Mironov Consulting

MARCH 9, 2024

But this crude method can help us differentiate ¥24M from  ¥60M, create some daylight between A$ 50k and A$700k, sort 2 lakh tickets from 80 lakh tickets.    To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs.

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

Userpilot

OCTOBER 31, 2022

From a marketing standpoint, it first seems like a negative persona shouldn’t be a major worry. Sure, every product marketer appreciates the importance of knowing their ideal buyer personas to help cultivate the right leads. Optimize your marketing strategies. But what about the customer on the opposite end?

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

Amplitude

SEPTEMBER 25, 2019

It is one thing to wax philosophically about “translating strategy”, “using data”, and “aligned autonomy”, and another thing to make it happen in the real world at a rapidly growing company. How did Jake Johnson, Senior Product Operations Manager at Drift , make this happen?

Data Visualization 58

Data Visualization Customer Feedback Strategy Dashboard 58

Usersnap

SEPTEMBER 12, 2023

A pricing survey is a research method using surveys to obtain information that will drive your pricing and packaging decisions for your product or service. The outcome of the survey helps companies understand the perceived value from the market, the attributes impacting the purchase decision, the product-market fit, etc.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

AUGUST 26, 2021

One of the factors that drive the success of SaaS product management is how aligned the product team is with the customer success team. Data-driven growth is an important element of SaaS product management because it can inform your product strategy and also provides you with evidence to back up your decisions.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Actuation Consulting

FEBRUARY 25, 2019

UNLIKE <reference competition> Defines the primary alternative market solution(s). OUR SOLUTION <key advantages> Identifies how this product differentiates from the competition in a way that creates value. The post Crafting a Useful Positioning Statement appeared first on Actuation Consulting.

Positioning 58

Positioning Differentiation Consulting Document 58

The Product Coalition

JANUARY 16, 2022

For example, you gain nothing from having a new product if the company can’t sell it to the market, so your roadmap must address also the sellability of the product. a non-trivial task for an on-premise product that needed access to the many assets it needed to monitor. the strategic level that matters.

Roadmap 155

Roadmap Data Visualization Customer Experience User Testing 155

The Product Guy

SEPTEMBER 27, 2016

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Guy

OCTOBER 25, 2016

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

The Product Guy

DECEMBER 6, 2018

Even within the features, the differentiation between must have, good to have and convenience use cases become blurred resulting in constantly changing scope, which added to the frustration of UX and development teams. As a product manager, it is extremely important to put this approach into action. About Rashid Manzar.

Reporting Tools 140

Reporting Tools Customer Experience Product Management Product Manager 140

The Product Guy

JANUARY 5, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Product Guy

FEBRUARY 18, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 96

Analytic Tools Research Software CTO Coach Fractional CTO 96

Actuation Consulting

JULY 30, 2018

This can cover such things as how the product is purchase, delivered, installed, supported, and maintained. By evaluating these items you may open avenues for product differentiation. 4 – Measure of the Market’s Importance – Most likely your competitors have included features that are not highly valued by most customers.

Customer Experience 40

Customer Experience Consulting Differentiation User Experience 40

Actuation Consulting

MARCH 28, 2018

Some commonly used criteria are: Is the market attractive? Is it a good time to enter the market? What’s the market’s potential value? Can you differentiate your product from others out there? Does the proposed product align with your company’s goals and objectives? Can you be competitive?

Construction 40

Construction Differentiation Consulting Customer Experience 40

Business of Software Conference

JUNE 21, 2019

The book is April’s thesis on Product Positioning: why you need to think about it, the 5 components of effective positioning, and a 10-step positioning process. As an executive consultant, April Dunford brings 25 years of marketing experience to the table with this book. ’ to a ‘Wow!’

Positioning 56

Positioning Books User Testing Weak Development Team 56

The Product Guy

FEBRUARY 2, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Guy

JANUARY 31, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

JANUARY 27, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

Userpilot

JULY 27, 2022

Ever wondered why product lifecycle marketing is that important for SaaS? Every product goes through a life cycle from the moment it enters the market until the end. The marketing plan must include strategies for every phase of a product’s lifecycle to be successful.

User Testing 98

User Testing Feedback Software Analytic Tools Research Software 98

Bain Public

MAY 24, 2019

Are we maximizing revenue and developing a product pricing strategy? Are we helping the team make product decisions and gaining buy-in from executives? Bain Public is a Product consultancy that helps companies make smart decisions, and ship top-notch products that captivate customers and achieve business objectives.

User Testing 40

User Testing Feedback Software Customer Experience Customer Feedback 40

Business of Software Conference

NOVEMBER 30, 2020

April Dunford // Ambient Strategy. Startups often struggle to communicate the value of their products, particularly in sales meetings. Fresh talks on entrepreneurship, product, marketing, leadership, hiring, and more dropping each week. What they’re doing is they’re teaching for differentiation.

Research Software 64

Research Software User Testing Positioning Product Research 64

Intercom, Inc.

DECEMBER 13, 2018

What’s your differentiator? Julien: The main difference, especially in our growth model, is that Workplace as a business and as a product doesn’t really grow one user at a time or one team at a time. It’s quite a unique go-to-market strategy and quite a unique way of serving our customers.

Feedback Software 151

Feedback Software Data Visualization Customer Experience Certifications 151

The Product Coalition

AUGUST 24, 2021

Throughout his experience, Blank had noticed that there are common patterns that many successful companies have followed when building products. They use operational artifacts to analyze their business strategy and operations. Executives tend to require business plans from teams to understand their product strategy in the near future.

User Testing 150

User Testing Development Customer Experience Product Research 150

Product Management University

FEBRUARY 25, 2020

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Duties and Responsibilities.

User Testing 132

User Testing Product Research Product Management Product Manager 132

Mind the Product

APRIL 12, 2017

Because of this, look through product management job descriptions and you’ll find many that mention third-party software integration, APIs, strategic partnerships, and so on. Senior/director integration positions are usually expected to own a product roadmap strategy. Senior Product Marketing Manager. Janna Bastow.

Reporting Tools 122

Reporting Tools Feedback Software User Testing Customer Experience 122

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Duties and Responsibilities.

User Testing 98

User Testing Product Research Product Management Product Manager 98

Business of Software Conference

OCTOBER 11, 2023

Special thanks to SafraSofTech and Atomic Abject for opening business here 12 years ago, started InnovateRaleigh Catalyst for innovation and entrepreneurship Didn’t know that there was an entrepreneur community until first innovators’ summit Lots of people showed up!

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Business of Software Conference

FEBRUARY 16, 2021

Fundraising Strategy and Process. Yeah, there are different measures that I mean, there are different metrics, I think that VCs will use for different types of companies and different markets. But there’s plenty of land grabs, and all sorts of other strategies. But what’s the general strategy? Upcoming Events.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

The Product Coalition

FEBRUARY 26, 2022

Frameworks can’t save you I believe one technique we’ve evolved to escape this tyranny of distractions and a lack of autonomy was to add credibility to the product management role through self-improvement, with a big focus on strategy and management concepts. Then, you can just get on with things.

User Testing 174

User Testing Weak Development Team Customer Experience Customer Feedback 174

Mironov Consulting

SEPTEMBER 23, 2023

Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work CUSTOMER SUCCESS (Integrations/Implementation) This group takes the brunt of a changed company strategy.  They’ve

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Balsamiq

APRIL 23, 2018

First off, they created the User Centered Design Canvas , a powerful tool for analyzing product/market fit, value proposition, brand strategy, and more in a single document. I’m a psychologist and a co-founder of The Rectangles , a UX design company and consultancy. Q&A with Alina Prelicz-Zawadzka of The Rectangles.

User Testing 73

User Testing UX Data Visualization Research Software 73

Usersnap

JANUARY 12, 2022

A CPO always aligns product features with the company’s vision and the consumer’s needs. As a result, the CPO can facilitate product-led growth by developing a vision and strategy that fosters seamless production. Developing product vision. Product marketing.

Research Software 52

Research Software Feedback Software Analytic Tools Fractional CTO 52

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. I love building products, building teams, building companies. Short on time?

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

JULY 19, 2021

In fact, when we engaged Forrester Consulting, an independent research firm, in April 2021 to explore how channel preferences are changing, they found that preference for messaging-based support has significantly grown since the beginning of the pandemic. Teams that benefit: Sales, marketing, customer success. Increased ROI (54%).

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Pragmatic Marketing

OCTOBER 18, 2019

Hello and welcome to the pragmatic Live podcast series where we tackle the biggest challenges facing today's product management product marketing and other market and data-driven professionals with some of the best minds in the industry. Rebecca Kalogeris. Neal Watkins.

Feedback Software 70

Feedback Software User Testing Framework Customer Experience 70

Pragmatic Marketing

OCTOBER 18, 2019

Hello and welcome to the pragmatic Live podcast series where we tackle the biggest challenges facing today's product management product marketing and other market and data-driven professionals with some of the best minds in the industry. Rebecca Kalogeris. Neal Watkins.

Feedback Software 70

Feedback Software User Testing Framework Customer Experience 70