Remove Differentiation Remove Technical Review Remove Weak Development Team
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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams. However, these early efforts faced significant limitations.

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Succeeding with Product Delivery and Scrum: 10 Tips for Product People

Roman Pichler

Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. Continue the discovery and strategy work while the product is being developed. But don’t stop there.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.

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Building Better Product Roadmaps: First Principles You Can’t Ignore

The Product Coalition

It’s too bad I didn’t have first principles to draw on at the time. Identify Base Principles —  What are the fundamental truths of product development? Guided by fundamentals and first principles — Tesla transformed the trajectory of automotive technology. Trust Trust is the currency of product teams and product roadmaps.

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Don’t Use Generative AI to Replace Discovery with Real Humans

Product Talk

. – Tweet This So I want to take some time to review why we do discovery. I’ll do my best to update it as the technology evolves. I recommend teams conduct story-based customer interviews to discover opportunities and run assumption testing to discover the right solutions. Take a minute and suppose you were on the search team.

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The three strands of brand authenticity

Intercom, Inc.

More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. 1 Poor definition of value proposition and feature focus. 3 Brand stretch.

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8 AI trends that will define product development in 2025 & beyond

Modus Create

8 AI trends that will define product development By Greg Sterndale Posted in Digital Transformation , Product Published on: February 12, 2025 Last update: February 10, 2025 From modular architecture to agentic AI How product development will evolve in 2025 & beyond In product development, change is the only constant.