Sat.Dec 29, 2018 - Fri.Jan 04, 2019

How Product Managers Can Break Down Organizational Silos

ProductPlan

When we think of organizational silos that affect product management, we usually imagine the obvious ones. A product team doesn’t talk with their sales department, so they don’t know how their reps sell the product.

Demo 64

We Need to Rethink the Product Backlog

The Product Coalition

Ah, the product backlog. Two simple words that send shivers down every PM’s spine. For those not yet privy to the horrors of the product backlog, it’s essentially a long to-do list of product requirements?—?a a mixture of customer requests, team demands, and strategic ideas.

Books 85

Business Acumen

The Product Bistro

I’m going to tell a story that will ultimately show how misguided many supposed “good ideas” are, especially in relation to business cases, strategy, and planning. One site that I hang out on is Slashdot, an old school hang out that bills itself as “News for Nerds.” ” On /. see what I did there?) there […]. product management business acumen business case business model

Goals for 2019 – A Product Manager’s New Year’s Resolutions

Mind the Product

It’s a new year, and while the date changing on a calendar doesn’t really have some magical power, it is a nice reminder to slow down and reflect.

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've you've launched an MVP, you know that the journey has just begun. But what do you do after the launch? How do you figure out what to do next? After you launch, it's important to be able to look at how different segments of your users react and quickly uncover signal vs. noise so you can iterate and improve. Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your way to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a skill set to make the most of your launches.

What to keep in mind when you are naming your product

Craft.io

What’s in a name? That which we call a rose. By any other word would smell as sweet; William Shakespeare, Romeo and Juliet. Choosing the name for a product, feature or company can seem rudimentary.

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Top 5 Product Management Trends of 2018

Revulytics

As we get under way with the new year, let ’s take a look at five trends from 2018 that product management professionals should be aware of going into 2019. Let us know if we missed your favorite trend in the comments section below. Analytics reveal design trends.

High-performing Teams by Richard Banfield

Mind the Product

In this mtpcon London talk, Richard Banfield looks at what makes high-performing teams work. Building High-performing Organisations. Continuous improvement can act as a powerful cultural change agent: cycling coach David Brailsford knows this and he was able to reinvent British Cycling as a result.

What we learned about product and design in 2018

Inside Intercom

Our conversation comes from the value we have at Intercom to continuously share the lessons we’re learning about growing our product and our team. Short on time?

7 Terrible App Reviews That Could Have Been Prevented

The Product Coalition

Bad app reviews can be funny–when they’re not about your app. Unfortunately, when they do apply to your app, it’s like a dagger to the heart. Reviewers can be pretty vicious. But, with some simple analytics hacks, many of these bad app reviews could have been foiled.

Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. No matter how sophisticated your analytics are, if you're asking the wrong questions - or looking at the wrong metrics - you're going to have trouble getting answers that can help you. Join Nima Gardideh, CTO of Pearmill, as he demonstrates how to build a strong data culture within your team, so everyone understands which metrics they should actually focus on - and why. Then, he'll explain how you can use your analytics to regularly review progress and successes. Finally, he'll discuss what you should keep in mind when instrumenting your analytics.

Dealing with Dealbreakers: How to Handle Feature Requests from Prospects

ProductPlan

Most product teams have their own processes for handling customer requests. But what about would-be customers and their “dealbreaker” requests? If you’ve spent much time in product management, you’ve probably encountered a few of these.

Let’s Resolve to Create Humane Products in 2019

Mind the Product

Fellow product managers and product leaders: have you ever had a moment when you’ve asked yourself, “am I really doing good with my product?”. I really enjoyed Kim Goodwin ’s talk at Mind the Product London 2018 and it made me think. Why don’t we ask ourselves a simple question when we create our products and services: are they humane? Kim’s talk was about human-centred design but it can easily be applied to humane product management.

What we shipped: 2018 year in review

Inside Intercom

In 2018, we doubled the size of our R&D teams to continue building best in class products with non-stop innovation. We strive to let our product do the talking. We opened our new office in Sydney and expanded our presence in London to broaden our coverage and attract new talent.

Demo 73

Everything You Need to Know About Year-End Budgeting

The Product Coalition

Simply put, the corporate budgeting process exists to provide your company a plan for its spending for the year to come.

What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

How I Make My Decisions to Speak at Conferences

Johanna Rothman

Photo by Matt Botsford on Unsplash. Consultants who make money speak at conferences. I love to speak. Give me a microphone—I am a happy person. I keep having to turn down speaking requests, both domestic and overseas. I would love to go, to learn and to meet people.

How Predictive Analytics can add Value to Applications

Mind the Product

Every software application today is fighting for space in an increasingly crowded market, so software vendors need to differentiate their offerings with valuable features to avoid losing out to competitors. An increasing number of application teams are turning to predictive analytics as a source of competitive differentiation and additional value for end users.

Fieldwork: Our Experience and 5 Tips

Generation Focus

The Generation Focus team concluded the 2018 year in the field, interviewing independent beauty professionals (IBP’s). We’ve previously talked about interview techniques, but how and where you decide to conduct the interview can sometimes be just as important as the questions being asked.

Problems with Product Discovery

The Product Coalition

Working with Product Manager customers on product discovery , I’ve observed some interesting patterns. Teams move from problems to solutions too quickly, use MVPs for solution feedback, are biased on singular requests, and loose context across the process.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

TEI 209: Predictive analytics for product managers – with Brian Brinkmann

Product Innovation Educators

Use data to predict customer behavior and design better products. Do you know which customers are most likely to stop using your product in the next month? Or, what actions your best customers take with your product when they start using it?

5 lessons learned from growing a support team

Inside Intercom

No matter how internal a decision you make seems, it always has an external effect on your customers. The interactions that your customers have with your support team shape how they think and feel about your product.

Writing Advice for Conference Proposals

Johanna Rothman

I'm a shepherd for the XP2019 and Agile2019 conferences. I read the proposals, offer feedback, and then shepherd the papers through to completion once we accept the proposals. I love reading experiences. I'm a total sucker for them.

Agile 62

How Startups Can Do Better Cohort Analyses · Philosophical Hacker

The Product Coalition

If you’ve ever looked at analytics for software products, you’ve probably run across a graph that looks like this: Graphs like this one depict cohort analyses.¹ This particular graph is from Google Analytics. Apple also has one for app analytics. So does Fabric.² Cohort analyses can be very useful.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Using cohorts to better understand & engage with your customers

Mixpanel

Ruben Ugarte is the founder of Practico Analytics which helps software companies implement an analytics stack and tools like Mixpanel. You can learn more about his company and the work they do with Mixpanel at practicoanalytics.com/mixpanel.

Webinar Recap: What’s Next? Agile Trends in 2019

Agile Velocity

2018 was a remarkable year for the Agile community. Agile is now expanding into new departments and industries. Companies are continuing to tackle the challenge of scaling Agile throughout their organization.

Dear Strategy: 072 Strategy Career Questions (Part 2 of 3)

Dear Strategy

7 Reasons to Participate in or Host a B2B Podcast!

DemandMatrix

During a recent podcast episode of Sunny Side Up , Logan Lyles of Sweet Fish Media (a Podcast production agency for B2B companies) talked about how audio content is gaining more and more attention primarily because of the way we live & work these days. Content Marketing

B2B 52

A Simple Framework for Complex User Goals

Speaker: Hannah Stegen

How can you measure and affect your users' behavior if they're not doing something that's easily measurable? You can monitor usage, activation, retention, and more, but those metrics don't always align with every one of your goals for your users. Hope is not lost, however: with the right framework, you can still make sure your users are on track. Join Hannah Stegen (she/her), Customer Success Manager at Crescendo as she explains how you can monitor even the most complex user journeys by breaking them up into Attitude, Intention, and Behavior.

10 Product Conferences We’re Excited About in 2019

ProductCraft

2018 was a good year to be a PM. Last January, LinkedIn named product management one of 10 most promising careers of 2018, with 30 percent more job openings year over year and a career advancement score of 8 out of 10. Glassdoor named it the ninth best job in America, with more job openings. The post 10 Product Conferences We’re Excited About in 2019 appeared first on ProductCraft by Pendo. Reviews Conferences

Maggie Crowley On Drift's Approach to Conversational Research

UserInterviews

Research at a rapidly growing startup through a product manager's eyes

Dear Strategy: 072 Strategy Career Questions (Part 2 of 3)

Dear Strategy

Dear Strategy: “How do I evaluate a job opportunity that moves me from SaaS products to on-premises products but is one of the CEO’s initiatives?”. . The first thing we need to do before answering the core of this question is to level-set on a few definitions…. SaaS” stands for “Software as a Service” and is a term that refers to any cloud-based software product that is sold on a subscription basis.