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TEI 305: Become a product naming champ – with Alexandra Watkins

Product Innovation Educators

How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . She has many great tips for us that take the mystery out of naming. .

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Small Cosmetic Brand Product Managers Are Changing The Business

The Accidental Product Manager

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. New Arrivals In The Business Of Beauty.

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Testing Product Names for SaaS: How to Choose Names for New Features

Usersnap

Having a great SaaS name places you in a great location on this map, closer to your target customers and farther away from your competitors, which is exactly what your unique brand needs. Basically, the best SaaS name understands and speaks the customer’s language, and if you’re not sure how to do that, then keep reading!

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5 Best Design and Innovation Consulting Firms to Work With in 2021

UX Studio: Product Management

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021. UX studio .

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The Secret to Design? Think Like a Salesperson

The Product Coalition

particularly the differences between transactional and consultative sales. The real promise for enterprise design lies in consultative sales. By taking the time to understand the customer’s needs, the salesperson has identified the best solution for the problem and more importantly, has gained trust and maybe some brand loyalty.

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Conversion Funnel Leaks: Types + Ways to Identify And Fix Them

Userpilot

You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Use social proof to build brand authority. For example, if you’re strictly an enterprise SaaS, targeting individual users or small businesses will result in a lack of action.

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The "Why" of Interviewing—Suzanne Abate, PM Consultant and Instructor

PMLesson's Ace the PM Interview

We put a really simple name on it, The Development Factory , and offered reliable digital production services to brands and creative agencies. We put a really simple name on it, The Development Factory , and offered reliable digital production services to brands and creative agencies.