Product Management University

OCTOBER 12, 2021

Product Marketing may be one of the most misunderstood and undervalued functions as evidenced by the fact that so many B2B organizations still don’t have it. If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Here’s the funny part. Many organizations think they’re doing product marketing because they have the proverbial one-armed paper hanger in corporate marketing creating brochures and prese

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Nir Eyal

OCTOBER 12, 2021

FOMO, the "fear of missing out,” refers to the feeling of “anxiety that an exciting or interesting event may currently be happening elsewhere.” Most people at one time or another have been preoccupied by the idea that someone, somewhere, is having a better time, making more money, or leading a more exciting life. The post Getting Over FOMO, the Fear of Missing Out appeared first on Nir and Far.

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Mind the Product

OCTOBER 12, 2021

Product roadmaps: love 'em or hate 'em, you probably spend a lot of time on them. Very often, that colorful set of bars on the timeline that we artfully sell to our leadership inadvertently leads to challenges down the road. Here are some roadmap tips to get your project off and running. [.] Read more » The post Building a product roadmap to avoid potholes down the road appeared first on Mind the Product.

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Alchemer Mobile

OCTOBER 14, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. From learning more about their career path to predicted trends to general tips and advice, there’s no shortage of lessons to be learned that can ultimately help you develop and become a better product expert yourself.

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With its unparalleled flexibility, rapid development and cost-saving capabilities, open source is proving time and again that it’s the leader in data management. But as the growth in open source adoption increases, so does the complexity of your data infrastructure. In this Analyst Brief developed with IDC, discover how and why the best solution to this complexity is a managed service, including: Streamlined compliance with some of the most complex regulatory guidelines Simplified operations, li

Data Visualization

Intercom, Inc.

OCTOBER 13, 2021

Scaling a company is never a linear process. As your startup becomes a scale-up, teams will encounter obstacles that require them to quickly adapt to new demands. That’s where we found our Data Infrastructure team at the end of 2020 – we provide data and tools for teams across Intercom to get insights and run crucial processes, and were more in-demand than ever.

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Mind the Product

OCTOBER 12, 2021

We asked consultant, trainer and author Tim Herbig to give us the crash course on Impact Mapping, including how to get people to understand the difference between an Impact and an Outcome. [.] Read more » The post An introduction to impact mapping – Tim Herbig on The Product Experience appeared first on Mind the Product.

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The Accidental Product Manager

OCTOBER 11, 2021

It all about the experience Image Credit: Praveen. So product manager, what does your product look like? No, I mean when your customer first has a chance to get their hands on their version of your product, what does it look like? Does it show up in a nondescript cardboard box? Is it in an unremarkable container? You do realize how very important first impressions are, right?

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Usersnap

OCTOBER 12, 2021

As ?? 76% of all bank interactions are online nowadays, create remarkable digital customer experience are not just buzzwords. It is the utmost important, revenue-correlated topic in FinTech. Luckily for Erste Group, they’ve been focusing on customer experience since the very beginning. And today we have the honour to share their journey. In particular, how they listened to the voice of customers and turned that into features and UX improvements.

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The Product Coalition

OCTOBER 13, 2021

If you are looking for your first product management job right out of school, the entire process can be overwhelming and a difficult one… Continue reading on Product Coalition ».

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Speaker: Conrado Morlan

In this engaging and witty talk, we’ll explore how artificial intelligence can transform the daily tasks of product managers into streamlined, efficient processes. Using the lens of a superhero narrative, we’ll uncover how AI can be the ultimate sidekick, aiding in decision-making, enhancing productivity, and boosting innovation. Attendees will leave with practical tools and actionable insights, motivated to embrace AI and leverage its potential in their work. 🦸 🏢 Key objectives:

Product Management

Mind the Product

OCTOBER 14, 2021

What really is the difference between managing and leading your product. Don’t product managers need to be able to both manage and lead? In this piece, we'll delve into why product leaders should care about both. [.] Read more » The post How to lead your product – Part 1: Leadership and management appeared first on Mind the Product.

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Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Sounds simple, right? Not necessarily. Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands.

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svpg

OCTOBER 11, 2021

I would be very surprised if there were any product people out there that do not already know that it’s critically important to seek critical feedback. Yet the reason for this note is because so very often I find product people actively avoiding this negative feedback. As Elon Musk says, “I think it is very. View Article. The post Discovery – Feedback appeared first on Silicon Valley Product Group.

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The Product Coalition

OCTOBER 13, 2021

The digital transformation has changed businesses once and for all. To stay competitive in this new environment, tech-savvy C-levels put advanced technologies in the center of their winner-takes-all strategies. Being a pivotal digital enabler, mobile apps deserve special attention. In only 2 years, the number of worldwide downloads will approach almost 300 billion!

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The complexity of financial data, the need for real-time insight, and the demand for user-friendly visualizations can seem daunting when it comes to analytics - but there is an easier way. With Logi Symphony, we aim to turn these challenges into opportunities. Our platform empowers you to seamlessly integrate advanced data analytics, generative AI, data visualization, and pixel-perfect reporting into your applications, transforming raw data into actionable insights.

Data Visualization

Mind the Product

OCTOBER 15, 2021

In this #mtpcon Digital Americas session, Anthony Rindone, product manager for experimentation at Split discusses how to make better product decisions through experimenting. [.] Read more » The post Stay Humble or Be Humbled — Case Studies from the Experimentation Trenches by Anthony Rindone appeared first on Mind the Product.

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UX Studio: Product Management

OCTOBER 9, 2021

When the pandemic hit Hungary in the Autumn of 2019, both companies and employees had to adapt quickly. Like with most jobs, for us – UX Researchers – this meant moving our daily communication online, including research, creative processes, and communication. It also meant relearning how to establish trust and credibility with clients and rethinking daily tasks to suit the limitations and opportunities of working remotely.

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First Round Review

OCTOBER 12, 2021

Should you hire a brand, product or growth marketer, and how do you know when you've found the right candidate? Maya Spivak, former marketing leader at Segment and Wealthfront, unpacks her frameworks for identifying the type of marketer your startup needs, interviewing and closing candidates.

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The Product Coalition

OCTOBER 11, 2021

6 ways to save your burning PM soul. Continue reading on Product Coalition ».

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Speaker: Leslie Grandy, Product Executive & Drew Weaver, Senior Program Manager

Are you considering a shift to product management or just starting your journey as a Product Manager? Join Leslie Grandy and Drew Weaver for an insightful webinar designed to help you seamlessly transition into this dynamic role. Whether you're looking to pivot your career or enhance your existing skills, this session will equip you with the knowledge and tools to succeed!

Product Management

Mind the Product

OCTOBER 10, 2021

Today is World Mental Health Day which means there’s only one Mind the Product post we want to rewind to today: Mental Health as a Product Person – Let’s Talk. Written in 2019 by our very own Martin Eriksson and good friend Saielle Montgomery, the post touches upon some of the challenges faced by product [.] Read more » The post SUNDAY REWIND: Mental Health as a Product Person – Let’s Talk appeared first on Mind the Product.

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Userpilot

OCTOBER 14, 2021

When building a product, it is sometimes difficult to draw the line between what features to build and which ones to let go of. If that line is not drawn early and often, you end up with the most horrifying term any product will ever encounter: feature bloat. Also known as feature creep, feature fatigue, or feature overload – having too many features is something all teams must watch out for.

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ProductBoard

OCTOBER 15, 2021

We’re excited to share that Productboard has been recognized by Comparably in three separate categories — Best Company Happiness, Best Company Perks & Benefits, and Company Compensation. These awards from Comparably, a website dedicated to workplace transparency, are based on employee evaluations, which rate a number of cultural aspects in the company, including satisfaction with pay, benefits.

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Business of Software Conference

OCTOBER 14, 2021

What is the data literacy continuum and why does it matter? Every organization is made up of users with different levels of data literacy and competence. Most organizations massively overestimate how data literate their people are. In this survey, 84% of businesses think employees have high, or very high levels of data fluency, while only 10% of those users consider themselves data fluent.

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Advertiser: Canny

AI is everywhere: from self-driving cars to text generation, to creating images and music. So, how can product managers use AI to save time and build better products? AI can help with research, feedback management, user engagement, and roadmapping. With AI, product managers can work faster and smarter. In this guide, we’ll show how product managers can use AI to build better products.

Feedback Software

Mind the Product

OCTOBER 11, 2021

In this MTP Engage Hamburg talk, Björn Waide, Managing Director at Haufe-Lexware shares his experiences on building a free-thinking innovative culture. [.] Read more » The post Org charts eat culture for breakfast: Why an agile mindset alone won’t help you by Björn Waide appeared first on Mind the Product.

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Userpilot

OCTOBER 15, 2021

Product launch announcement emails can be intimidating. They have to be informative, engaging, and contextual. Not sure where to start? No worries! We've got you covered. In this blog post, I'll take you through the different types of product launch announcement emails, the product launch email sequence best practices to keep in mind throughout the process, and some fantastic real-life examples to inspire you in your own campaign.

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BrainMates

OCTOBER 14, 2021

An Interview with Phil Koziol, Product Manager at Good Pair Days. What is the longest onboarding process you have experienced when starting a new role? A few days or maybe a week? More often than not, a Product Manager starts a new role and is immediately bombarded with tasks and responsibilities. And though most Product Managers are qualified and ready to take on that challenge, lacking proper knowledge of a business’s goals, processes and customers rarely leads to success.

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UserInterviews

OCTOBER 12, 2021

An essential lesson on how to start doing great user research with people with disabilities, and why accessibility is a non-negotiable part of good UX.

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Speaker: Pulkit Agrawal

Digital Adoption Platforms (DAPs) are revolutionizing the way organizations interact with and optimize their software applications. As digital transformation continues to accelerate, DAPs have become essential tools for enhancing user engagement and software efficiency. This session is your guide into the robust world of DAPs, exploring their origins, evolution, and the current trends shaping their development.

Customer Feedback