Sat.Mar 04, 2017 - Fri.Mar 10, 2017

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The Ladder of Evidence: Get More Value From Your Customer Interviews and Product Experiments

Product Talk

One of the best signs of an effective product team is a regular cadence of customer interviews and product experiments. But it’s not enough to simply check the box on these activities; we need to make sure that we do them effectively. Without a strong background in research methods, it’s hard to know how you are doing. I’ve developed a simple framework to help teams evaluate the effectiveness of their methods.

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How to Get Valuable Product Insight from Customer-Facing Teams

UserVoice

Internal feedback can come from lots of different places within your organization, and it’s essential for a product manager to capture and address it all, regardless of where it’s coming from. Let’s take a look at which groups are the most influential and how to handle their input. We recently published a report on The Influence of Feedback on the Product Development Process , based on findings from a survey of 200 people in product roles of varying seniority at a range of organizations.

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Steps Executives Can Take To Improve Performance

bpma ProductHub

Contributed by Greg Geracie. In a recent post for the Boston Product Management Association I outlined several steps that members of product development teams can take to improve the performance of their teams. These steps are a result of our ongoing research into what distinguishes high performance teams from the pack. Over the last five years we have identified over 25 statistically significant factors that can favorably impact product team performance.

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How to improve employee performance

Lead on Purpose

How to improve employee performance Leaders often wrestle with how to best motivate their employees to rise above their current performance and execute at a higher level.

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10 Rules for Managing Apache Cassandra

It’s no surprise that Apache Cassandra has emerged as a popular choice for organizations of all sizes seeking a powerful solution to manage their data at a scale—but with great power comes great responsibility. Due to the inherent complexity of distributed databases, this white paper will uncover the 10 rules you’ll want to know when managing Apache Cassandra.

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Product Management is Culture Management

Mind the Product

Or “ How to Manage Software Development in Teams who Think Nothing Like you “ Product management has two diversity problems. The first one is well-acknowledged: our industry must have more women, other ethnicities, and better representation from LGBTQIA. The second is more subtle: in those instances when we do achieve diversity, and especially cross-cultural diversity, we are unable to handle it.

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Product Demos: Selling Value in Spite of Product Deficiencies

Product Management University

Sales revenue would come easier if your products had every capability that prospects thought they needed during the buying cycle. Unfortunately, it will never be reality. Your products will always be deficient in someone’s opinion. Don’t sweat it. Here’s how to respond to product deficiencies while still selling value. 1. When a prospect asks for a feature you don’t have, respond as follows: “We don’t have a feature by that name, but tell me what you’re trying to accomplish a

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The Secret Marketing Power of Evolutionary Psychology

Nir Eyal

Nir’s Note: Gad Saad is a professor of marketing at Concordia University and the author of The Consuming Instinct. He’ll be speaking at the upcoming Habit Summit in April. (You can register here!) In this interview with Max Ogles, Saad discusses the role of evolutionary psychology in modern marketing. Q: Let’s start with a simple […]. The post The Secret Marketing Power of Evolutionary Psychology appeared first on Nir and Far.

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What’s the ROI of Innovation? – David Binetti

Mind the Product

David Binetti is a six-time entrepreneur, having served on the founding team of companies ranging from consumer (QFN, later Intuit’s Quicken.com), to industrial (Arch Rock, acquired by Cisco), to government (USA.gov, acquired by the Federal Government), to political (Votizen, acquired by Brigade) — with three stints as Founder/CEO. Currently, David helps organizations innovate faster with less risk through Innovation Options, a valuation framework he created that gives entrepreneurs a prod

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5 Essential Steps for Getting into IoT Product Management

Daniel Elizalde IoT Blog

These days, more and more companies are kickstarting IoT (Internet of Things) product initiatives, and these companies have a strong need for skilled professionals that can handle the complexity of IoT. These professionals include engineers, data scientists, designers, and of course, IoT Product Managers. But the IoT industry is very young, and both companies and Product Managers are still trying to understand what […] The post 5 Essential Steps for Getting into IoT Product Management firs

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How To Manage Multiple Product Teams For Successful Development & Delivery

Speaker: Leslie Grandy, Product Executive & Drew Weaver, Senior Program Manager

Effective management of multiple product teams necessitates a skillful coordination and guidance with the objective of aligning efforts towards shared goals. This entails constant communication, efficient task management, and ensuring that each team aligns with the broader organizational objectives. We can think about this like conducting an orchestra, where diverse efforts are harmonized toward a unified outcome. 🎯 Proficiency in these skills empowers product managers to navigate comple

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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The B2B Product Manager Magazine March 2017 is now available. In this issue we cover everything from obsessing over customer success to demo techniques to improving your website lead generation and conversion. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis. View the March 2017 Issue.

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Way Up & Better–Your Next Product Management Job !

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Learning in Product – Ellen Chisa (ProductTank NYC)

Mind the Product

Ellen Chisa has an educational background in engineering and is currently working on her MBA at Harvard Business School. She has worked for companies like Microsoft and Kickstarter, and is currently the VP of Product at Lola. They connect travelers to travel agents for hotels, restaurants, and any other travelling needs. In her ProductTank NYC presentation, she explains the importance of learning and becoming a better product manager.

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How Did GoPro Lose Their Focus?

The Accidental Product Manager

GoPro makes great cameras, but they’ve lost their focus Image Credit: superidoljp. Wouldn’t it be great if when you are out and doing all of the exciting things that you do, rock climbing, surfing, hiking, etc. if you could somehow capture the moment in a photo? Sure your cell phone has a camera on it, but it’s not really up to the task of surviving a lot of the rugged things that you find yourself doing.

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Generative AI Deep Dive: Advancing from Proof of Concept to Production

Speaker: Maher Hanafi, VP of Engineering at Betterworks & Tony Karrer, CTO at Aggregage

Executive leaders and board members are pushing their teams to adopt Generative AI to gain a competitive edge, save money, and otherwise take advantage of the promise of this new era of artificial intelligence. There's no question that it is challenging to figure out where to focus and how to advance when it’s a new field that is evolving everyday. 💡 This new webinar featuring Maher Hanafi, VP of Engineering at Betterworks, will explore a practical framework to transform Generative AI pr

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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The March 2017 Issue of The B2B Product Manager Magazine is now available. In this issue we cover everything from obsessing over customer success to demo techniques to improving your website lead generation and conversion. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis. View the March 2017 Issue.

Magazine 100
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Can product managers be too busy to talk to their customers?

DISQO

Whether managing the hottest new tech-laden gizmo or a decades-old industrial product, I can’t imagine any product manager willingly coming up short on customer feedback. In my role as a leading customer advocate, I can’t imagine anything more important! Yet the latest annual survey of some 150 product managers finds that only 3.5 out of ten managers feel they spend enough time interacting with people who make or break their careers – customers!

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Do you encourage content writer,

Business of Software Conference

We got this spam today. Not really one for us but if anyone wants an illiterate content marketer and soc media enthu I will put you in touch. Hello sir, This is Jerry, content marketer and social media enthu who blogs about your recent technology free time. Recently i came across your blogs ,while browsing about your blogs and it is really a good read.

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Focusing On Your Brand Will Produce a Better Product

Mind the Product

We all want to build products which connect with our users and drive engagement. In this talk, Jesus Ramirez , VP Product at Tallwave Capital, explains how effectively leveraging brand in your products can create user experiences which do just that, and which turn your customers into advocates. Brand or Product? – Blurring the lines in user experience.

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Leading the Development of Profitable and Sustainable Products

Speaker: Jason Tanner

While growth of software-enabled solutions generates momentum, growth alone is not enough to ensure sustainability. The probability of success dramatically improves with early planning for profitability. A sustainable business model contains a system of interrelated choices made not once but over time. Join this webinar for an iterative approach to ensuring solution, economic and relationship sustainability.

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Improving Adoption of New Features

Product Management University

How can we improve adoption of new features? The number one reason customers don’t take advantage of new features is because they’re not explained in a manner that’s relevant to how people do their job. Most new features are communicated as follows: Here is a great new feature. Here’s how it works. Here’s the benefit. What’s missing? Context. If you can’t give your users a scenario (job task) that’s familiar to them and how the new feature set will help, chances are, they won’t use it.

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What are the best quotes about leadership from the podcast, This is Product Management?

DISQO

Workshops, guides, and tools can get product teams excited about experimentation and lean methodologies, but unlocking the organization’s full potential requires C-suite involvement. To continuously drive innovation, product and business leaders must create incentives for learning and insight generation, and must invest in informed decision making. We interview many leaders on our podcast, This is Product Management , and compiled the best quotes about effective top-down initiatives: “It is vita

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3 Examples of Customer Success Convergence

TSIA

Convergence , a term meaning "to come together," is a common theme that has impacted various service lines within the technology industry, and customer success is no exception. As more technology suppliers pivot towards new XaaS offerings, they are finding themselves in a constant cycle to deliver against the promise of their technology solution, which is how we define customer success.

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The Power of Bad Product Ideas

Mind the Product

Steve Portigal challenges product managers to re-think the idea-generation process by inviting in bad ideas. In brain-storming sessions, we frequently see two surges in ideas. The first is where the low hanging fruit is identified. The second surge is where more innovative ideas are frequently found. Welcoming bad ideas can be an effective strategy for fast tracking past the low hanging fruit and into innovation.

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10 Rules for Managing Apache Kafka

Without proper guidance, it’s easy to miss out on Kafka’s full capabilities. While not the easiest technology to optimize, Kafka rewards those willing to explore its depths. Under the hood, it is an elegant system for stream processing, event sourcing, and data integration. Download this white paper to learn the 10 critical rules that will help you optimize your Kafka system and unlock its full potential.

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How to Make a Music Streaming App like Spotify?

Alty

Music makes the business world go round as the consumer demands have firmly gravitated towards on-demand content, rather than paying per download. According to the annual IFPI report on the State of the Music Industry, music streaming is setting a whole new range of records: Consumption of audio streams has increased by 93% in the US in 2016. Streaming revenues are up by 45.2% and now account for 43% of all digital sales.

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What are the best quotes about leadership from the podcast, This is Product Management?

DISQO

Workshops, guides, and tools can get product teams excited about experimentation and lean methodologies, but unlocking the organization’s full potential requires C-suite involvement. To continuously drive innovation, product and business leaders must create incentives for learning and insight generation, and must invest in informed decision making. We interview many leaders on our podcast, This is Product Management , and compiled the best quotes about effective top-down initiatives: “It is vita

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XaaS Madness: Selling Yourself Out of Business

TSIA

As the NCAA Basketball Tournament shifts into high gear this month, millions of American workers will take extended lunch breaks to their favorite sports bars and restaurants to watch the games. This annual event provides not only an opportunity for binge-eating and work-ditching, but also affords a teaching opportunity about the dangers of the high cost of sales.

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eDavid and Goliath Inc.

Oren Steinberg

How can startups work with large corporations? B2B and B2B2C startups trying to sell into large corporations know this all too well: big companies like to work with other big companies. It often seems like smaller companies lack the secret handshake. If you’re a startup or even a growth stage company trying to sell into large corporation, you lag behind larger players by sheer DNA.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.