DECEMBER 3, 2018

However, what a lot of product managers may not be aware of is that Amazon’s grocery dreams don’t stop with Whole Foods. Instead, they have their own plans about changing their product development definition and finding out what an Amazon grocery store that they built from the ground up would look like.

Reporting Tools 62

Reporting Tools Customer Experience Definition Consulting 62

The Accidental Product Manager

MAY 13, 2019

The Barnes & Noble product managers realize that they have lost their way Image Credit: Mike Kalasnik. The Barnes & Noble product managers know that I have not been back – that’s a problem for them. The CEO had gone over the book seller’s numbers in preparation for an earnings call with the company’s investors.

Books 22

Books Product Management Product Manager Management 22

The Accidental Product Manager

FEBRUARY 6, 2017

You would think that being a product manager who works for Amazon would be a pretty cushy job right? However, all of this success may hid a key product management fact – Amazon product managers always have to be looking for ways to update their product development definition and grow the business.

Product Management 50

Product Management Product Manager Books Management 50

The Accidental Product Manager

SEPTEMBER 1, 2017

Amazon, the company that started out sending you books in the mail, has decided that it wants to be the place that you go to buy furniture. This means that they are gearing up to change their product development definition and make a big push into the furniture and appliance market. Could Amazon become the next big furniture seller?

Construction 63

Construction Customer Experience Books Consulting 63

The Accidental Product Manager

MARCH 19, 2018

Too bad DVDs and streaming services killed the product development definition for all of those video rental stores. They were rectangle black chunks of plastic and film that were about the size of a small hardcover book. Can anyone remember back in the day when there used to be a video rental store on just about every corner?

Product Management 56

Product Management Product Manager Management Management 56

The Accidental Product Manager

JULY 24, 2017

So here’s an interesting question for you: when you customer uses up or runs out of your product, how do they go about ordering more from you? Perhaps this question would be better stated “how hard is it to order more of your product?” The product managers at Amazon sell a lot of products that customers run out of.

Reporting Tools 62

Reporting Tools Customer Experience Definition Consulting 62

The Accidental Product Manager

MAY 8, 2017

For years the Coke-Cola product managers have been riding a very successful product. What’s a Coke product manager to do? One of the interesting things about being a product manager at Coke is that you are responsible for a product that is sold all over the world. What Went Wrong At Coke?

Advertising 62

Advertising Product Management Product Manager Management 62

The Accidental Product Manager

APRIL 17, 2017

It’s actually a pretty special grocery store change and if you talk to any of the people who shop there, you’ll quickly discover that most of them are true believers in the company and the products that they carry. What’s a Whole Foods product manager to do? Whole foods is a grocery store chain.

Product Management 62

Product Management Product Manager Customer Experience Management 62

The Accidental Product Manager

MARCH 12, 2018

Their product managers are going to have to get creative if they are going to save Christmas…. How Product Managers Saved Christmas. Santa is going to need some help making his deliveries on time Image Credit: Oliver Schafeld. So what’s the one thing that everyone knows about Santa? Not the day after Christmas.

Product Management 44

Product Management Product Manager Management Management 44

The Accidental Product Manager

OCTOBER 23, 2023

It’s time to try some new strategies at Peloton Image Credit: Tony Webster The Peloton product managers have had it pretty good for the last few years. Now the Peloton product managers had a problem on their hands. The Peloton product managers are planning additional changes. Then the pandemic hit.

Product Management 73

Product Management Product Manager User Testing Management 73

The Accidental Product Manager

MARCH 2, 2020

So why are the Microsoft product managers so slow to make improvements to Microsoft Office? What this means is that when Microsoft’s Office product managers decide to make a change to their product development definition, they understand that they are messing with fire and may not be able to add this to their product manager resume.

Product Management 82

Product Management Product Manager User Testing Management 82

The Accidental Product Manager

DECEMBER 5, 2022

This way of making coffee has become so popular that the product managers at Keurig have started thinking about branching out. In fact, they’ve expanded their product development definition and set their eyes on cocktails as the next market that they want to enter. How To Make A Better Cocktail. for most cocktails.

Product Management 65

Product Management Product Manager Management Management 65

The Accidental Product Manager

JULY 15, 2019

Amazon product managers say “Bring It On” Image Credit: Julien. As I’m sure that we all know by now, Amazon is a very large company that does a lot of different things: they ship books and products, offer cloud computing resources, and even run an internet based television channel. That is all about to change.

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Transportation Product Management Product Manager Product Research 102

The Accidental Product Manager

OCTOBER 21, 2019

The Amazon product managers have a real problem on their hands. The Amazon product managers are under a lot of pressure to continue to update their product development definition and keep growing the brand. What the product managers need is a way to hook more customers. Image Credit: Nathan Rupert.

Product Management 56

Product Management Product Manager Healthcare Customer Experience 56

The Accidental Product Manager

DECEMBER 12, 2016

Olay is simplifying their product offering in order to revive their brand Image Credit: WindyWinters. What this means for us as product managers is that we often have to tweak our product offering in order to make our product appeal to a specific set of potential customers. The Problem With Olay. In the U.S.,

Magazine 50

Magazine Branding User Testing Books 50

Mixpanel

AUGUST 3, 2023

How can you support audience tracking with product analytics? Product-led. Table of Contents 1. Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you lean into the value moment conversion? How can you build your marketing strategy around the funnel? Revenue-led.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

How can you support audience tracking with product analytics? Product-led. Table of Contents Intro Build a strong foundation How can you identify the metrics that measure success? How can you lean into the value moment conversion? How can you build your marketing strategy around the funnel? Build a strong foundation Sales-led.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52

Mixpanel

AUGUST 3, 2023

How can you support audience tracking with product analytics? Product-led. Table of Contents 1. Build a strong marketing analytics foundation How can you identify the metrics that measure success? How can you lean into the value moment conversion? How can you build your marketing strategy around the funnel? Revenue-led.

Analytic Tools 40

Analytic Tools Data Visualization Customer Experience User Testing 40