The Product Coalition

JANUARY 6, 2024

This map should be part of your presentation, first in order to help people understand how you define each category, and second, because you want to list the names early on so that your audience doesn’t think that you are not going to address specific competitors. This analysis sometimes leads to deeper insights.

User Testing 109

User Testing Customer Experience Customer Feedback Presentation 109

The Product Coalition

DECEMBER 11, 2023

As you can understand from the name, most workshops are about novels and focus on how to build the plot and the characters that drive it. They named it after the feedback I constantly gave them on their presentations. If you follow the product-market fit example from above, it is clear that you need to focus on retention.

Roadmap 78

Roadmap User Testing Workshop Presentation 78

The Product Coalition

DECEMBER 4, 2023

A product strategy is often the missing link that would convert your efforts into actual revenue. An economic downturn, a war — you name it. While I understand this distinction, I believe that a company cannot reach real product-market fit without nailing down its GTM, and vice versa.

Product Strategy 104

Product Strategy Strategy User Testing Weak Development Team 104

Intercom, Inc.

NOVEMBER 3, 2022

You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Userpilot

JUNE 13, 2022

We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Userpilot blog provides well-researched, in-depth articles on user onboarding, product growth, product growth, user experience, and so much more. User onboarding and Product adoption – Userpilot.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. But is it enough?

User Testing 100

User Testing Workshop B2B Leadership 100

The Product Coalition

MARCH 27, 2022

The reason it took so long is that finding the right product strategy is a bidirectional dance with the market , and we need to take the new strategy attempts to the market and see our potential customers’ feedback before we can get any insight on how it works and go back to the drawing board to make it better and more precise.

Customer Experience 131

Customer Experience Product Research User Testing Data Visualization 131

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. Nurturing new customers is the best way to reduce churn and increase expansion revenue.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

The Product Coalition

FEBRUARY 27, 2022

Only among my consulting customers , two companies recently hired a new VP of Product. I decided to write this article to help you, product leaders, with your new position. This can be achieved by opening the conversation and asking questions such as: What do you think is the #1 challenge in the product right now?

Weak Development Team 134

Weak Development Team Leadership Data Visualization Positioning 134

The Product Coalition

OCTOBER 12, 2020

Ford’s famous quote tells you exactly how he wanted it done: “Any customer can have a car painted any color that he wants, so long as it is black”. The target audience in this case was very specific (although very wide, and that’s also an important part of product-market fit). what is important for you about the product’?—?features

Product Strategy 114

Product Strategy Strategy User Testing Product Research 114

Gainsight

NOVEMBER 20, 2019

A step-by-step strategy for new and seasoned PMs alike to learn how to build products customers will love. Escaping the Build Trap: How Effective Product Management Creates Real Value —Melissa Perri. Think of this guide as your black pepper—it will optimize the absorption of insights from the rest of the resources on this list.

Books 80

Books Blog Feedback Software User Testing 80

The Product Coalition

SEPTEMBER 14, 2020

For example, even if potential customers tell you they are willing to pay for something, you can’t know for sure until they are actually paying for it. Unfortunately, many entrepreneurs are ignoring this difference, and in the name of being lean, are adopting a spray and pray approach: try as many directions as possible, and see what holds.

Startups 99

Startups User Testing Agile Product Research 99

Userpilot

MAY 19, 2021

You can tackle your marketing plan in three steps: Step 1. The first thing you need to know to craft a successful marketing plan is…what your users “hire” your product for. What job do they need to get done with your product? Does your product help employees save time while invoicing? Social Media.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

APRIL 30, 2021

Look for an agency with expertise in your chosen channel, a solid productized services model, excellent customer service and reasonable prices. If you’re looking for support in content marketing, consider Grow and Convert or Quoleady. Customer service. Expect a good agency to have productized its marketing services.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98