435: Hershey’s award-winning approach to innovation – with Charlie Chappell and Greg Coticchia
Product Innovation Educators
MAY 8, 2023
Learn from the 2022 winner of PDMA’s Outstanding Corporate Innovator award – for product managers For the last 36 years, each year the Outstanding Corporate Innovator award is provided by PDMA to an organization that excels in innovation. At the time of this recording, the last winner was Hershey, and I was at their award ceremony. There were boxes of Hershey chocolate treats for everyone.
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