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Brand health tracking: Your complete guide to smarter brand decisions 

Alchemer Mobile

72% of shoppers would stay loyal to brands they loved even if it meant paying more. But if you’re not measuring how your brand is performing, how can you build—or protect—that loyalty? That’s where brand health tracking comes in. What is brand health tracking? Think of it as your brand’s pulse check.

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How WellNest Rebooted Product Strategy (eBook Preview)

Productside

Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Once again, the company has posted a weak quarter, with lackluster results from its flagship product, BuildNest.

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Poor performance includes slow loading times, complex design, confusing navigation, and unresponsive features. To assign meaning to whether the numbers are good or bad, context is crucial.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams. However, these early efforts faced significant limitations.

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Strategic Product Management: Sunset Decisions, Platform Benefits, and Team Structures

Sequent Learning

Strategic Product Management: Sunset Decisions, Platform Benefits, and Team Structures Introduction Strategic decisions around product lifecycle management, platform integration, and team structures are critical for product managers in established tech companies.

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Customer satisfaction surveys: Everything you need to know 

Alchemer Mobile

Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. This information empowers teams across your company to make informed decisions based on customer experiences and perceptions. They are also inclined to recommend the brand to others. can help gather more insights.

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The Top Mobile App Engagement Metrics Every Product Team Should Monitor

Userpilot

Whatever these metrics tell you, the good or the bad, that’s only half the story. This means only 10% of monthly users engage with your app daily, showing infrequent usage and poor user retention. They measure customer loyalty along with user opinions and feelings about interactions with your brand and app.