Amplitude

MARCH 9, 2021

Building and executing a product strategy is difficult, to say the least. The key to overcoming those statistics is the expectations that your team places upon your product strategy itself. Ask yourself: “What are the intangible outcomes we’ll strive for, by implementing this strategy?” Looking for a bit more guidance?

Customer Experience 59

Customer Experience Product Strategy Data Visualization Strategy 59

Mironov Consulting

MARCH 9, 2024

One technique that I teach in my product courses/workshops is something I call “count the digits.”  We won’t be accurate, of course, but we’ll be able to sort huge from tiny with a bit of practice.    (And we’ll be speaking the language of money , not technical processes.)

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

ProductPlan

OCTOBER 3, 2019

But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. You’re burning cash and daylight, building up a legacy of technical debt and features that aren’t moving you in the right direction. What Does a Bad Product Strategy Look Like?

Weak Development Team 56

Weak Development Team Product Strategy User Testing Strategy 56

Lenny Rachitsky

APRIL 9, 2024

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. That sounds a lot like a tool that would be incredibly good at identifying a clever strategy.

Data Visualization 119

Data Visualization ChatGPT Research Software Product Management 119

UX Studio

OCTOBER 11, 2022

What Does a Good Digital Customer Experience Strategy Look Like? People fall in love with the experience , not the technology behind it. trillion a year due to experiences that fall short of expectations. They’re also more likely to generate word-of-mouth marketing by leaving a review and recommending it to their friends. .

Customer Experience 83

Customer Experience User Testing Analytic Tools Customer Feedback 83

People-First Product Leadership

MAY 6, 2024

Reviews aside, word on the PM street is the book reflects an ideal picture that most organizations will not - and do not want to - achieve. Are there knowledge gaps in growth strategies or objectives? Short term milestones are wonderful as long as they are grounded in a supporting strategy and longer term vision with leadership buy in.

Customer Experience 59

Customer Experience Feedback Software Technical Review Customer Feedback 59

Dear Strategy

SEPTEMBER 10, 2018

Dear Strategy: “Is strategic planning dead?”. . All, in all, it’s a fairly short read, but the general idea is that, in today’s fast-paced, high-tech environment, planning more than 3 to 6 months out is more or less a fruitless effort. Of course, this isn’t the first time this subject has been tackled.

Data Visualization 53

Data Visualization Strategy Analytic Tools Technical Review 53

Mind the Product

FEBRUARY 19, 2019

Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. Gartner says : “Digital business transformation is the process of exploiting digital technologies and supporting capabilities to create a robust new digital business model”.

White Paper 120

White Paper Analytic Tools Technical Review Data Visualization 120

PMLesson's Ace the PM Interview

APRIL 6, 2020

As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. The part that makes product marketing management different from other marketing roles is the technical (aka “product”) piece to the equation.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Gainsight

SEPTEMBER 22, 2023

For example, what truly differentiates HubSpot from Klaviyo? Technology companies, in particular, adopted these points of differentiation to gain market share. HubSpot shot to fame due largely to its laser focus on inbound marketing. How about Mailchimp’s All-in-One Marketing Platform and Salesforce? Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

Andrew Chen

FEBRUARY 12, 2024

I’ve heard thousands of “elevator pitches” and they generally focus on the idea and not the team, the market, differentiation, or anything else. Of course what you emphasize depends on your background. And of course, this is another thing that would make you a dinner party jerk. And of course financially there is upside.

User Testing 108

User Testing Product Research Testing Startups 108

ProductPlan

JUNE 5, 2020

Here’s even more good news: There are many product management certifications and courses available today. Now, we’ve evaluated top picks based on course content, reviews, communities/groups around the certifications, and industry recognition. But how do you know which ones are worth your time and money?

Certifications 95

Certifications Customer Experience Artificial Inteligence Product Management 95

Userpilot

JULY 20, 2021

I also worked with numerous tech startups and even built and run companies myself. By investigating factors that differentiated a product from failing or succeeding, the product/market fit concept came to me. online reviews. On the other hand, users never get technical. A whole new world was revealed right before my eyes.

User Testing 105

User Testing Research Software Feedback Software Product Research 105

Nulab

SEPTEMBER 22, 2021

Of course, wasting money on an unwanted venture is the worst-case scenario. Any good positioning strategy begins with plenty of research. Your positioning strategy is about finding your space in the market and focusing your efforts on making that space yours. trends, legislation, tech breakthroughs, etc.).

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

The Product Coalition

JANUARY 16, 2022

After reviewing over 50 candidates, 25 phone interviews, and 15 full interviews, I eventually had to choose between a few final contenders. Of course, it would have been ideal to find someone who had had both extensive experience and amazing learning abilities, but there’s a reason unicorns are so rare.

Roadmap 151

Roadmap Data Visualization Customer Experience User Testing 151

Intercom, Inc.

JUNE 3, 2021

And so, now’s the time to start thinking about accelerating our business strategies and grabbing the opportunities it brings. Now that the worst seems to be over, what exactly should your strategy look like? But if the strategy was good to begin with, keep at it. Where should you invest your resources? Hello Paul.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

UX Studio

JUNE 30, 2023

USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area. They blend strategy and creativity in their user-friendly designs.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

The Product Coalition

SEPTEMBER 3, 2019

5/5 Prioritisation Matrix - Assessing the value of the ideas, we plotted against axis such as impact to user vs technical feasibility. We also looked at long term business impact vs short term business impact to see if our quick wins and differentiating solutions rang true. UT is not UAT! UT is validating the solution.

User Testing 60

User Testing UX Product Research Data Visualization 60

Userpilot

JUNE 20, 2023

As you’re getting ready to launch the MVP, make sure to develop a robust go-to-market strategy to drive customer acquisition and revenue generation. How is it aligned with your organization’s vision , strategy, and business model? You can also study customer reviews to find cracks you could exploit. Goal setting framework.

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

OCTOBER 21, 2022

Ensure alignment between the product vision and product strategy on one hand, and the business objectives on the other. Develop a solid differentiation strategy and use a mix of differentiators to help your product stand out from competitors. develop product vision and strategy. define technical requirements.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

PMLesson's Ace the PM Interview

APRIL 25, 2022

But an interview is, of course, only the first step. One of the best and first things you should do is review the most common product marketing interview questions and answers. However, you can get a solid idea of what's coming by reviewing past questions from actual product marketing interviews. If so, fantastic!

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Critical for their expansion, doing so also established current tech trends. Definitely not!

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

The Product Coalition

JANUARY 20, 2020

Now let’s move from hairstyling to the tech world. With technology, you can do almost anything. Of course, knowing it is the easy part. Of course, you can’t do everything?—?because You don’t want to get there of course, so you invest in marketing. That’s why I am launching today a new service of strategy review ?—?allowing

Technical Review 78

Technical Review User Testing Customer Experience Feedback Software 78

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. Critical for their expansion, doing so also established current tech trends. Definitely not!

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

The Product Coalition

FEBRUARY 4, 2020

It could be to delight customers (measured in positive reviews and referrals) or reduce abandonment. These are the things that will differentiate you from your competition. You might also be interested in: Product Strategy and Prioritization with ServiceNow Group PM Which Model Should I Use? Knowing which model to use is tough!

Customer Experience 78

Customer Experience Product Management Product Manager Technical Review 78

ProductPlan

AUGUST 23, 2022

Despite these scenarios and use cases exceeding the initial product scope and vision, the rest of the world isn’t changing how it works just because your product strategy didn’t account for edge cases. Of course, it doesn’t work like that. Empathy offers an opportunity to differentiate and connect to break through the noise.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Usersnap

JUNE 24, 2019

But what can differentiate businesses is the type of experience they offer to the customer. You know you should become customer-centric in your content marketing strategy, but what does this mean exactly? Simply put, this is a strategy to create meaningful, long-term relationships with the customers and boost loyalty rates.

Customer Experience 76

Customer Experience User Testing Customer Feedback Differentiation 76

Mixpanel

JUNE 8, 2021

Say you’re listening to a movie review podcast and they’re talking about Tiger King. We’re a team of nine, so it’s small enough that we can go through the tech stuff in detail. It really takes you down a rabbit hole of discovery, allowing you to move much more broadly through the podcast network.

User Testing 52

User Testing Analytic Tools Customer Experience Reporting Tools 52

ProductPlan

MARCH 17, 2020

How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Before we go any further discussing the activities of a strategic product manager, let’s review the key parts of developing and implementing a product strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

SEPTEMBER 14, 2022

Go-to-market strategy. These personas will help guide your product launch strategy and ensure that you’re targeting the right people with your marketing messages. A go-to-market strategy is essential for any product launch, but it’s especially critical if you’re launching a new product. Market Research.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Mind the Product

NOVEMBER 4, 2016

Quarterly retrospective – as well as looking back at achievements the team looks forward at its strategy for the coming quarter. Some teams at Google differentiate between “manager time” and “make time” where manager time is a 30-minute slot, and make time is a half or full day. The teams are encouraged to find make time every week.

Research Software 115

Research Software Banking User Testing Feedback Software 115

Userpilot

SEPTEMBER 4, 2023

Blue ocean strategy has become an increasingly popular business framework over the past two decades, especially in the SaaS industry. This article will provide an in-depth look at the blue ocean strategy, including its origins, core principles, implementation, and measurement of success. What is the Blue Ocean Strategy?

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software User Testing 90

Gainsight

OCTOBER 17, 2019

Admins, of course. The Technical Admin. What differentiates each type of admin is the ratio of work or effort to the rest of their work responsibilities as well as the other user group populations. How technical are their objectives? So how do you track the effectiveness of your strategy? What’s their story?

Reporting Tools 40

Reporting Tools Customer Experience Data Visualization Customer Feedback 40

The Product Coalition

JANUARY 3, 2020

The Hard Thing About Hard Things) At Latin American travel technology company Almundo , we believe that leaders are responsible for the people, whether that is via one-on-one meetings, career opportunities, company culture, or employee satisfaction. What do I mean by politics? Ben Horowitz?—?The Mastery of web metrics and tools.

Feedback Software 81

Feedback Software Product Research Research Software Weak Development Team 81

The Product Coalition

SEPTEMBER 2, 2019

Blank defines customer development as a process of obtaining customer insights that can be used to create, review and optimize the ideas in product development. It can be introduced at any stage of creation, as customer development strategies neither require huge resources nor interfere with other processes.

User Testing 60

User Testing Customer Feedback Product Research Customer Experience 60

Intercom, Inc.

AUGUST 1, 2019

This week, I invited Michael to come on the show and tell us about their growth strategy. Tara: You definitely had relevant expertise, but I really love that you made the transition from the traditional industry (on Wall Street) to tech. They understood technology, and they had a unique respect for regulatory and compliance.

Strategy 36

Strategy Data Visualization Analytic Tools Startups 36

Agile Velocity

MAY 20, 2020

The recent Harvard Business Review (HBR) article “ The Agile C-Suite ” 1 and Forbes article “Agile Isn’t New: What’s New Is The C-Suite Embracing It” have prompted some good discussion around the Agile Velocity virtual water cooler. . An excerpt of the model – .

Agile 77

Agile Feedback Software Data Visualization Research Software 77