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Product-Led Growth Is a Misleading Name

The Product Coalition

I talk about it a lot when I speak about product strategy and in the CPO Bootcamp. But recently, I find myself clarifying this even further with the very confusing term product-led growth (PLG). It’s a great model but the name is quite misleading. That’s why I named my strategic product-led growth course ‘Unboxing PLG’.

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53 Questions Developers Should Ask Innovators

TechEmpower - Product Management

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” ” or “Are you developing for desktop, tablet, mobile, or all three?” The innovator/developer relationship needs to be a conversation.

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How Neve Got Its Name

The Product Coalition

Learn the origin story of how the consultancy, This is Milk discovered the name of their education product, “Neve.” ” Continue reading on Product Coalition ».

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Selecting a Software Development Company in 2024

TechEmpower - Product Management

million software developers worldwide. Given this diversity, it's important to be selective in the development services company with whom you choose to partner. You'll discover firms that are prolific in design/interface and light on development, and vice versa. In 2023, there were approximately 26.3 Are they publicly available?

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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.

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Product Management for Higher Education

ProductPlan

The product management function in higher education is in a unique spot in its industry. At first glance, higher education may not seem like an industry that needs a product team filled with product managers. However, universities and colleges are the perfect places to employ product management principles.

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TEI 305: Become a product naming champ – with Alexandra Watkins

Product Innovation Educators

How product managers can create product names that make people smile. Not many product managers get involved in naming products, and that is a mistake. You can be a great brainstorming resource to help Marketing or a naming consulting. . 2:59] What are the SMILE elements of a good name?

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