Remove ChatGPT Remove Generative AI Remove Marketing
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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. I’m a big fan of generative AI. I’ll then share how and where I think generative AI can help, and clearly identify what we should avoid. Too many generative AI tools miss this point.

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Generative AI and Its Approach to Design

UX Planet

How New Heuristics Are Reshaping the Creative Process Between Humans andMachines Image generated byChatGPT When the wave of generative AI tools began flooding the market, I must confess my reaction was mixed: a sense of fascination for the possibilities and concern for the ethical challenges looming on the horizon.

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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

The core focus of these activities is on thorough market research, continuous customer engagement, and strategic product development. This led him to research and identify 19 core activities specific to product management, with clear separation from product marketing, sales, and go-to-market functions.

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AI and Product Strategy

Roman Pichler

Note that Ive decided not to state the names of the tools I found, partly as the AI landscape is changing rapidly and partly as you should research and select the tools that work best in your context rather than trusting my judgment. [2] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.

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How To Make Generative AI Your Market Research Intern

Product Management University

If there’s one thing product managers and product marketing managers wish they had more time for, it’s market research. No sales situations, no customer issues, just pure market research without any agenda other than gaining an unbiased view of the market that makes them more effective in their role, especially strategy and planning.

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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

How we build might change with generative AI. Maybe how we synthesize customer needs might change with generative AI, but those broad buckets, I think, are fairly stable. I chose this market because Netflix is in 100+ countries and everybody is familiar with it. I’m really excited about generative AI.

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How custom GPTs can make you a better manager | Hilary Gridley (Head of Core Product at Whoop)

Lenny Rachitsky

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