The Product Coalition

AUGUST 1, 2023

What Is Product Strategy Exactly? And Why It Matters Product strategy is a creative act, to “do something new,” approaching an opportunity from a different angle. — Self So what exactly is product strategy? Why is it important if I have a solid product management team?” I snapped out of la la land.

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Product Strategy Strategy Product Research Data Visualization 148

The Product Guy

OCTOBER 25, 2016

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

The Product Guy

SEPTEMBER 10, 2016

Senior Product Manager @ Citrusbyte (New York City) Keywords: Consulting, Design, Product, Strategy, UX [link]. UI / UX Designer @ Citrusbyte (New York City; Multiple Locations) Keywords: Design, Product, Strategy, UI, UX [link].

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Customer Experience Product Management Product Manager Management 218

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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User Testing Product Marketing Marketing Customer Experience 157

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. Book a demo to learn more.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Arkenea

FEBRUARY 23, 2025

We asked some of the industry experts about how do they merge both the aspects and finalize the features of the product. Get in touch with us here for a free consultation on your project. We also asked them if there is a particular way the product iteration process should look like.

User Testing 98

User Testing Feedback Software Customer Feedback Research Software 98

The Product Guy

JANUARY 5, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

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Analytic Tools Research Software CTO Coach Fractional CTO 271

The Product Coalition

JUNE 14, 2020

Using Sean Ellis Test For Measuring Your Product/Market Fit Sean Ellis, who is the author of “ Hacking Growth ,” as well as the first marketer at Dropbox and the guy who coined the phrase “ growth hacking ,” has a simple technique that helps product teams to measure whether they reached their product/market fit or not.

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User Testing Product Research Product Marketing Testing 95

The Product Guy

FEBRUARY 18, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

The Product Coalition

JUNE 18, 2023

Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well. The market, however, understood it differently.

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Naming User Testing Weak Development Team Feedback Software 148

The Product Coalition

AUGUST 14, 2022

Theoretically you would think that a consulting business isn’t impacted by the time of the year, but I learned that that’s not true. Since I deal with strategic consulting , many companies reach out to me when they start to think about next year, which happens sometimes in H2. That’s why the product strategy is so important?—?it

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User Testing Feedback Software Product Research Customer Feedback 158

Product Innovation Educators

MARCH 19, 2018

Before founding Under10, his product management consulting company, he was a Pragmatic Marketing lead instructor for more than 15 years. Summary of some concepts discussed for product managers. [2:34] 2:34] How did you approach your research on the roles and responsibilities of product managers? Useful Links.

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The Product Coalition

JUNE 4, 2020

I consider it an essential customer relationship measure for every product company and find this system yet another relevant technique for measuring the product/market fit. It is used as an indication of the customer’s overall satisfaction with a company’s product or service and their loyalty to the brand.

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User Testing Product Marketing Product Research Marketing 84

Product Innovation Educators

SEPTEMBER 2, 2024

Pricing Strategies for New Products: Beyond Cost-Based Approaches Pricing is a critical part of product strategy, and market research plays a vital role in determining the right price. Adapting Research Techniques to Specific Situations There’s no one-size-fits-all approach to market research.

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User Testing Product Research Market Research Research Software 280

Mind the Product

JUNE 13, 2018

Joe Leech, Product Strategy Consultant. Joe Leech is a Product Strategy and UX consultant with 14 years experience helping companies and startups with product design, building the right stuff in the right order, and applying psychology in design and user experience. Get your workshop tickets.

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User Testing Data Visualization Workshop Product Research 134

The Product Coalition

NOVEMBER 19, 2020

There are many people who graduated and were introduced to product management afterward. They spent a few years in another job, maybe as an analyst or consultant. How do these people get into product? Strategies to switch into product management. Associate Product Management (APM) programs.

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Product Innovation Educators

AUGUST 23, 2021

Product managers often spend time putting out other people’s fires rather than putting out products. We wonder if we’ve planned the right products. Our titles are a mess—what one company calls a product manager, another calls a program manager or a product marketing manager.

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The Product Coalition

DECEMBER 13, 2021

Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. Both product and product strategy should fall in place to make the startup sustainable and help them to grow. What and Why and the inspirational differences that product brings.

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The Product Coalition

DECEMBER 11, 2023

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. Photo by Quang Nguyen Vinh on Pexels When I first started my consulting business , I attended a sales coaching workshop.

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User Testing Product Marketing Marketing Customer Experience 78

Product Management University

OCTOBER 17, 2023

All the work you’ve done upstream is now going to pay huge dividends downstream on the product marketing and sales enablement front. Sure, salespeople need some level of product knowledge, but in most cases, they just need to know which solutions are most applicable to each situation that’s critical to the buyer’s success and why.

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Product Research Customer Experience Management Management 130

The Product Coalition

MARCH 27, 2022

Creating a Solid Product Strategy One of the CEOs that I work with as part of my consulting services recently reflected with me on the process we went through for creating their new product strategy. It was a lengthy process, with quite a few trials and errors, until we found the right strategy.

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Customer Experience Product Research User Testing Data Visualization 166

The Product Coalition

MARCH 2, 2022

When a company is first starting out, one of its main goals is to find the right product-market fit. You can start upping your engagement game with: A Customer Advisory Board A customer advisory board is an especially good idea for B2B product companies. and actively engaging their customers to find that fit.

User Testing 158

User Testing Customer Feedback Customer Experience Research Software 158

The Product Guy

FEBRUARY 2, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Fractional CTO 150

The Product Guy

JANUARY 31, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 150

Analytic Tools Research Software Customer Experience User Testing 150

The Product Guy

JANUARY 27, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 150

Analytic Tools Research Software Enterprise Startups 150

The Product Coalition

JULY 2, 2023

Give you the theory but deal with reality and the real challenges that come with it in everything we do — our courses, the CPO Bootcamp , strategic consulting , and this blog. But the difference between theory and practice isn’t limited to product management theory  — mostly processes and methodologies.

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User Testing Customer Experience Product Strategy UX 146

Userpilot

FEBRUARY 24, 2025

PM looking for a by-the-book product manager role. 10+ years of experience in consulting, operations, or project management. Professional interests Spencer is looking for roles focused on AI-driven product innovation, platform unification, and enhancing operational efficiency. Someone with a more traditional PM experience.

Analytic Tools 52

Analytic Tools Data Visualization Technical Advisors User Testing 52

The Product Coalition

MARCH 12, 2023

Here are a few things to consider when you seek your next product leader. Photo by Mark Rabe on Unsplash When I started Infinify five years ago, I announced that I am offering product consulting services. But since the term ‘product consulting’ could mean very different things, I got a variety of leads with various needs.

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Product Research User Testing Consulting Leadership 146

Mind the Product

SEPTEMBER 5, 2018

so my investor said that I need a product manager to do our product roadmap?”. When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. Product roadmaps are overloaded with significance and are a source of uncertainty among product managers.

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Roadmap Research Software Technical Review User Testing 178

The Product Coalition

JULY 10, 2020

In smaller companies and startups, both need to have a clear and firm understanding of the product strategy. It’s common for Product Managers to transition to CEO in this way, because they’ve already been playing the role of leader.

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Product Management Product Manager Management Management 142

The Product Coalition

DECEMBER 5, 2021

I see my consulting customers having to make the exact same decisions. Last month, for example, I met a startup, which had a good indication from the market that their initial product direction was viable. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an This dilemma is not unique to my business.

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Vision User Testing Startups Consulting 178

Userpilot

MARCH 8, 2022

Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs. Melissa Perri is one of the most recognizable names in Product Management. She’s currently a consultant, speaker, and teacher in product management. How to create a scalable product organization.

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Technical Advisors Product Research Analytic Tools User Testing 116

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Jeffrey Vocell. Company: HubSpot.

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Product Marketing Marketing Product Research Research Software 55

Userpilot

AUGUST 14, 2024

Userpilot Product Drive 2024. Product Drive Categories This year’s Summit Drive features talks in four categories : product management and leadership, product growth, product marketing, and AI & product management. Userpilot Product Drive 2024 talk categories. Why does it matter?

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Data Visualization Customer Feedback Analytic Tools Research Software 105

Product Management University

MARCH 14, 2017

The Body Part: Product Strategy & Planning. Many organizations use the product manager as a one-size-fits-all pad. The Body Part: Product Demos. The Protective Pad: Pre-Sales Consultant / Solution Engineer. In many companies, product demos are a second string job for anyone with product expertise.

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Weak Development Team Product Management Product Manager Customer Experience 100

Mironov Consulting

JULY 28, 2022

The Product/Development side of the organization [product, engineering, design, first-line support, product marketing] deals with cumulative impact across all customers and prospects , including everyone who is still paying to use any version of any products.     Aggregate outcomes.  (e.g.

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Reporting Tools Software Review Technical Review Weak Development Team 133

The Product Coalition

JANUARY 21, 2024

In my case, the MBA greatly contributed to the shift I made into product management. I specifically remember that I consulted with another marketing teacher there about what should my next career steps be, and he suggested “That I should try this thing called product management”.

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