Intercom, Inc.

APRIL 18, 2019

Their names were Brian Chesky and Joe Gebbia, and they had just started Airbnb. Over the past few years, Gainsight has grown its revenue more than 1,000% and increased its customer base with brands such as Adobe and Workday. This is episode six of Scale , a brand new podcast series on moving from startup to scale up.

Outbound 112

Outbound Customer Experience Education Airlines 112

Pragmatic Marketing

DECEMBER 20, 2019

Your skills are part creative, part analytical and always centered around delivering relevant content that enhances our brand," said Cuttica, adding, "Being an expert on the product doesn't mean having all the answers, but it does mean knowing where to go to get the answer.".

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Your skills are part creative, part analytical and always centered around delivering relevant content that enhances our brand," said Cuttica, adding, "Being an expert on the product doesn't mean having all the answers, but it does mean knowing where to go to get the answer.".

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Intercom, Inc.

DECEMBER 6, 2019

In order to compete with notifications such as messages from friends, family and coworkers, push notifications from brands must pay attention to the smallest details. For example, just adding the receiver’s first name can help push notifications perform better ( in some cases up to 4x better ). when engagement is at its highest.

User Testing 138

User Testing Marketing Customer Experience Data Visualization 138

Userpilot

FEBRUARY 4, 2022

The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles. Much like the name suggests, you won’t be proactively selling SaaS to users in the self-service model. The self-service model. The enterprise model.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Intercom, Inc.

NOVEMBER 7, 2019

At first when you have no brand, just a working product and only a handful of customers, you really have to find any opportunity to get your name out there. But we also use new tools such as Intercom to gather intent from inbound leads, or to gather intent from outbound companies that come back to the website.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Intercom, Inc.

MAY 24, 2018

In practice, that means an experimentation model is applied to all marketing activity, from content and demand generation all the way down to brand. It takes an email domain name and turns it into 100-plus points of data. Matt: Our goal with this project wasn’t to push the Clearbit product or brand, per se.

Data Visualization 182

Data Visualization Feedback Software Customer Experience B2B 182

Intercom, Inc.

AUGUST 1, 2019

Tara: You’ve been breaking all the typical timelines for growth, incredible name recognition, marketing tactics that span some traditional partnerships, to very disruptive formats in really visible ways. How have you been able to grow your brand and build the word of mouth momentum? We had some big names.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Intercom, Inc.

DECEMBER 20, 2018

Maybe it’s your sales strategy or your product, but often it’s the first experience the user has with your brand. Sujan: Mailshake is an outbound sales tool. ” It just didn’t fit the name, and it wasn’t always who we intended to build it for, but we decided to double down anyways. It’s the marketing and the brand.

Outbound 151

Outbound Customer Experience User Testing Data Visualization 151

Userpilot

APRIL 30, 2020

As we just said, customer retention is the name of the game for SaaS companies. The low barrier for entry set by PLG companies also leads to increased brand awareness via organic word-of-mouth and other such referrals. Your efforts, in this regard, can be strengthened by the efforts put forth by your customer success team. Acquisition.

Reporting Tools 95

Reporting Tools Feedback Software Onboarding KPIs Customer Experience 95

Intercom, Inc.

JULY 9, 2020

Atlassian does not have an outbound sales team. But then we also had a lot of brand campaigns, so that could be even offline things like we advertised on the Time Square, New York City with huge banners on Atlassian to just drive that brand forward. And what we learned is that it very much depends on the brand strength.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Userpilot

APRIL 7, 2024

SimilarWeb's dashboard contains metrics such as monthly visitors, geography, referring sites, social and search traffic that point to your inbound and outbound traffic, etc. These tiers, named Team and Enterprise, are available upon request. Website visitor tracking dashboard. Website ranking. Social listening.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software Reporting Tools 104

Intercom, Inc.

MARCH 2, 2018

Bootstrapping “Product Education” When I first joined Intercom, my role didn’t really have a name. I wrote our docs , hosted our webinars , created our help videos and managed our outbound messaging to customers. ” Want to learn more about how to build your brand and sell more products in a non-spammy way?

Customer Experience 218

Customer Experience Marketing Webinar Demo 218

Userpilot

APRIL 30, 2020

As we just said, customer retention is the name of the game for SaaS companies. The low barrier for entry set by PLG companies also leads to increased brand awareness via organic word-of-mouth and other such referrals. Your efforts, in this regard, can be strengthened by the efforts put forth by your customer success team. Acquisition.

Customer Experience 52

Customer Experience User Testing Feedback Software Onboarding KPIs 52

Intercom, Inc.

DECEMBER 2, 2019

From new navigation features and refreshed product names to several brand new apps, there’s definitely something for everyone. Introducing Outbound. Your outbound content is now grouped by type as well, so you can view tours and messages together for a clear picture of what you send your users. Bot updates.

Outbound 38

Outbound Customer Experience Customer Feedback User Testing 38

Userpilot

JULY 24, 2023

While outbound marketing strategies like email may not be as popular an acquisition method for SaaS companies, it has a fairly good track record in the SaaS marketing space. We even use this very strategy at Userpilot with our Facebook group named Product Marketing & Growth : Join Userpilot’s product marketing Facebook group now!

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Marketing 91

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound. Inbound and Outbound Success Stories. Don’t let other websites get your brand traffic. Kevin Indig.

Research Software 85

Research Software User Testing Outbound Marketing 85

Business of Software Conference

MAY 21, 2020

And all of these have brand recognition. There’s inbound hiring and there’s outbound hiring. Outbound hiring is the opposite. That’s a form of outbound hiring. They also use precise variable naming. You will not see names like I or J or thing 2 or temp. And what do we look for in the CV?

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Andrew Chen

MARCH 18, 2019

However, the better observation is that if you are starting a brand new company, then you have the opportunity to both pick the idea — and have a hypothesis about product/market fit — as well as to pick its growth strategy at the same time. Stay outbound. That’s hard to answer generically, so I won’t attempt to do so.

User Testing 94

User Testing Data Visualization Customer Experience Customer Feedback 94

Andrew Chen

MARCH 18, 2019

However, the better observation is that if you are starting a brand new company, then you have the opportunity to both pick the idea — and have a hypothesis about product/market fit — as well as to pick its growth strategy at the same time. Stay outbound. That’s hard to answer generically, so I won’t attempt to do so.

User Testing 40

User Testing Data Visualization Customer Experience Customer Feedback 40

Userpilot

MAY 19, 2021

Do you want to: raise brand awareness? Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Outbound Marketing. With outbound marketing, you’re more proactive. Here are the best outbound channels in 2021. Paid digital ads.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userpilot

AUGUST 7, 2019

You can then convert them to be brand promoters and improve your Customer Lifetime Value (LTV). Successful customers can easily be converted to brand promoters and ambassadors. Verbatims are names that classify similar feedback. As we discussed at the beginning of the article – it isn’t enough to simply acquire users.

Feedback Software 59

Feedback Software Customer Experience User Testing Research Software 59