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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

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9 User Onboarding Strategies to Increase Customer Lifetime Value

Userpilot

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

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How to Create Mobile Surveys to Gather Real-Time User Feedback

Userpilot

With 85% of adults keeping their smartphones within arm’s reach at all times, mobile surveys have become the most direct route to gathering authentic user feedback. Companies that simply shrink their desktop questionnaires to fit smaller screens end up with frustrated users and compromised data.

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TEI 305: Become a product naming champ – with Alexandra Watkins

Product Innovation Educators

How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . You can be a great brainstorming resource to help Marketing or a naming consulting. .

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Customer Research 101: The Complete Guide for SaaS

Userpilot

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty. The short answer: yes.

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The Innovation Ambition Matrix

Roman Pichler

They address an existing market, and their growth prospects are limited by your ability to grow the market and capture more market sharethat is, to attract more users and customers. It offers the autonomy to do things differently and develop brand-new products. Unfortunately, they also have a significant disadvantage.

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. What is UX analytics?