April, 2019

10 Scaling Tips for Product People

Roman Pichler

1 Involve the Right People. A small group of qualified individuals who have the right skills and motivation can be more productive than many individuals who lack the necessary expertise and act out of obligation. This is true for product people and development team members alike in my experience.

The Definitive Product Management Toolbox

The Product Coalition

Or at least an attempt… 😉 Continue reading on ProductCoalition.com ». startup product-management technology careers

Building a Culture of Accountability

Lead on Purpose

Guest post by Fred Halstead Accountability can be thought of as a punitive word with an implied threat-as in “I’m going to hold you accountable.”

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Product Backlog Management – 10 Tips for Product Managers

280 Group

The importance of product backlog management is discussed in this article along with our top tips for backlog optimization. A product backlog is an essential component for your Agile development team. It is a set of requirements received from business and formulated into development tasks.

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've you've launched an MVP, you know that the journey has just begun. But what do you do after the launch? How do you figure out what to do next? After you launch, it's important to be able to look at how different segments of your users react and quickly uncover signal vs. noise so you can iterate and improve. Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your way to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a skill set to make the most of your launches.

Innovation by Design: How to Unlock New Business Opportunities

UX Studio

The term “design” often describes a visual output – a form, colour, texture, layout – or a styling activity. In other cases, the meaning of design goes beyond a product’s appearance, also referring to how it works and its functionality.

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The In-App Engagement Starter Kit

Gainsight

Helping customers is good. Pestering them is bad. How do you strike a balance when talking to them inside your product? In-app engagements can significantly boost user retention, but overuse them and they’ll hurt your product experience more than they help.

Selling to Product Managers

The Product Bistro

An interesting topic today, what it must be like to sell to someone who lives and breathes products, and all aspects therein. This post revolves around selecting a realtor as the trustee of my Stepfather’s estate. Synopsis: In late 2018, my Stepfather, my father figure for over 40 years, passed away. He had been ill […]. product management sales

Becoming a Product Leader: Leading Product Success in the First 100 Days

Product Management Unpacked

Early success in your role as a new product leader is essential to establishing the foundation for long-term results. For any new product leader, the first 100 days are vital.

Are you a Data Science hero?—?aka BADIRist?

Piyanka Jain

Are you a Data Science hero?—?aka aka BADIRist? One of my colleagues is a big fan of detective stories and Sherlock Holmes. One day we started talking about Sherlock and what it would look like if Sherlock transitioned his career to become an analyst or data scientist?

Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. No matter how sophisticated your analytics are, if you're asking the wrong questions - or looking at the wrong metrics - you're going to have trouble getting answers that can help you. Join Nima Gardideh, CTO of Pearmill, as he demonstrates how to build a strong data culture within your team, so everyone understands which metrics they should actually focus on - and why. Then, he'll explain how you can use your analytics to regularly review progress and successes. Finally, he'll discuss what you should keep in mind when instrumenting your analytics.

Optimal Product Process™ 3.0 Phase Four: Qualify

280 Group

This post describes the fourth phase in the Optimal Product Process: Qualify. Download the entire Optimal Product Process Ebook 3.0: CLICK HERE. As the end of development nears, the team determines if the product is ready to move into the final qualification phase.

Portfolio Product Management: The Up Side You Didn’t Consider (Video)

Proficientz – Product Management University

Portfolio product management defies conventional product management wisdom. It’s true that if every product is successful, your company will be successful. In B2B though, what’s best for every product may not be the best or most valuable thing for the customer organization or yours.

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Taking Continuous Discovery to the Next Level at SEEK [Case Study]

Product Talk

As a discovery coach , I work with all kinds of companies and teams. Some are brand new to discovery , others are already far along in their journey.

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A Better Shipyard – Joff Redfern on The Product Experience

Mind the Product

Few people have more experience in leading product teams than Joff Redfern. Now the VP of Product at Atlassian, he’s held similar roles at LinkedIn, Yahoo!, and Fidelity Investments.

What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

Pathways to a Product Management Career

Product Management Unpacked

If you’re reading this, you’re exploring how to become a Product Manager and you’ve undoubtedly concluded that you will be in high demand. You’re right. The role of Product Manager is in the top 10 hardest-to-fill jobs across the entire information technology sector, which makes them among the highest paid, too. So why aren’t there more good Product Managers? Two reasons: The job isn’t easy.

An Engineer’s Journey To Become A Data Scientist

Piyanka Jain

Unsplash Neha has an engineering and MBA background. She was looking to rejoin the workforce after several years on a personal sabbatical. Her last role had involved business process analysis, planning, and market research. It wasn’t something she wanted to go back to.

Women in Product Management: Jeannie Griffin, VP of Product and Technology Solutions at BCD Meetings and Events

280 Group

For our next installment of the Women in Product Management Series I interviewed Jeannie Griffin, Vice President of Products and Technology Solutions at BCD Meetings and Events. To read the entire series on Women in Product Management make sure to? sign up for our newsletter. How did you get into product management? I love telling this story.?

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B2B Product Manager Magazine April 2019

Proficientz – Product Management University

The B2B Product Manager Magazine April 2019 is now available. If your perception of portfolio management is that it’s more advanced or involved than traditional product management, it may be time to reconsider.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

A Comprehensive Guide to Hiring Product Managers

Spice Catalyst

Why Do You Need a Product Manager? There are various different inflection points in a business lifetime that drive the need to hire product management (PDM) resources.

Peace in the Valley: Tips for Growing Product Managers by Rob Crook

Mind the Product

In this #mtpengage Manchester talk, Rob Crook of Moonpig talks about product management mastery, and how to overcome imposter syndrome. He says that Robert Green calls it mastery, Tim Ferris calls it becoming superhuman, and Cal Newport says you need to practise it for 10,000 hours.

Leading with love and trust

Lead on Purpose

Leadership can be difficult to understand, to measure and to carry out, and too often the term ‘leader’ is used for someone who manages a group but doesn’t necessarily lead.

Product validation: making the case for internal evaluations

Userzoom

Working in a UX agency means that sometimes you’ll get limited budget for an entire project or for certain parts of a project. In my time at Grapefruit I am proved time and time again that most clients will choose to reduce costs in the validation phase of a project.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Women in Product Management: Liz Buderus, VP of Product Management at Epsilon

280 Group

For our next installment of the Women in Product Management Series I interviewed Liz Buderus, Vice President of Product Management at Epsilon. To read the entire series on Women in Product Management make sure to? sign up for our newsletter. How did you get into product management? I became a product manager early in my career at Epsilon as it was a brand new role for the company. After a couple of years, I moved into sales for 15 years, but never gave up trying to improve our products.

Business Requirements vs. Value Propositions: Is There Any Difference?

Proficientz – Product Management University

Business requirements and value propositions are one and the same. What’s different is the purpose for which they’re written. Business requirements are written to communicate the WHO, WHAT & WHY value that’s required to justify building new products and features.

Product Management is Like Cooking

The Product Coalition

The better you are, the less you follow a recipe and the more you experiment with new methods Continue reading on ProductCoalition.com ». careers product-management work

Indecision in Product: How to Avoid Becoming a Bottleneck

Mind the Product

A few years ago, comedian Aziz Ansari released a Netflix special called “ Live at Madison Square Garden ”. During his set, he joked about the effort required to buy a new toothbrush. Not just any toothbrush would do, he had to have the best. He researched for hours, Googling “best toothbrush” and reading articles on the pros and cons of bristle strength. As he reflected, he questioned his indecisiveness and his desire to have the best when any toothbrush would have done the job.

A Simple Framework for Complex User Goals

Speaker: Hannah Stegen

How can you measure and affect your users' behavior if they're not doing something that's easily measurable? You can monitor usage, activation, retention, and more, but those metrics don't always align with every one of your goals for your users. Hope is not lost, however: with the right framework, you can still make sure your users are on track. Join Hannah Stegen (she/her), Customer Success Manager at Crescendo as she explains how you can monitor even the most complex user journeys by breaking them up into Attitude, Intention, and Behavior.

Product Success Management Issues – Clarence Hempfield – Episode – PSMI006

Spice Catalyst

This is the sixth episode of our podcast “Product Success Management Issues” In this episode we are featuring Clarence Hempfield, he is currently the Vice President of Product Management, Location Intelligence at Pitney Bowes.

Think Out Loud 101: A User Researcher’s Guide

Userzoom

Frowned upon at the movies, beloved in research. Welcome to our UX 101 education series about the different types of studies and research methodologies you can use with the UserZoom platform. In this article we will introduce readers to the exciting world of think out loud (TOL) studies!

How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Google first gained an initial foothold and held onto it through such evaluations.

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