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PM Branding: Building Your Personal Brand as a Product Manager

The Product Guy

Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership.

Branding 293
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528: From startup founder to product success and why interacting with people is the big change – with Anya Cheng

Product Innovation Educators

Large companies can quickly replicate individual features, making it nearly impossible for smaller players to compete on feature quantity. Instead, a startup should focus on solving one problem better than anyone else. Anya’s development of Taelor offers valuable lessons in how to validate and expand upon initial product insights.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

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9 User Onboarding Strategies to Increase Customer Lifetime Value

Userpilot

For example, let’s say your team is developing new project management software for small- to medium-sized businesses. For instance, here is how you can personalize an onboarding checklist based on your customers’ JTBDs: ‹ › Onboarding personalization example. Determine user roles to tailor their experiences.

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Behavioral Segmentation in SaaS: Types, Examples + How to Get Started

Userpilot

For example, we might find that free trial users in Europe spend more time exploring advanced features before upgrading, which informs targeted upsell campaigns. For example, we can promote advanced modules to power users who demonstrate high engagement. It’s important to remember that behavioral data doesn’t stand alone.

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The Rise of AI-Driven UX: Balancing Automation and Human-Centered Design in 2025

UX Planet

Finally, personalization has reached a new level, with AI helping brands deliver more customized content and anticipate user needs in real time. Enhancing personalization Well, AI-powered tools are actively unlocking new levels of personalization in UX, helping brands connect more deeply with users. Lets find out how you can avoidthis.

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You’re Designing Websites WRONG! Here’s How to Fix It (with Examples)

UX Planet

In this guide, well explore various website types, their goals, key design considerations, and real-world examples to help you craft memorable experiences. Example Websites: Notion Figma 2. Example Websites: Nike Allbirds 3. Social Proof: Client testimonials, case studies, and industry awards establish credibility.