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9 User Onboarding Strategies to Increase Customer Lifetime Value

Userpilot

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

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Travel Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. In 2021, Travel began its road to recovery following interstate, national, and global travel restrictions brought on by the pandemic.

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5 User Pitfalls to Avoid

The Product Guy

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. 5 pitfalls and how to fix them.

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What is your next new product feature?

The Product Guy

Which change in users’ behaviour do we want to drive? Hypotheses are only useful if we test them (with customers), to validate or discard them. As a team who decides to research which new features to develop, we first want to define our business outcomes and key results (OKR), together with our problem statement.

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50 Tests You Should Know for Website Optimization

Continuous optimization is the key to digital customer experience success. AB Tasty's guide to web optimization provides insights from 50 real-world tests across different industries and channels.

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Introducing: 2022 Mobile Customer Engagement Benchmark Report

Alchemer Mobile

Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. The mobile channel continued to be the most powerful and direct channel to consumers across all industries, with engagement outperforming desktop web and television.

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Key Mobile Strategies for Travel Apps During the Reopening Process

Alchemer Mobile

While travel looks like it will remain relatively unpopular in the first half of 2021 due to COVID concerns, travel brands are gearing up for a surge of travelers in the second half of the year. The way consumers interact with brands through their mobile devices has fundamentally changed – forever. Personalization.

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