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453: Creating an effective and motivating product strategy – with Bob Caporale

Product Innovation Educators

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. 9:00] Who is responsible for developing product strategy? I’m a big proponent of developing strategy with a team, but there does need to be one person accountable for it. Download the framework.

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The biggest challenges facing support teams right now (and how to solve them)

Intercom, Inc.

Most support teams have seen an influx of support queries since COVID-19 hit – and those issues are more complex than ever. According to recent research, however, many teams aren’t sufficiently equipped to meet these new challenges. Download your copy of the thought leadership paper now. Sound familiar?

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Validate Your Idea: The Proven 5-Step Method For Product Success + Free Canvas

The Product Coalition

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time. and “will it generate money?”

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10 Product Strategy Mistakes to Avoid

Roman Pichler

What are the benefits the product should generate for the company developing and providing it? You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board. It consequently fails to align everyone involved in developing and providing the product.

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374: The one marketing communication framework product managers need to know – with J.J. Peterson

Product Innovation Educators

How product managers can move their customers to action using the StoryBrand Framework. Specifically, we will learn about a 7-part framework for marketing communications. Peterson, whose PhD is specifically about the validly and effectiveness of this framework, which has been used by tens of thousands of organizations.

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7 Reasons Why Developers Need To Embrace UX Design

Usersnap

More than 90% of the downloaded apps are deleted after one use. Similarly, 88% of users don’t return to a website after bad user experience. So what’s a developer to do? Developers need to tap into the world of UX design to offer seamless experiences that keep the user loyal to their brand. Don’t be that developer.

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Product Planning

ProductPlan

Product Planning is researching, making decisions, and taking action to develop a successful product. Product management teams will have their cadence and frameworks for planning, but typically it consists of some version of annual combined with quarterly planning. What is Product Planning?