Sat.Dec 17, 2022 - Fri.Dec 23, 2022

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Defining Product Outcomes: The 8 Most Common Mistakes You Should Avoid

Product Talk

I recently sat down with fellow Product Talk coach and instructor Hope Gurion to discuss some of the common mistakes we see teams make when it comes to defining outcomes. You can watch the video of our conversation or check out a lightly edited version of the transcript below. Full Transcript. Teresa Torres: Hi, I’m Teresa Torres. Hope Gurion: And I’m Hope Gurion.

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Have you ever been looking for a recipe online but have to scroll all the way through a long, drawn-out story about the author’s family to get to the actual recipe? We won’t do that to you today. Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement.

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Getting out from the Valley of Despair in product

Mind the Product

In this guest post, Sharon Feldstein, Head of Product at Affogata, discusses the journey of creating a new product, and how we can avoid falling into the Valley of Despair, a common problem that many product managers face. [.] Read more » The post Getting out from the Valley of Despair in product appeared first on Mind the Product.

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Product Alternatives: Stay Ahead of the Competition

The Product Coalition

“Today’s consumers are no longer just comparing experiences across competitors, but against the best experience they have ever had.” (Jeff… Continue reading on Product Coalition ».

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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Product vs. Policy

svpg

Most people today know that when we refer to “product” we mean that in a very holistic sense. It’s not just the code. It’s not just the user interface. It’s not just the app. It is meant to reflect the full customer experience. Online and offline. Customer facing and customer enabling. That said, I don’t. The post Product vs. Policy appeared first on Silicon Valley Product Group.

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10 Customer Success Predictions for 2023

Gainsight

“The best way to predict the future is to invent it.” – Alan Kay. “It’s tough to make predictions, especially about the future.” – Yogi Berra. Given the uncertainty right now, it’s hard to predict what will happen in January—let alone all of 2023. But here goes nothing … here are 10 Customer Success (CS) predictions for 2023 by Nick Mehta, CEO of Gainsight. 1.

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How to find the right product management role for you

Mind the Product

In this guest post, Garima Dhingra, Group Product Manager at Google helps us understand different categories of product manager roles that exist in tech and how to evaluate which one to pursue. [.] Read more » The post How to find the right product management role for you appeared first on Mind the Product.

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What Your Product Needs The Most? Hint: It’s Not Another Feature

The Product Coalition

Product adoption is hard. In fact, it’s so hard and so mysterious that there are teams of people devoted to trying to figure it out. Photo by AbsolutVision on Unsplash Product Managers spend a huge amount of our time and effort thinking about what to build, and why, and then making sure what is built is the right thing. then end that process with a simple release note on GitHub.

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Making your product strategy come alive – Chiedza Muguti on The Product Experience

Mind the Product

With 2023 just around the corner, product managers have been spending the last few weeks looking at their OKRs and thinking about the direction of their product. To help us better comprehend product strategy and direction, we spoke with Product Leader, Chiedza Muguti to discuss making your product strategy come alive. Let's jump right in! [.] Read more » The post Making your product strategy come alive – Chiedza Muguti on The Product Experience appeared first on Mind the Product.

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Driving Business Impact for PMs

Speaker: Jon Harmer, Product Manager for Google Cloud

Move from feature factory to customer outcomes and drive impact in your business! This session will provide you with a comprehensive set of tools to help you develop impactful products by shifting from output-based thinking to outcome-based thinking. You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.

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Trailblazing Women in Product Management: Heather Weeks, Vice President of Product Management at Marathon Health

280 Group

For our next installment of the Women in Product Management Series I interviewed Heather Weeks, Vice President of Product Management at Marathon Health. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? . It definitely has not been a straight line. I spent a decade in management consulting at Booz Allen which gave me many skills that translated into my current role–strategic thinking, analysis, a con

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Have you ever been looking for a recipe online but have to scroll all the way through a long, drawn-out story about the author’s family to get to the actual recipe? We won’t do that to you today. Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement.

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Intercom recognized with 101 badges and awards in G2’s Winter Reports 2023

Intercom, Inc.

We are delighted to announce that Intercom has once again been recognized as among the best solutions in a number of Customer Service categories in the newly released G2 Winter Reports 2023. This season, we were rewarded a whopping 101 badges and awards, a recognition of Intercom’s position as a leader in the field of Customer Service. #Humblebrags.

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Dear Santa, all I want for Christmas this year…

Mind the Product

It’s me again – your favourite product manager! You haven't from me in a while. The past few years have been.interesting, but all is well. In the hope that I have done enough to find my name on the Nice List, here is my wish list for this Christmas. [.] Read more » The post Dear Santa, all I want for Christmas this year… appeared first on Mind the Product.

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How to Build an Experimentation Culture for Data-Driven Product Development

Speaker: Margaret-Ann Seger, Head of Product, Statsig

Experimentation is often seen as an aspirational practice, especially at smaller, fast-moving companies who are strapped for time and resources. So, how can you get your team making decisions in a more data-driven way while continuing to remain lean and maintaining ship velocity? In this webinar, Margaret-Ann Seger, Head of Product at Statsig, will teach you how to build an experimentation culture from the ground-up, graduating from just getting started with data-driven development to operating

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The Hidden Value a Product Manager Brings to the Product Team

The Product Coalition

“What value do you folks even bring?” is a question my engineers have genuinely asked me more than once so far in my career. Even as product managers (PMs) have grown in popularity over the past decade, the same issue looms across the industry: it’s hard to define the aforementioned value up-front when asked for. Product managers are important and their growth only rises According to Zippia, there are over 41k PMs, just in the US alone.

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Answers to Frequently Asked Panel Questions

Alchemer Mobile

When you need insights on your products or services, you need respondents from the right audience. Panel respondents are the solution. By using Panel Services, organizations like yours can reach their desired target audience faster and more efficiently than ever before. And based on the response to our recent panels webinar, there is a lot of interest surrounding how to reach the right audience with surveys.

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2022 in review: Highlights from this year’s best conversations

Intercom, Inc.

 We’re not going to lie, 2022 was a challenging, nerve-racking, gripping beast of a year, but here we are at the end of it – and there’s plenty to be thankful for. Throughout the year, we’ve talked with and learned from industry leaders, experts, and innovators about a multitude of topics: from facing the tech slowdown to the dawn of machine learning, from the trends transforming customer support to using human insight to create memorable experiences.

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The PM Capsule Wardrobe (a growth playbook) by Sharon Anne Kean

Mind the Product

In her keynote session at #mtpcon London 2022, Sharon Anne Kean, Product Lead and Head of Global Expansion at Wise, talks about the tools she finds most useful to deliver maximum impact when she doesn’t have much time for product management work. [.] Read more » The post The PM Capsule Wardrobe (a growth playbook) by Sharon Anne Kean appeared first on Mind the Product.

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How Embedded Analytics Helps Product Managers Exceed Their KPIs

Embedded analytics can help you deliver cutting-edge analytics experiences to your end-users that align with KPIs that are critical to the growth and success of your business. Read this eBook to learn how an embedded analytics platform, like Qrvey, can help PMs exceed the following KPIs: Growing revenue while improving customer retention rate Delivering rapid time to value Earning a high net-promoter score Increasing Gross Margin / Profitability Conversion rate from trial to paid Don’t just meet

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Are you applying biases to your product work? Here’s how to self-evaluate

Mixpanel

Data is complicated, and interpreting it correctly requires skill, an open mind, and—most importantly—a large amount of self-awareness. Why self-awareness? Because the only way to combat bias, a big enemy of data work, is to be consciously aware of the attachments and attitudes that lead to erroneous conclusions. Here are five questions you can ask yourself that will materially increase your ability to mitigate the effects of your own biases in data-informed product development.

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’Tis the Season for Reexamining Your Values

Nir Eyal

How will you spend your precious time in the coming year? As one year ends and another begins, many of us won’t help but reflect on who we are and who we’d like to become. Most people aiming to emulate their ideal selves will resort to New Year’s resolutions—but more often than not, those are doomed to fail. The post ’Tis the Season for Reexamining Your Values appeared first on Nir and Far.

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How to be an Exceptional Chief of Staff: Advice for Scaling Impact at Startups

First Round Review

10 tactical tips and guiding principles for a new Chief of Staff to lean on as they scale their impact at a startup — from building better systems, not just booking more meetings and finding an executive's superpower.

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SUNDAY REWIND: Analytics is not just from Christmas

Mind the Product

In this 2016 Product Tank talk, Emer Kirrane, then Product Manager at presentation tools developer Prezi, looks at the ins and outs of analytics. Previously Emer worked on analytics products. But when she moved to Prezi she also had to think about people in order to understand how the whole product is used. She looks [.] Read more » The post SUNDAY REWIND: Analytics is not just from Christmas appeared first on Mind the Product.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Connecting to Your Product Managers

The Product Guy

Take your companies large objectives and break them down into more digestible goals for your own product managers. Watch and learn more from product management expert, Don Ross.

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15 B2B Marketing Strategies to Drive Conversion and Growth

Userpilot

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

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415: Reimagining engagement in product development and management – with Brad Shuck, PhD

Product Innovation Educators

How product leaders can drive purpose and belonging. This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise, and experience power the most recognized and respected innovative companies in the world. PDMA is the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

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3 Reasons Why Your Product Manager Is the Quarterback in Your Company

Gocious Blog

You've outlined your vision for your company and defined your product goals. Now, all that stands between you and those goals is finding the right person to execute the strategy to make your vision a reality. The key player who will get that job done is your product manager. If we compare product management to American football, then your product manager is your quarterback.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.