Product Management University

MARCH 3, 2021

The performance of product management and the ripple effect (positive and negative) on engineering, marketing, sales and customer success is front and center this month. Enjoy The B2B Product Manager March issue. Blog: High-Octane Product Management. Product Management Playbook.

B2B 130

B2B Product Management Product Manager Magazine 130

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. Well, you’re in the right place.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Product Management University

OCTOBER 10, 2019

Sign up for The Art & Science of Positioning Solutions. Request this course onsite for your team. Product Positioning Tip 5 of 7: Include Emotion. Product Positioning Tip 4 of 7: “Net It Out” Value Themes for Greater Simplicity. Product Positioning Tip 2 of 7: Creating Headlines That Hook.

Positioning 100

Positioning Presentation Differentiation Events 100

The Accidental Product Manager

FEBRUARY 5, 2024

If this is the case, what you have done to make it easy for them to use your product? If the answer is “nothing”, then you are like many other product managers who have not taken the time to study their customers and customize their products for their unique needs.

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User Testing Customer Experience Product Management Product Manager 104

Product Management University

FEBRUARY 9, 2023

Learn Value Skills for Leading Customers Strategically Versus Reacting Tactically Rock Hill, SC – February 9, 2023 Today, Product Management University launched The School of Customer Success for B2B. The School of Customer Success features the Customer Success Value Skills training course and certification.

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The Product HQ

APRIL 20, 2024

Becoming an eCommerce product manager requires a specific set of skills and experiences. However, the most important aspect is a good understanding of product management, regardless of your background. However, the strategic responsibilities weigh on product management. Otherwise, skip ahead.

Customer Experience 52

Customer Experience User Testing Product Research Certifications 52

The Product Guy

SEPTEMBER 28, 2017

From The Best Product Person of 2016, Chris Butler, …. > What trends do you see in product management? positive trends? Agile and lean organization product managers are getting good at dealing with ambiguity and are open to unknown situations. This still isn’t the whole of product roles however.

Positioning 90

Positioning Product Management Product Manager Management 90

The Product Coalition

MARCH 1, 2024

Decode A Job Posting from Spotify: Senior Product Manager — Playlist Platform Spotify is an innovative business that changes the surrounding reality: almost everyone you see on the street or in a café wearing headphones listens to music on Spotify. This list of stakeholders (designers, engineers, data scientists, etc.) quickly.

Analytic Tools 127

Analytic Tools Research Software Technical Advisors User Testing 127

NextBigWhat

AUGUST 2, 2019

We launched the first cohort of the product management course last year, did a bunch of experiments on the content, format and the process – ranging from offline-only course, online-only, recorded to live sessions and we are now happy to have found the high impacting format + content + process. . Get Brochure.

User Testing 94

User Testing Branding Feedback Software Customer Experience 94

Product Management University

OCTOBER 7, 2019

The Playbook : The #1 rule of positioning is that it has to reflect the customer’s mindset. Interesting, emotional and credible positioning is a delicate balance. Sign up for The Art & Science of Positioning Solutions. Request this course onsite for your team. Proper sentence structure is no longer required.

Positioning 100

Positioning Differentiation Product Management Product Manager 100

Product Talk

OCTOBER 14, 2020

For this month’s Product Talk post, I recorded a video where I consider the difference between product managers and product owners. I want to talk about product managers and product owners. I’ve had several companies ask me if they should be hiring product managers or product owners.

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Feedback Software Product Research Product Management Product Manager 328

Product Management University

SEPTEMBER 24, 2019

Here’s an example of product positioning at its finest. The product marketers do a masterful job of getting you to envision exactly how awesome you’d look and feel behind the wheel of that car. Apply the same concept to your products and solutions and watch what happens to your marketing and sales efforts.

Positioning 113

Positioning Customer Experience Differentiation B2B 113

Alchemer Mobile

AUGUST 6, 2020

Product managers are rapidly advancing their skills, and as a result, the industry as a whole has had to level-up to compete as the world’s biggest brands continue to adopt a mobile-first approach. We’ve written a lot—and I mean A LOT—of content focused around mobile product management. What Is Mobile Product Management?

Feedback Software 179

Feedback Software User Testing Data Visualization Product Research 179

The Product Coalition

JUNE 11, 2023

One of the most frequently asked questions in the product field is what constitutes a great product manager. However, certain traits and backgrounds are often associated with great product managers. Take courses, read thought leaders in the field, and learn from the customers. Not using chatGPT yet?

Product Management 108

Product Management Product Manager User Testing ChatGPT 108

The Product Coalition

DECEMBER 21, 2021

Restaurants don’t put an Apprentice Chef in charge of the kitchen overnight, so why do we do this with Product Managers? Photo by Sebastian Herrmann on Unsplash Whilst it has been around for decades, product management has grown rapidly over the last few years. Companies are getting creative.

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Product Management Product Manager Weak Development Team Management 168

Mind the Product

OCTOBER 11, 2019

If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. How do you position your product?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

The Product Coalition

JUNE 24, 2022

Do you find being a product manager particularly challenging? Take a look at these nine indicators to determine if product management is the right career for you, or not. digital product management positions have never been more pervasive or idolized than they are right now. All kinds of things.

User Testing 146

User Testing Analytic Tools Research Software Feedback Software 146

Product Management University

JANUARY 18, 2022

The leadership side of product management reaches its pinnacle when you have the complete trust of executives, marketing, sales, engineering, finance, customer success, and customers. Product management leadership comes in two flavors. As an individual contributor, i.e., product manager.

Leadership 147

Leadership Finance Product Management Product Manager 147

Product Management University

MAY 2, 2024

Managing the product enhancement list is one of the most frustrating parts of your product manager job. As product managers, you know this but sometimes you have to roll with it anyway, further adding to your frustration. When it’s all said and done, product managers are responsible for two outcomes.

Customer Experience 147

Customer Experience Software Review Positioning Reference 147

Product Management University

JANUARY 5, 2023

The 5 Ws and 1 H represent a clever technique for developing a holistic story about a particular subject and can be especially useful for product managers. This technique can not only help product managers develop detailed product roadmaps but also help them create thorough customer personas, set up relevant KPIs, and more.

Product Management 130

Product Management Product Manager Customer Experience Customer Feedback 130

The Product HQ

APRIL 20, 2024

Looking to become a SaaS product manager? The need for SaaS product managers is skyrocketing with each passing year. More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. How to Become SaaS Product Manager?

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

The Product HQ

APRIL 20, 2024

Becoming a product manager is a frustrating chicken-and-egg problem. Companies like to hire people with prior product management experience and it’s hard to get prior experience as successful product managers without first becoming a product manager. Otherwise, skip ahead.

Customer Experience 52

Customer Experience Product Management Product Manager Research Software 52

Product Management University

APRIL 25, 2023

Product Management Leader), a positioning statement or career objective followed by work experience, hard/soft skills, education, and other interests. For example, if you’re looking for a product marketing role, your H1 headline might be something like “ Making Technical Products Easier to Market, Sell & Buy.”

Technical Review 244

Technical Review Research Software Systems Review Customer Experience 244

The Product Coalition

NOVEMBER 23, 2021

APM (Associate Product Manager) Programs were a mainstay of the tech industry, especially in Silicon Valley, and were a reliable entry point for aspiring Product Managers. We’ll go over what you should expect from an APM, what you should offer them in return, and why they can be pivotal for your product.

Product Management 139

Product Management Product Manager Management Management 139

The Product Coalition

JUNE 13, 2019

Un)fortunately, Product Management is not really an entry-level job. Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. Resume Fails: Where Not to Begin Product Management is a popular career.

Positioning 60

Positioning Technical Review Product Management Product Manager 60

Product Management University

APRIL 14, 2021

B2B Product Manager April 2021 Issue. This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Of course, we can’t ignore the connection between sales and product management. Product Management Playbook.

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B2B Product Management Product Manager Magazine 130

Product Management University

OCTOBER 3, 2019

Imagine that your positioning is so clear and so simple that it doesn’t require anyone to think. The Playbook : Your first step to the positioning promised land is creating “net it out” value themes, simple umbrella phrases that mirror the aspirations of your target customers. Request this course onsite for your team.

Positioning 100

Positioning Product Management Product Manager Management 100

The Product Coalition

SEPTEMBER 29, 2022

You’re a Product Manager or Product Owner or both, and you have a new opportunity to add an existing product to your arsenal. One catalyst for this scenario is when a colleague leaves, or changes positions. Someone has to take over her products or features. What was the product manager considering?

Product Research 126

Product Research Product Management Product Manager Data Visualization 126

Ronke PM

APRIL 11, 2024

As these interdisciplinary partner teams design and implement the experiences, they use the customer information and insights they have acquired to substantiate and reinforce that they are on the right course; they are solving a problem in the marketplace.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers.

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Product Management Product Manager Research Software Feedback Software 163

Product Management University

NOVEMBER 17, 2022

After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). After hearing this, my gut reaction was OMG, the product gods are alive and well!

Reporting Tools 130

Reporting Tools Weak Development Team Marketing Product Management 130

BrainMates

FEBRUARY 5, 2024

Adaptive Mindset 'Hats' Your Product Manager Wears By DAVID ALLSOPP No matter the product, industry or company size, successful Product Managers must wear various ‘hats’ on any given day to make all the pieces of the puzzle fit together. The Product Management profession itself is still relatively new.

Product Management 52

Product Management Product Manager User Testing Product Research 52

Product Innovation Educators

JANUARY 29, 2024

How to become an emotionally fit product leader We are talking about mental health for product managers and leaders—specifically product managers moving into leadership roles and those who are already in leadership roles. Summary of some concepts discussed for product managers [2:55] What is emotional fitness?

Leadership 98

Leadership Product Research Product Management Product Manager 98

Product Management University

OCTOBER 9, 2023

Here’s why a portfolio vision is so critical to the success of your products and how it elevates Product Management, Product Marketing, Sales and Customer Success teams to plan and execute more strategically. You know exactly what good looks like for you!

Vision 130

Vision Reporting Tools Product Research Workshop 130

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 90

ChatGPT Data Visualization Onboarding KPIs Research Software 90

The Product Manager Coach Blog

JANUARY 9, 2024

Brian Chesky of Airbnb sparked a lively debate last year by questioning the role of product managers in today’s fast-evolving business landscape. He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” Aligning Product Vision and Strategy 2.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72