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Alchemer Adds Slack, Shopify, Gladly, and Braze Always-On Workflow Initiators 

Alchemer Mobile

By Justin Falk, Alchemer Product Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing Every month, we release updates to the library of Alchemer Workflow Initiators, so that you can create always-on surveys and feedback in the context of your customer’s or employee’s experience.

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3 Proven Ways To Help Your Sales Team Beat Quota

The Secret PM Handbook

Co-opting product management into sales. My good friend Geoffrey Anderson ( @ganders2112 ) recently wrote about a situation we product managers sometimes find ourselves in. When sales are not going well, company leadership might ask product management come in to help hit the numbers.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. This is partially true simply because Product Marketing traditionally does not scale in headcount at the same rate that the rest of the Product and Sales Orgs do," he said.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. This is partially true simply because Product Marketing traditionally does not scale in headcount at the same rate that the rest of the Product and Sales Orgs do," he said.

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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? There are five key best practices.

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Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Product Management University

The Portfolio vs. Every Product! Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Market Segmentation. Here’s how this scenario plays out.

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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

 This post lays out a related challenge: finding a scalable way for product management to support sales organizations rather than individual sales opportunities.  (Or forever.)  Product isn’t helping us close major deals and bring in revenue.”  This is a must-close.”