Pragmatic Marketing

DECEMBER 20, 2019

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In Finding ways to celebrate the seemingly little moments and efforts is important.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Userpilot

NOVEMBER 17, 2021

In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. After developing and shipping more products, Saravana decided to choose an umbrella name for a parent company that would house all the products built by the team. Following the needed deliberations, he adopted the name Kovai.co.

Customer Experience 86

Customer Experience User Friction Enterprise Document 86

Nulab

FEBRUARY 10, 2020

You’ll need to try a lot of strategies to find out what works best for you, but we’re happy to share what we’ve learned to help you along. The main source of traffic to your site will be from search engines. Each search engine has its own algorithm to determine where your website ranks for any particular keyword.

Data Visualization 102

Data Visualization Startups Analytic Tools Reporting Tools 102

Intercom, Inc.

NOVEMBER 7, 2019

At Spendesk I am currently head of sales, so my main missions are about hiring and building the sales department on one side, and I also work around like all of the go-to-market strategy. You started off in engineering, I believe. It’s super important to think early on about what strategy you have. Nico: Exactly.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. In addition to focusing on making visually appealing websites, the firm also prioritizes increasing its customers’ online presence through organic search engine optimization.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

They merge the mentality of a boutique agency with a marketing agency’s strategy, creativity, and technology. In addition to focusing on making visually appealing websites, the firm also prioritizes increasing its customers’ online presence through organic search engine optimization.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Gainsight

JANUARY 8, 2019

INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers. VMworld also offers Hands-On Labs so you can learn practical skills directly from subject matter experts. Event Website.

Events 45

Events Inbound Data Visualization B2B 45

Intercom, Inc.

AUGUST 12, 2021

He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner. I’m the Chief Revenue Officer and I’m Chief Strategy Officer here at Dialpad.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Intercom, Inc.

JUNE 6, 2019

A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Intercom, Inc.

MAY 12, 2021

. “Armed with the right data, your team will be able to move the needle on providing personal customer communication at scale” Meaningful insights fuel great experiences, but it can be challenging to draw them out when you’re constantly managing high volumes of inbound conversations.

Data Visualization 118

Data Visualization Customer Communications Reporting Tools Customer Feedback 118

Lenny Rachitsky

MARCH 12, 2024

Creating a mix is a great strategy because it helps the world discover unknown-but-wisdom-rich people while still bringing listeners in with known names. Some of these inbound requests have turned into great episodes, but I find this channel to be the least helpful for finding great guests. My podcasting lessons so far 1.

Technical Review 137

Technical Review Analytic Tools Research Software Feedback Software 137

Business of Software Conference

MAY 21, 2020

Alex Yang // VP of Engineering, Simprints. Everyone knows that hiring engineers is really hard. of engineering where I lead the people and processes side for the engineering team. High-level Strategy. Elpie Bannister // Former Director of Talent, Simprints. At Simprints we take a three pronged approach.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Intercom, Inc.

DECEMBER 12, 2018

Strategy first, technology second. But here’s the thing: a tool is not a strategy. The real value marketing software offers is in the strategy and approach it enables. A strategy needs to be the foundation of any marketing stack, one that takes into consideration who you are, what your goals are and who you’re trying to reach.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

JULY 19, 2021

Ready to turn your support function into an engine for growth for your entire business? What’s more, Forrester’s study, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed how conversational support can fuel customer retention and business growth across the entire business.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. Semrush helps you optimize your website for search engines and create new web content that attracts traffic, identifies link-building opportunities, and optimizes your site to rank higher in search engine results.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JULY 24, 2023

That said, there are key differences between a SaaS marketing strategy and standard digital marketing. In this guide, we’re going to highlight the nuances of SaaS marketing, walk you through its various components, and teach you how to create effective SaaS marketing strategies! Increasing signups with a free trial.

Analytic Tools 68

Analytic Tools Feedback Software Data Visualization Marketing 68

Business of Software Conference

JANUARY 28, 2019

So – and then when I read into it, actually they were well thought out, if you read behind the names, there’s some well done research and arguments and they really said that brainstorming under certain circumstances is no more productive than other means of coming up with ideas. And then it got even worse. That specific.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Userpilot

MAY 26, 2021

Personalization in SaaS is often confused with adding the user’s first name to messages, but what it should really mean is targeting the right user, with the right message, at the right time. hands the responsibility for customer engagement from engineers over to your product and success teams. Third-party integrations.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Usually, especially the sales engineering teams.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Usually, especially the sales engineering teams.

Product launches 70

Product launches Research Software User Testing Product Research 70

Intercom, Inc.

NOVEMBER 23, 2022

This time around, we’ve sat down to chat about the good, the bad and the ugly of selling your company, applying first principles to subscription growth, and creating content for your audience, not search engines. I’m Patrick Campbell, and I’m now what’s called the Chief Strategy Officer here at Paddle.

Research Software 118

Research Software Analytic Tools Feedback Software Software Review 118

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. For today’s episode, we’re sharing go-to-market insights from past interviews that have resonated with us.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 64

Research Software User Testing Outbound Marketing 64

Mixpanel

FEBRUARY 23, 2021

. “You haven’t found product-market fit on just a few hundred users… In the early days, user interviews are your main source of feedback, but eventually, you can leverage metrics such as usage growth, revenue, retention, customer referrals, churn, reviews, NPS scores, and PR, to name a few. Credit: Brian Balfour.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Business of Software Conference

JANUARY 16, 2020

April Dunford, Founder, Ambient Strategy. Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Name me a couple of features. I have a degree in systems design engineering from the University of Waterloo.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Intercom, Inc.

FEBRUARY 27, 2020

We sat down for a chat with our own Fergal Reid, Principal Machine Learning Engineer, to learn why Answer Bot had to evolve past simply answering questions to focus on solving problems at scale. That’s where it’s great to have a senior production engineer on the team helping us all the time. Introducing Resolution Bot.

User Testing 23

User Testing Artificial Inteligence Data Visualization Customer Experience 23

Pragmatic Marketing

NOVEMBER 9, 2009

Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws. Product management is outwardly focused.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Userpilot

MAY 19, 2021

You hear many people chanting the same things about how this one specific tactic gave them +1000% in ROI, and then you look at your own strategy and wonder why it’s all crickets. Venture Harbour’s Influencer Marketing Strategy That Has Led to 9 Successful Businesses. Gainsight’s Lead Generating Engine With Online Conferences.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Sequent Learning

SEPTEMBER 20, 2023

Most of you have witnessed the effects of new strategies, leadership changes, organizational realignments, and other structural adjustments. To coach and develop product managers, you must possess the wherewithal to view the organization vertically and horizontally. Product management is treated like project management.

Product Management 52

Product Management Product Manager Research Software Reporting Tools 52

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Our core beliefs.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

FEBRUARY 28, 2019

We’re also good at inbound marketing, it turns out, so that has been pivotal to our success. They’re created by inbound demand. Kieran : This is really part of trying to figure out that product-led growth strategy. And our tech has gotten a lot better for bigger companies. That’s what helped us to grow.

Onboarding KPIs 137

Onboarding KPIs User Testing Feedback Software Customer Experience 137