Mind the Product
SEPTEMBER 7, 2023
Why a product manager should embody many traits of a CEO, but they are not the CEO of the product Read more » The post The great fallacy: “I’m the CEO of the product!” appeared first on Mind the Product.
Product Management University
SEPTEMBER 4, 2023
If you had $1 for every time someone said, “we need to be more strategic,” you’d be a retired millionaire living on your own private island. Consider the fact that portfolio marketing just might be your ticket to strategic product marketing in its purest form, making everything a lot easier with better results. What is Portfolio Marketing?
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Product Talk
SEPTEMBER 6, 2023
In addition to delivering a keynote at the Product at Heart conference (in case you missed it, you can find the video and transcript of that presentation here ), conference co-organizer Petra Wille also invited me to participate in a fireside chat at the Leadership Forum event. We discussed a few of the common stages companies tend to go through when they adopt continuous discovery , some of the challenges and setbacks they’re likely to experience, and how leaders specifically can help teams ove
Mind the Product
SEPTEMBER 5, 2023
From displaying dates and times, local payment systems through to customer mentality, internationalising a digital product can be fraught with issues that trip up the unwary. Read more » The post Internationalising products: Experiences after building digital products for over 30 countries appeared first on Mind the Product.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
The Product Coalition
SEPTEMBER 6, 2023
For about six weeks, working at a small company, I composed all my emails in rhyme. That would not have been a smart idea at my next job.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
SEPTEMBER 5, 2023
In this week's podcast, we were joined by Tobias Freudenreich, a product leadership coach and consultant based in Hamburg. This episode dives deep into the structure of cross-functional teams and explains how this structure can help us build great products that people love. Read more » The post Leading cross-functional teams – Tobias Freudenreich on The Product Experience appeared first on Mind the Product.
The Product Guy
SEPTEMBER 3, 2023
They interact with as many people as possible. They cycle back to those KPIs. They ask themselves is this something we should be working on. They are the great product managers. Watch and learn more from product management expert, Kirsten Jepson.
Userpilot
SEPTEMBER 7, 2023
While all the buzz may be around differentiating yourself, understanding your similarities to other solutions is just as important to product-led growth — if not more important. In this guide, we’re going to go over what points of parity are, why they’re important, and how to put the right strategies in place! TL;DR Points of parity are industry standards that products must share to stay competitive with each other.
The Accidental Product Manager
SEPTEMBER 4, 2023
Can drug stores transform themselves into a health care destination? Image Credit: Mike Mozart I’m pretty sure that we all make use of the drug stores that are in our area. The big chains, like Walgreens and CVS seem to be just about everywhere. For the past few years the product managers at the big drug store chains have been struggling. More and more people have been ordering what they need online and are no longer making the trip to their stores.
Speaker: Data Robot
Enterprise AI maturity has evolved dramatically over the past 5 years. Most enterprises have now experienced their first successes with predictive AI, but the pace and scale of impact have too often been underwhelming. Now generative AI has emerged and captivated the minds and imaginations of leaders and innovators everywhere. Join our DataRobot experts to reflect on lessons learned from helping hundreds of enterprises grow their AI maturity over the past 5 years.
Mind the Product
SEPTEMBER 3, 2023
Gojek’s then Chief Product Officer Bruce Haldane talks about the importance of protecting the ecosystem through a global pandemic, and adapting to scale Read more » The post SUNDAY REWIND: Purpose-driven product by Bruce Haldane appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 8, 2023
Recently, a Reddit thread started an extensive conversation in a product management group I’m part of. It highlighted an alarming new trend in our field — the imbalance between discovery and execution. Reddit thread In my opinion — in the zeal to innovate and strategize, the pendulum has swung too far toward the discovery end of the spectrum. While exploring new ideas and hypotheses is undoubtedly vital, it has overshadowed the equally significant aspect of execution.
UserInterviews
SEPTEMBER 8, 2023
How are researchers using AI? Insights from a survey about the tools, use cases, ethical concerns, and guardrails for AI in UX research.
Product Innovation Educators
SEPTEMBER 4, 2023
A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Our guest is Bob Caporale. Bob is the author of the book Creative Strategy Generation. He is a strategic practitioner, having spent 20 years leading product, marketing, and business functions for large international corporations. I first heard of Bob when he was the president of Sequent Learning, the product management training company.
Speaker: Edie Kirkman - VP, Digital at Focus Brands
In today's hyper-digital landscape, organizations face the challenge of launching successful products while making the most of limited resources. To overcome this challenge, it is crucial to build core product and technology competencies that provide actionable insights through qualitative and quantitative data analysis. By tapping into the wealth of customer and application data, product professionals can identify underutilized features, prioritize improvements, and streamline development effor
Mind the Product
SEPTEMBER 4, 2023
Prioritisation, prioritisation, prioritisation. A common challenge in product when juggling endless feature requests and managing teams. With our flagship event, #mtpcon London, only 7 weeks away, we look back at some of our most inspiring talks from speakers who have shared lessons on prioritisation. Read more » The post Prioritisation in product: London highlights appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 6, 2023
We hear the term hundreds of times a week, but how can we build a shared understanding of exactly what shared understanding is? Build Products that people love The term ‘Shared Understanding’ has likely become irrevocably enshrined into the lexicon of software and product development. As product designers, owners, engineers, and delivery teams, we can often use the term with reckless abandon, daily.
Dragonboat
SEPTEMBER 7, 2023
We cannot be more thrilled to announce that for the second year in a row, Will Reed has named Dragonboat, out of 2,500+ eligible Seed and Series A B2B tech companies, an early-stage company shaping the future of workplace culture. Since our beginning, Dragonboat has strived to empower people, employees, customers, and community members alike, […] The post Dragonboat Named to Will Reed’s Top 100 Class of 2023 appeared first on Dragonboat.
Userpilot
SEPTEMBER 7, 2023
Interested in building a B2B customer journey map? It’s a challenging process, but the benefits are well worth it. At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use.
Speaker: Kandice Durden, Senior Solutions Consultant
Approximately 50% of product budgets are allocated to reworking and optimizing post-launch experiences. It’s time to take the guesswork out of product development by putting your customers at the center of your decisions! Kandice Durden, Senior Solutions Consultant at UserTesting, is here to discuss how leading organizations build, validate, and embed customer feedback into their development cycles to avoid rework at a time when budgets are shrinking.
Mind the Product
SEPTEMBER 8, 2023
In this ProductTank Heidelberg Talk, Tim Herbig, a product management coach and consultant, provides a sandwich model to implement product strategy effectively. Read more » The post Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig appeared first on Mind the Product.
The Product Coalition
SEPTEMBER 4, 2023
Because not everyone finds a way out of the loop of reactive product development. In hopes of finding the next big idea, many turn to their most loyal users for feedback and inspiration. And often enough, that feedback leads to useful improvements. And yet, useful improvements do not always add up to the desired results , especially when growth is a problem and the market is saturated with similar solutions.
Johanna Rothman
SEPTEMBER 6, 2023
In How Product Goals Make it Easier to Create Sprint Goals and Reduce Feature Factories, Part 1 , I started responding to Tom's interview question. Now that we've dealt with the feature factory problem, it's time to address planning time. Here's the question again: “The product owner and dev team cannot decide on a sprint goal, even after hours of discussion.
Userpilot
SEPTEMBER 7, 2023
Customer analytics is the cornerstone for making informed decisions, enhancing the user experience, and, ultimately, fostering growth. It’s crucial to stay updated with the latest trends in customer analytics to better understand customers and make the most out of collected data! So, let’s see 8 critical trends you can follow to stay on track with the changes and how you can apply them to achieve product growth.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
freshtrax
SEPTEMBER 7, 2023
This article will provide a glimpse into Japanese convenience store culture, and how these pillars of Japanese society strike awe in the hearts and minds of foreigners who live in or visit Japan. As the author, I have lived in and traveled around Japan for a total of eight years. So, in addition to providing general information, I will also provide my experiences of frequenting these stores.
The Product Coalition
SEPTEMBER 6, 2023
The headline isn’t clickbait. The real bait surrounds you every day as a product manager if you swim in the shallows.
Amplitude
SEPTEMBER 5, 2023
Learn how Amplitude can help marketers derive value from existing customers by driving repeat purchases with personalization.
Userpilot
SEPTEMBER 8, 2023
Are A/B testing mistakes limiting your ability to drive engagement and conversion? You can’t really know until you analyze your process for errors. But here’s a fact: many SaaS companies are going about A/B testing the wrong way. This article discusses 13 common mistakes you should avoid when doing growth experiments. TL;DR A/B testing is a method of comparing a version of a software product, feature, webpage element, or user interface element against a control group to determine if
Advertiser: Data Robot
Today’s economy is under pressure from inflation, rising interest rates, and disruptions in the global supply chain. As a result, many organizations are seeking new ways to overcome challenges — to be agile and rapidly respond to constant change. We do not know what the future holds. But we can take the right actions to prevent failure and ensure that AI systems perform to predictably high standards, meet business needs, unlock additional resources for financial sustainability, and reflect the r
UX Studio
SEPTEMBER 6, 2023
Not long ago, we noticed an interesting trend: even businesses that had nothing to do with the usual tech sector were seeking UX studio’s help to improve their websites and apps. Even big B2B players (Business-to-Business) were interested in UX research. As we delved into these industries, we realized that our usual research approaches for regular B2C (Business-to-Customers) companies weren’t really cutting it.
The Product Coalition
SEPTEMBER 7, 2023
Because sometimes, interview answers which sound counterintuitive can actuallybe the most impactful.
Amplitude
SEPTEMBER 7, 2023
Learn the differences between MQLs (marketing qualified leads) and SQLs (sales qualified leads). See why lead qualification is an important aspect to effective business growth.
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