Roman Pichler

SEPTEMBER 13, 2022

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Four Artefacts.

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

Product Innovation Educators

JANUARY 6, 2025

Her first professional role was with a retail industry consulting company, where she started as a part-time employee during college. The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations.

Reporting Tools 266

Reporting Tools Customer Communications Analytic Tools Leadership 266

Roman Pichler

JANUARY 11, 2022

Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. To make these ideas more concrete, let’s look at a sample learning roadmap.

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Roadmap Weak Development Team Customer Experience Leadership 370

Roman Pichler

JULY 8, 2024

Securing everyone’s buy-in would be impractical—it would most likely take too much time. 2] Figure 1: The Power-Interest Grid The grid divides stakeholders into four groups: crowd, subjects, context setters, and players depending on how interested they are in your product and how much power they have.

Roadmap 266

Roadmap Product Strategy Strategy Weak Development Team 266

Roman Pichler

SEPTEMBER 7, 2021

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. Second, it overlaps with the product backlog, especially when detailed features are used. Outcome-based).

Roadmap 317

Roadmap Weak Development Team Customer Experience User Testing 317

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Better Products. Better Product People. View the live stream….

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Roman Pichler

APRIL 15, 2024

To make this more concrete, let’s look at an example: Objective : Grow the product management team. Key result 1 : Three product managers are hired. Key result 2: The onboarding system is improved, and time-to-proficiency is reduced by 25%. What are Product Roadmaps? Can You Combine OKRs and Roadmaps?

Roadmap 320

Roadmap Onboarding KPIs Technical Advisors Customer Experience 320

Roman Pichler

MARCH 14, 2023

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Do You Need a Strategy for Your Product?

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

Roman Pichler

OCTOBER 10, 2023

Listen to the audio version of this article: [link] Overview The GO Product Roadmap consists of five elements, as the image below shows: Date, name, goal, features, and metrics. Sample goals include “acquiring new users,” “increasing conversion,” and “reducing cost.” Specific : Make the goal—a.k.a.

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Folding Burritos

DECEMBER 4, 2019

I believe the main culprits are Mr. Roadmap and Mr. Backlog. Culprit #1: Mr. Roadmap. An output is what we see and experience (the features and products we “touch”). How should we balance technical debt vs our feature roadmap? Why is that? Chock-full of Themes, Epics, Releases and Features. Culprit #2: Mr. Backlog.

Customer Experience 585

Customer Experience Research Software Product Research User Testing 585

The Product Guy

NOVEMBER 21, 2018

Truly understanding your customers and finding ways to improve your product is an overwhelmingly daunting task. Customer discovery is key to informing product strategy and there is a mountain of techniques and methods available for conducting customer discovery. Customer needs. Market knowledge.

User Testing 348

User Testing Customer Experience Customer Feedback Product Research 348

The Product Guy

MAY 7, 2019

There are many issues with having clients drive the roadmap. By the time the client asks for something “new”, all your competitors probably already have it too. It is much better to think ahead and innovate to create products that fit into the bigger vision of the company. Step 3: Creating the Roadmap.

Roadmap 379

Roadmap Product Research User Testing Research Software 379

Lenny Rachitsky

FEBRUARY 25, 2025

The post includes plug-and-play strategy templates, recommended timelines, the stakeholders to involve at each step, and more 🔥 For more from Chandra, follow him on LinkedIn , and VRChat is hiring ! I worked closely with a seasoned board member to trace this back to a lack of product strategy—both articulated and aligned.

Strategy 122

Strategy Technical Review Product Strategy Product Research 122

The Product Coalition

NOVEMBER 12, 2024

How first principles can help you design product roadmaps from the ground up. Product roadmaps are no exception. Creating or even updating a product roadmap can feel like being handed a blank sheet of paper and told you have 60 minutes to write a ten-page college essay on a topic you didn’t study for….

Roadmap 110

Roadmap Automotive Product Research Feedback Software 110

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Product Strategy 258

Product Strategy Product Research Strategy Technical Review 258

Roman Pichler

AUGUST 15, 2023

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. When that’s the case, a product is usually progressed based on the features requested by the users and stakeholders. The strategy is therefore either too big or too narrow.

Product Strategy 265

Product Strategy Strategy Research Software Customer Experience 265

Productside

MARCH 3, 2025

Taking charge of a product management team can feel like juggling flaming torchesthrilling, but also risky if you dont have the right game plan. Why the First 90 Days Matter When you lead a new product team, your opening move sets the tone. Let them sponsor your efforts at firstlike a borrowed VP badge. Do I push back?

Product Research 177

Product Research Feedback Software Product Management Product Manager 177

Intercom, Inc.

JUNE 2, 2021

Aligning on three things before diving into a solution can help ensure teams spend the right amount of time and energy solving every problem. What outcome does the customer want? . A well-crafted problem statement ensures the team shares an understanding of the core problem your customers are facing. Why do they want it? .

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

Alchemer Mobile

MARCH 26, 2021

When we were writing this post, we did a little research to see what other brands were saying about mobile customer experience. So, we won’t waste your time. Stop talking about customer-centricity; turn it into action. Every company says they’re “customer-centric,” but very few actually are. Sound good?

User Testing 257

User Testing Customer Experience Feedback Software Customer Feedback 257

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

Product Strategy 322

Product Strategy Strategy Weak Development Team Framework 322

Roman Pichler

OCTOBER 7, 2019

Before you order the roadmap items, double-check that you have a validated product strategy in place. You should be able to confidently say why users would want to use your product and why it is worthwhile for your company to invest in it. Instead, carry out the necessary product discovery and strategizing work.

Roadmap 243

Roadmap Product Research Customer Experience User Testing 243

The Product Guy

MAY 7, 2020

the Product Manager role is a rather recent phenomenon. As a result, there are various different approximations that are made about the role in an organization depending upon their experience with building products. Also, in various organizations which have grown in product maturity, customer base etc.,

Technical Review 398

Technical Review Product Management Product Manager Onboarding KPIs 398

The Product Guy

MARCH 4, 2025

Your team is following the roadmap. You’re gathering customer feedback, hitting your OKRs, and tracking every metric imaginable. And yet, your product is stuck. Users churn, innovation stalls, and your team feels like theyre running on a never-ending treadmill. Roadmaps provide alignment. And customers?

Customer Feedback 150

Customer Feedback Product Management Product Manager Feedback Software 150

Product Innovation Educators

JANUARY 2, 2023

A process for improving product roadmapping using Objectives and Key Results – for product managers. Today we are talking about roadmaps. Some product people love roadmaps, while a lot hate them. Summary of some concepts discussed for product managers. [2:11] What can make them better?

Roadmap 282

Roadmap Weak Development Team Customer Experience User Testing 282

The Product Guy

MARCH 12, 2025

You’re Stuckand It’s Because You’re Playing by the Rules In product management, youve been told to follow the rules: stick to the roadmap, build consensus, and hit your OKRs. But what if I told you they’re actually sabotaging your product’s potential? Lets take them apart.

Data Visualization 150

Data Visualization User Testing Customer Experience Technical Review 150

Roman Pichler

SEPTEMBER 11, 2023

A first step to form effective product teams is therefore to identify the products in your organisation. But what is a product? I view it as an entity that creates tangible value for users and possibly customers as well as the business. The former is achieved by solving a problem or by providing a specific benefit.

Reporting Tools 386

Reporting Tools User Testing Customer Experience Product Research 386

Product Talk

OCTOBER 2, 2024

It sounds simple, but that doesn’t mean it’s easy. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. You’ll hear how Orbital addresses many of their needs and helps the HiveMQ team generate a steady stream of customers to speak with every week.

Feedback Software 278

Feedback Software Customer Experience Data Visualization User Testing 278

The Product Guy

OCTOBER 25, 2016

Better Products. Better Product People. Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Signup to be a Mentor Today!

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Roman Pichler

JUNE 10, 2024

Listen to the audio version of this article: [link] Traditional vs Outcome-based Roadmaps Before I share the four steps, let me briefly describe the main differences between a traditional, feature- and an outcome-based product roadmap. A traditional roadmap is essentially a list of features, which are mapped onto a timeline.

Roadmap 238

Roadmap User Testing Customer Experience Workshop 238

Roman Pichler

DECEMBER 1, 2020

The key results might then be “simplify user journey A” and “enhance feature alpha.”. In figure 1 above, the key result “simplify user journey alpha” becomes an objective with two new key results, “remove user journey step two” and “improve performance by 10%” thereby connecting the two OKRs. Figure 1: Cascading OKRs.

Product Management 409

Product Management Product Manager Management Management 409

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Productside

MARCH 18, 2025

Scaling a product isnt just about selling moreits about refining product-market fit, unlocking the right growth levers, and making sure your go-to-market strategy actually aligns with what your customers need. Rachel shares how shes helped SaaS products scale from $1M to $10M in a year. Dont miss Rachels insights.

User Testing 177

User Testing Product Marketing Marketing Customer Experience 177

Roman Pichler

MAY 13, 2024

Listen to the audio version of this article: [link] Product Strategy and Change Strategy means different things to different people, so let me briefly share my definition. A product strategy describes the approach chosen to make a product successful. These reviews help you see bigger trends.

Customer Experience 305

Customer Experience Product Research Technical Review Data Visualization 305

Roman Pichler

JUNE 1, 2020

The first one carries the risk of being a feature broker and offering a product that has a weak value proposition, gives rise to a poor user experience, and consists of a loose collection of features. A stakeholder is anyone who has a stake in your product, who is affected by it, or who shows an interest in the offering.

Weak Development Team 345

Weak Development Team Product Research Customer Experience Workshop 345

Roman Pichler

JUNE 7, 2022

Consequently, you don’t know for sure how fast you are running and if you are on track to achieve your target finish time. You’ll end up guessing how well the product is doing and if it is creating the desired value. Consequently, these teams relied on: Anecdotal feedback : “Customers love our product, they told me so.”

KPI 334

KPI Data Visualization Weak Development Team Customer Feedback 334

Userpilot

OCTOBER 31, 2024

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Why should you have a product analytics strategy?

Data Visualization 105

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 105