The Product Coalition

JANUARY 4, 2021

Photo by Oleg Magni from Pexels Educating the market has a bad reputation. The reason that educating the market is considered a bad idea lies in the context: the term “educating the market” usually comes up right after the problematic claim that “they just don’t get it”. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

Education 141

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The Product Coalition

JANUARY 16, 2022

As such, it cannot be limited to include only the product-related parts like features and product KPIs. As a product leader who is creating this roadmap, you need to treat it as a compass and plan not only for your team and the technology team but rather as the direction that the entire company needs to go in.

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The Product Coalition

DECEMBER 11, 2023

In one of my early career roles, I was brought into the company as a development team leader with a very specific task they wanted me to lead. As a good product-leader-to-be (although I didn’t know it at the time), I asked them why did they want to do it, and then performed market research to understand the problem better.

Customer Experience 78

Customer Experience User Testing Weak Development Team Research Software 78

The Product Coalition

DECEMBER 11, 2023

With everything you have to do every day, it is so easy to neglect strategy. But much like code, your product strategy also requires maintenance. So your product serves the existing customers (who keep wanting more stuff), but perhaps new customers are not coming as smoothly. Because your customers aren’t product leaders.

Startups 78

Startups User Testing Customer Experience Roadmap 78

The Product Coalition

APRIL 18, 2021

Photo by John Tekeridis from Pexels When I decided to move into product management I interviewed, among other companies, for a product management role at Google. My answer was: I would develop a voice interface for the computer (it was before the smartphone era). I was really afraid of this question.

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Under 10 Consulting

JUNE 6, 2019

Only three things happen naturally in organizations: friction, confusion, and underperformance. Drucker, American management consultant. In my first job in product management, I was based in DC and my developers were based in California. I’m often asked where product management should sit in the organization.

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Weak Development Team Product Research Reporting Tools Customer Feedback 40

The Product Coalition

JANUARY 13, 2021

By the way, it wasn’t like I was thinking to myself: “I feel bad, let’s try Facebook because they are supposedly the solution”. the value that they gave smaller teams who were their initial design partners isn’t the same as the one that they gave larger companies who became their customers in later phases. Now, what about your product?

Education 114

Education Marketing User Testing Weak Development Team 114

The Product Coalition

DECEMBER 17, 2023

It didn’t mean that there was no competition (which is usually a very bad sign), but that the traditional search engines weren’t it. I’m sure that your product, too, has a generic list of competitors. In-House Development If you are selling to technical teams, this is a major competitor.

Technical Review 119

Technical Review Weak Development Team User Testing Systems Review 119

The Product Coalition

APRIL 25, 2021

Product management is such a busy job. The hectic day-to-day in itself contains more work than one can do, but we all know that real product work requires much more than that. Photo by Alice Dietrich on Unsplash I recently started to work with the product guild at a well-known company that is about to go public.

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The Product Coalition

OCTOBER 18, 2020

A good product strategy helps you to acquire happy customers and retain them over time. On your way there, there are many potential weak links that can prevent it from happening. Here is how product strategy helps you overcome them. would ask why it is important to continue refining even the finest details.

User Testing 108

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The Product Coalition

MAY 30, 2021

It brings product practices into the sales funnel and calls for your involvement in each and every step (as you should be doing regardless). It gives you the visibility you always wanted and requires real cross-team collaboration. The general process of product-led growth starts with mapping the customer journey?

Product Research 109

Product Research User Testing Feedback Software Customer Experience 109

Revulytics

AUGUST 8, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. Steve Johnson is VP of Products at Pragmatic Institute , former CEO and founder of Under10 Playbook, and author of Turn Ideas into Products. Where do I start?

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Research Software Product Research User Testing Reporting Tools 54

Roadmunk

OCTOBER 26, 2017

Welcome to the second episode of Product to Product —a podcast for / by product people. Listen below: This episode features Matt Bilotti , product manager at Drift. Matt recently co-authored an ebook with Drift’s CEO, David Cancel, called “ Burndown: A better way to build products.” Latif: Fantastic.

Framework 40

Framework Data Visualization User Testing Reporting Tools 40

The Product Coalition

JULY 2, 2022

for good and bad. primarily focused on product teams, helping them be great at the discovery work that is at the heart of what they do Leadership coaching?—?focused Marty said that anyone in the product team needs to get coaching, including the leaders themselves. Great people still need to be managed.

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