Wed.Apr 19, 2023

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What B2B companies can learn from Duolingo’s growth strategy

Mind the Product

As B2B companies build their PLG strategies, they can take lessons from how B2C companies have succeeded. In Pendo’s PLG Teardown web series, the panel of experts take a deep dive into how the app Duolingo has scaled growth so well and why it continues to delight users. Here's what they learned. Read more » The post What B2B companies can learn from Duolingo’s growth strategy appeared first on Mind the Product.

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Are You Missing the Window to Influence Your Stakeholders?

The Product Coalition

Consciously identifying decision windows to maximise your chances to influence decision makers.

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Top 9 Funding Resources for Tech Startups

TurnKey Labs

Got a great idea but can’t bankroll the development? We get it! You’ve survived those grueling early days thanks to a lot of grit—but now getting it off the ground requires REAL cash. For many start-ups, this phase often means finding funds long before the idea is ready for prime time.

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Acquisition vs Activation and How to Predict Churn

The Product Coalition

A deep dive into managing user states to reduce disengagement and churn.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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How to Find Product Market Fit and 8 Ways to Test It

Centercode

Achieving product market fit is crucial for business success. Discover a 4-step process to find and determine product market fit and explore 8 simple ways to test and validate it throughout the development life cycle. By understanding your target customers and validating your product or service, you can drive business growth and stay ahead of the competition.

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Trouble with Stakeholder Buy-In? Include Them More in the Process

dscout People Nerds

If you bring in stakeholders the right way, they’ll be engaged, empowered, and ready to act on your findings. Our experts tell us how to achieve this goal without losing control or your stakeholders’ interest.

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June 22/23, Rochester NY: ITX Product + Design Conference 2023

Mironov Consulting

Where: Rochester, NY in person When: June 22/23 Register here This conference celebrates the power of UX design, development and product management with a 2-day conference filled with interactive workshops, inspiring keynotes, many networking opportunities, and wrapping up at the Rochester JazzFest.

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ONE THING on Getting Customers to Talk

Product Culture

As savvy Product people, we are eager to talk to customers, but it’s hard. Working with Sales or Support to identify good candidates, sending emails, following up to schedule time, writing a script, collecting and analyzing the data. It’s a lot of work. How can you fit all of that into your week? A few suggestions from teams that are making it happen: Subscribe to my weekly Nano-letter: Sign Up Subscribe to One Thing Weekly Name * First Name Last Name Email * Our Privacy Policy * You can change

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11 May webinar: Reducing Product Waste (and achieving great outcomes)

Mironov Consulting

When: Thursday 11 May at 17:00 UK / 18.00 CEST / 12:00 EDT / 09:00 PDT Host: Product Focus Register here Many of the products we build, even if delivered on time, on spec, and with quality, don’t improve outcomes for our customers or revenue needles.  That's product waste – as distinct from engineering waste. We’ll talk about waste, how product managers add value, stakeholder requests, and how deep discovery can create more value.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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Defining a Research Strategy with Devin Harold of Capital One

UserInterviews

Devin Harold, the Director of Research at Capital One, joins us to share the ins and outs of crafting, implementing, and refining an impactful UX research strategy.

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Steelman Arguments in Startups: A Guide for Product Leaders

Bryce York

Steelman arguments? In the dynamic and fast-paced environment of startups, product leaders play a crucial role in driving innovation and steering the company toward success. To ensure the team’s alignment and productivity, effective communication, collaboration, and decision-making are essential for senior product managers, directors, and VPs.

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Tools of the Trade: Using Personal Knowledge Management to Solve Problems and Boost Creativity

Product Talk

The world of digital products is evolving quickly. Whether you’re trying to keep track of everything you learn about your customers during continuous discovery , keep tabs on the latest thought leadership and learnings from others in the industry, or keep on top of all the newest products on the market, you can quickly get overwhelmed. So how do you keep up?

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Measure What You Want to See More or Less Of: Outcomes—Not Easy Measures

Johanna Rothman

In preparation for a recent consulting engagement, the client, Tim, said, “I want you to track meeting attendance. If people don't come to your meetings, I want to know why.” Tim was worried about the cultural changes we needed to discuss for the client's ability to be more effective. Tim had good reasons to worry about those cultural changes.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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5 questions to ask yourself before planning your data architecture

Mixpanel

Which color is better: green or red? Which time of day is better: morning or night? Which flavor is better: sweet or sour? The answer to all of these questions? It depends. There’s no “right” answer. And the same is true for deciding on a data architecture when using an analytics tool. It depends on your existing data (availability, structure, format, and other factors) and what you need from analytics.