Mind the Product

SEPTEMBER 13, 2019

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. Planning Research. What method of research should I use?

User Testing 169

User Testing Product Research Research Software Customer Experience 169

The Product Coalition

JULY 10, 2023

Uncover the tools available for effective consumer-generated marketing and learn how to utilize them in your own initiatives. In this article, we will: Explore the emerging trend of driving product growth through community activation and consumer-generated marketing. What is consumer-generated marketing?

User Testing 81

User Testing Feedback Software Analytic Tools Data Visualization 81

The Product Coalition

MAY 5, 2022

They make their users’ lives better in some way and they do it better than anyone else. First at Etsy and now at Slack, I’ve helped to grow software solutions from highly adored, niche products to household names serving millions of people every day. In both instances, users gave feedback directly to my teams in real-time.

User Testing 134

User Testing Feedback Software Research Software Product Research 134

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? February Product Conferences. We are already halfway through the shortest month of the year, but that doesn’t mean you have missed your chance at some quality conferences. What: The largest online product management conference in the world with years of digital experience.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Melissa Perri

DECEMBER 29, 2023

Why was I getting invited to speak at conferences left and right? I was getting all this feedback that people needed to hear what I had to say, but that publisher just couldn't see it. Test the waters with conference talks, blog away, throw your thoughts out on social media. So, I decided to write a book.

Books 197

Books User Testing Customer Feedback Consulting 197

Product Talk

APRIL 17, 2024

We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. It sounds like you are responsible for product, design, and research. I know in a lot of feature factories, product teams don’t engage with customers that often. Were they engaging with customers?

Product Research 218

Product Research User Testing Data Visualization Research Software 218

CardBoard

AUGUST 10, 2023

No fanfare, no rush of users, just the digital equivalent of tumbleweeds. It’s called customer discovery. Customer discovery is your roadmap to building products that people actually want. It’s the difference between launching to crickets vs launching to a crowd of eager users. It’s not fun.

Product Research 52

Product Research User Testing Customer Feedback Data Visualization 52

Product Innovation Educators

MARCH 4, 2024

Product management insights from Molson Coors’s non-alcohol portfolio transformation I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. Right now, consumers are changing their behavior. At Molson Coors, we’re a consumer-centric organization.

User Testing 111

User Testing Vision Naming Branding 111

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 99

Analytic Tools Research Software Feedback Software Customer Experience 99

Usersnap

MARCH 16, 2020

Beta testing and User acceptance testing (UAT) are two of the most common types of tests to validate your development before launching your SaaS product or website. “Do In this article, you’ll read about the different use cases of the two and get guidance on setting up these testing processes and their environments.

User Testing 59

User Testing Product Research Feedback Software Testing 59

BrainMates

JUNE 10, 2020

Product Managers know how important it is to test business ideas and new products before proceeding with a full scale launch. However, what is more difficult is knowing how to test, how long to test for and what to look out for when you test your business ideas. Testing 101. There are a range of ways to test ideas.

User Testing 96

User Testing Product Research Testing Research Software 96

Product Talk

APRIL 21, 2021

Back in March, I spoke at ProductCamp Cascadia (an online conference hosted by ProductCamp Portland , ProductCamp Seattle , and ProductCamp Vancouver ) exploring the topic of design justice. I’ve worked with teams in all industries—regulated industries, consumer companies, B2B companies. We did the research. Hi, everybody.

Product Research 291

Product Research User Testing Research Software Analytic Tools 291

Product Talk

SEPTEMBER 6, 2023

In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. Let’s have feedback loops. Lots of that.

Product Research 235

Product Research User Testing ChatGPT Research Software 235

Product Culture

APRIL 19, 2023

As savvy Product people, we are eager to talk to customers, but it’s hard. How can you fit all of that into your week? Don’t wait until you have a research question. Build your pipeline continuously and have time for customer interviews (and time for setting them up) built into every week. It’s a lot of work. Ping me.

User Testing 52

User Testing Customer Experience Naming Research Software 52

Usersnap

JULY 26, 2020

Most developers have no clue about how testing is actually done, and how valuable the understanding of software testing basics can be for developers who really want to excel in their careers. I owe a large amount of the success I have had in my career as a software developer to my background in testing. Click To Tweet.

Reporting Tools 128

Reporting Tools Feedback Software User Testing Software Review 128

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Video, Slides, Transcript and Rahul’s blog about this follow… Understanding Customers. We’ve used NPS to gather evaluation data for the conference for a seven years.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

Userpilot

JULY 28, 2023

An email MVP is a very similar concept, but you can segment user groups at a more granular level. A fake door MVP involves having a clickable component in your UI that captures interested users (even when you’ve not started developing that particular feature). 2 – Email MVP test What is it? High-fidelity.

Feedback Software 73

Feedback Software User Testing Customer Experience Customer Feedback 73

Userzoom

AUGUST 6, 2019

Katja Borchert, Senior Product Owner & UX Researcher, and Pietro Romeo, UX Researcher, reveal practical and leftfield examples of user research at FlixBus in their presentation ‘Don’t Guess It, Test It!’. So, my name is Katja. I joined FlixBus in 2018 as a Senior Product Owner and researcher.

User Testing 101

User Testing Product Research Presentation Research Software 101

UX Planet

FEBRUARY 21, 2024

Here is a short list of the leading roles: 1) UX Designer : The main task is to create interfaces that provide users a great experience interacting with the product (app, website). They are responsible for designing user interfaces, conducting research, developing user prototypes, and testing design iterations.

Research Software 70

Research Software Analytic Tools Feedback Software Reporting Tools 70

Revulytics

DECEMBER 16, 2019

Glassdoor named Product Manager the fifth best job out of 50 in America, with more job openings than data engineers and DevOps engineers. Industry, The Product Conference, Cleveland, OH. The majority of the attendees are from business and enterprise software/SaaS, consumer and web. INDUSTRY, The Product Conference.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Technical Review 76

UX Studio

JANUARY 26, 2023

Well, it is a fact that it would be hard to find a more misused UX research method than surveys. On the one hand, due to their low cost and time requirements, we often see that surveys are the go to research method for many product teams. Reporters, detectives or psychologists – you name it. Why are they so divisive?

Product Research 95

Product Research User Testing Research Software Data Visualization 95

Mind the Product

DECEMBER 5, 2019

How do you decide what to prioritize or whether to believe what customers and prospects are telling you about your product? In B2B companies, value should ultimately generate profit (get new customers, upsell to current customers, or avoid churn), and it ends up in an equation like this. In fact, some methods are pretty poor.

User Testing 128

User Testing Product Research Customer Experience Weak Development Team 128

Intercom, Inc.

OCTOBER 13, 2020

We are at the start of a revolution in customer communication, powered by machine learning and artificial intelligence. Our Custom Bots and Resolution Bot already work for thousands of businesses every day. Resolution Bot is a product that automatically answers the repetitive questions faced by customer support teams.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

The Product Coalition

MARCH 28, 2021

Users have moved onto its clones like MX Takatak, Roposo, Josh etc. They could be an exciting topic for a separate article, but here we shall stick to the core flow: sharing and consuming short-form video content. Even if the video does not go viral, the creator receives a few hundreds of views and likes acting as positive feedback.

User Testing 180

User Testing Feedback Software Entertainment Product Research 180

The Product Coalition

FEBRUARY 8, 2021

They create new recipes based on customer feedback, past experiences, and iterative testing. And most importantly they make sure that scrumptious dishes are being served to the customer as quickly as possible. Typically a restaurant manager is responsible for taking the dishes to the customer.

User Testing 97

User Testing Product Research Feedback Software Customer Feedback 97

Centercode

JANUARY 15, 2019

Hundreds of professionals from over 350 companies participated in the 2018 Customer Validation Industry Survey (thanks!). Of those respondents, nearly 50% of those managing customer testing programs were product managers. While Customer Validation benefits many areas of development, its outcomes align most with product teams.

User Testing 40

User Testing Product Research Customer Experience Customer Feedback 40

Userpilot

JULY 13, 2022

Userpilot publishes well-researched and in-depth articles on all aspects of product management including product growth, retention, and adoption. Nir and Far covers a selection of personal and technical content, including posts on consumer psychology. Userpilot blog – Thoughts about Product Adoption, User Onboarding, and Good UX.

Blog 93

Blog Analytic Tools Research Software Feedback Software 93

Userpilot

JULY 15, 2022

Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. The dark funnel refers to all the hidden touchpoints a user goes through in their customer journey. ” to track the source of your users. What is the dark funnel in SaaS?

Analytic Tools 89

Analytic Tools Research Software Feedback Software Data Visualization 89

Userpilot

APRIL 21, 2024

This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. Next, create user personas. A high-converting landing page is tailored for a specific user persona.

Research Software 83

Research Software Feedback Software User Testing Reporting Tools 83

The Product Coalition

AUGUST 13, 2023

But to truly solve customers’ problems, founders and product leaders must think beyond what they already know about the product. How to solve a certain customer problem? I’d get off the plane and there’d be 5,000 high school kids cheering my name with cars welcoming me to the country. Evolution is much easier than revolution.

Customer Experience 113

Customer Experience User Testing Generative AI Books 113

Mironov Consulting

AUGUST 23, 2018

I got a lot of good responses from this recent post about the need to frequently talk directly with real customers , especially at B2B/enterprise companies. More than a few folks raised an important concern: with so much to do as product managers, how do we consistently make time for customer interviews? How hard could that be?”)

Customer Experience 110

Customer Experience User Testing Customer Feedback Product Research 110

PMLesson's Ace the PM Interview

MAY 4, 2020

In this post, an enterprise (IBM) and a consumer (Google) product manager describe a typical day in their life on the job. Product Management in the Product Lifecycle In the initial discovery stage, you can expect to be ideating with your peers and conducting user interviews to validate your ideas.

User Testing 52

User Testing Enterprise Data Visualization Product Research 52

Business of Software Conference

NOVEMBER 1, 2023

’ Goodman argues that the answer lies in focusing on two major factors – customer feedback and positive metrics. After all, partners likely have potentially thousands of customers already that fit your vertical demographic. Your customers must be invested from the first moment they use your product.

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

Userpilot

MAY 19, 2021

SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. SEO Keyword Research. Starting/Participating In A Conference. How Mashable Grew Their Blog To Two Million Readers In 18 Months Using Keyword Research.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Userpilot

MARCH 11, 2022

The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. We’re taking a look at The State of SaaS Onboarding , Mixpanel Product Benchmark Report, Satmetrix 2021 NPS Benchmarks, and Openview Benchmarks and Research. o get the sponge mode on and dive in!

Analytic Tools 91

Analytic Tools Data Visualization Research Software Feedback Software 91

Mind the Product

JULY 19, 2019

In advertising, we risk putting people into demographic buckets to fit clients’ needs and create distrust with our users. Collaborative Filtering: When you Have Plenty of User Data. A hybrid recommender system works well when – as in the case of Deezer – you have 14 million users who consume a lot of content daily.

User Testing 90

User Testing Feedback Software Research Software Data Visualization 90

The Product Coalition

FEBRUARY 14, 2022

How many times have you heard the phrase “It’s research, it will be ready when it’s ready”? Photo by Skitterphoto from Pexels In 2014, at the ProductX conference, I won second place for my presentation on time management for busy product managers. In algorithmic research, this is very prominent. Here’s how. they are Ph.D.’s

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User Testing Data Visualization Product Management Product Manager 136