Case Study Framework Research Software Vision 
The Product Coalition
MARCH 8, 2024
They involve integrating digital technologies and processes into every aspect of your business, from operations to customer interactions. It’s not just about adopting the latest gadgets, but about using technology to drive meaningful change and achieve specific business goals. What is the importance of digital transformation?
The Product Coalition
JANUARY 26, 2021
a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. As Marty Cagan states in Inspired : “When done well , the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams to come to work every day.”
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Alchemer Mobile
FEBRUARY 2, 2021
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.
Userpilot
JUNE 20, 2023
An exceptional user onboarding experience can make all the difference for your SaaS company's growth. She has helped several successful SaaS companies improve their onboarding processes. Combines scientific research on human resources and real-life case studies to offer practical advice for the whole customer onboarding lifecycle.
The Product Coalition
OCTOBER 5, 2021
Guest post by Angus McDonald, Senior Product Manager at Terem Technologies, and Kayla Li, Delivery Manager at Terem Technologies Word from Scott: Over the years we’ve helped many different teams uplift in different ways. Are the right mindsets promoted by the frameworks used and organisational structure?
Userpilot
MARCH 18, 2022
Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand. What is product messaging in SaaS?
The Product Coalition
MARCH 24, 2021
Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. Figure 1: Technolgoy Adoption Life Cycle Explore the Battlefield Geoffrey Moore suggests in his book “Crossing the Chasm” to create different target customer scenarios and select the target niche market based on a scoring system.
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