Userpilot

JULY 20, 2021

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Let me guide you through the brass tacks of the only, may I say, “growth hack” that can safely lead your product to success. Yet Growth Marketing and Product Growth is not where I started. reported ICP.

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The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

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User Testing Customer Feedback Customer Experience Data Visualization 120

Userpilot

OCTOBER 16, 2022

A minimum delightful product is a variation of the minimum viable product (MVP) (popularized by Eric Ries in his book, ‘The Lean Startup’ ). But rather than focusing on optimizing for speed, the set of features is optimized for customer delight. So how do you create a minimum delightful product of your own?

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User Testing Feedback Software Research Software Customer Experience 94

ProductPlan

SEPTEMBER 13, 2022

As markets mature, the competitive landscape gets crowded. Industry veterans and startups quickly try to stand out in an already clustered SaaS market. It takes more than just keeping up with the competition on product comparison checklists to stay relevant. This requires targeted, in-depth user research.

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Feedback Software Research Software Differentiation Product Research 52

Mixpanel

NOVEMBER 9, 2020

It takes an expensive, time-consuming, up-front investment in data to realize the benefits of BI. Let’s look at each of these points in turn, and compare them with a product analytics tool like Mixpanel. We use a simple, standardized data model that captures the important aspects of events, users, and other dimensions.

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Data Visualization Differentiation Analytic Tools User Testing 111

Userpilot

MAY 1, 2024

How did Lenny Rachitsky get started in product management? Renowned for his tenure on Airbnb’s product team, Lenny’s professional journey truly began in 2010 when he served as the CEO of a budding startup named “Localmind.”

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Feedback Software Analytic Tools User Testing Customer Feedback 76

Sachin Rekhi

AUGUST 6, 2015

The customer development and lean startup methodologies evangelized by Steve Blank and Eric Ries brought us a better approach that favored experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development.

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The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today! View the live stream….

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Research Software User Testing Analytic Tools Product Research 148

Andrew Chen

FEBRUARY 12, 2024

And yet this is exactly what you should do when you talk to investors, partners, customers, and potential employees. I’ve heard thousands of “elevator pitches” and they generally focus on the idea and not the team, the market, differentiation, or anything else. And they downplay their achievements or omit them.

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Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

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The Product Coalition

FEBRUARY 8, 2022

Start With the Problem Space The first step we need to tackle when creating our value proposition is to understand our potential users and their problems. Usually, we start with user interviews and other generative research methods. Here we have two areas: customer profile and value pap. Gain Creators? —?how

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The Product Coalition

SEPTEMBER 2, 2019

It’s obvious that these tools were developed with little or no customer participation. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit. Everpix and Google Wave didn’t satisfy the market.

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User Testing Customer Feedback Product Research Customer Experience 60

Sachin Rekhi

JUNE 20, 2016

As the product management role has become far more popular here in Silicon Valley and at technology firms in general, we’ve started to see specialization in the role begin to emerge. Their super powers include truly understanding a target user segment, including their pain points, their proclivities, and what appeals to them.

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User Testing Customer Experience Analytic Tools Product Research 164

Usersnap

JULY 11, 2021

In the old days, customer support was something most companies sucked at. But times changed and so has customer support. A lot of businesses now take customer support as a service and an important part of their business operations. In this blog post, I’ll show you numerous steps for providing the best customer support available.

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Userpilot

MARCH 24, 2021

If you’re short on time and need the cut down version of this, here we go: Your product strategy helps you define what, why and for whom it is you’re building things. It helps you find product-market fit and gives your team direction. How do you set a product vision? The company’s business goals for the product.

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Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. A well-structured product team requires a product leader – either a product manager or a product owner.

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Analytic Tools Feedback Software Research Software Product Research 78

Mixpanel

APRIL 27, 2020

Leading a product team in a startup—where it’s basically you, or maybe you and one other person—is far different from leading a large product management team for a well-established company. Startup: Set ruthless priorities. When you’re a startup and you’re looking for product-market fit, you need to be ruthless.

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User Testing Customer Feedback Differentiation Startups 89

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

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Usersnap

SEPTEMBER 29, 2022

Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. Listen to your customers 3. Let’s g(r)o(w)! ?

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The Product Coalition

MARCH 23, 2022

From a Product Management and Strategy viewpoint, I believe internalizing this fear of failure drives some of the best outcomes for the organization and its customers. I will also do away with the notion of a “Product.” Markets need solutions. The Economics of a product is relative in that sense.

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Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. Network economies.

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The Product Coalition

JUNE 9, 2023

Photo by Oleg Magni from Pexels Educating the market has a bad reputation, and rightfully so. It’s nearly impossible to do, and even if you can do it, in most cases your startup won’t survive the time it would take in order to see its fruits. You need to understand the market and act accordingly.

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Userpilot

JULY 14, 2021

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. There are two. Userpilot doesn’t offer that.

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Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Business of Software Conference

SEPTEMBER 1, 2022

Breaking Into Enterprise Customers at Shopify. It’s well known that moving your user base upmarket is challenging – but it can be done. Having created and dominated the online storefront market for SMBs, this was a key part of Shopify’s strategy to build a business to last 100 years. Who are these customers that want more?

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ProductPlan

AUGUST 4, 2020

If you’re a product manager or part of a startup, you’ve likely heard about the Minimum Viable Product concept for getting products to market faster. In my opinion, the definition of an MVP is often misunderstood, and I’ve seen entrepreneurs and product teams misinterpret it with unfortunate results.

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Weak Development Team Product Research User Testing Differentiation 125

Mixpanel

APRIL 27, 2020

Leading a product team in a startup—where it’s basically you, or maybe you and one other person—is far different from leading a large product management team for a well-established company. Startup: Set ruthless priorities. When you’re a startup and you’re looking for product-market fit, you need to be ruthless.

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User Testing Customer Feedback Differentiation Startups 59

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

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Analytic Tools Research Software Enterprise Startups 60

Product Innovation Educators

MARCH 21, 2022

My last role at Facebook was as a product manager in the Facebook Reality Labs, which is now Meta. The go-to-market (GTM) process involves many different teams, including engineering, product, marketing, and management. We worked with teams across Facebook to launch the product. We had to learn everything again.

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Product Innovation Educators

JANUARY 13, 2020

Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do. Our guest is Jill Soley, a Silicon Valley strategic product and marketing executive.

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User Testing Product Research Marketing Research Software 85

Userpilot

JUNE 17, 2022

How can product managers align with sales teams to build product roadmaps that deliver on customers’ needs? Do you spend too much time thinking about past victories instead of focusing on future success as a product manager ? Current customers have no shortage of internal advocates: Customer success.

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The Product Guy

OCTOBER 9, 2018

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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The Product Coalition

FEBRUARY 25, 2018

Here are four product development “schools of thought” and the best books to read on each of them. The Waterfall Method Waterfall describes the traditional, linear product development method: idea, prototype, testing, launch. Product Design and Development ? —?Karl Honorable Mentions: What Customers Want? —?Anthony

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Roadmunk

SEPTEMBER 21, 2017

Throughout my career as both a product manager and startup founder, there’s been one severely underrated skill I credit for much of my success—and that’s reading. I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader.

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The Product Coalition

JANUARY 16, 2022

Understand Your Core Values The product roadmap in a product company (as opposed to a services company, for example) sets the strategic direction of everything going on. In startups, it is actually the company roadmap. As such, it cannot be limited to include only the product-related parts like features and product KPIs.

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Ask Benny

JANUARY 25, 2020

The most common case is in startups when the practice is to build things that do not scale (see also Do Things that Don’t Scale by Paul Grahm). As a startup, you do not always have the money to build a system that will scale properly if you succeed and grow. You first want to build the feature and make sure customers will use it.

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Ask Benny

DECEMBER 4, 2019

The most common case is in startups when the practice is to build things that do not scale (see also Do Things that Don’t Scale by Paul Grahm). As a startup, you do not always have the money to build a system that will scale properly if you succeed and grow. You first want to build the feature and make sure customers will use it.

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Product Management Product Manager Weak Development Team Management 109

The Product Guy

JANUARY 31, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients.

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