Enterprise Product Goals Startups 
Mind the Product
NOVEMBER 27, 2017
Observations of a B2C startup product manager working in enterprise. A startup, finding its feet and learning how to stand, should by certain logic be less wise, less capable and less developed than its older, wiser counterparts. Here are two of my most notable product take-aways and one piece of advice for survival.
The Product Coalition
DECEMBER 13, 2021
Many startups with an ordinary product make the way to growth and scalability whereas others with great products fail to survive. What is wrong with these startups? Both product and product strategy should fall in place to make the startup sustainable and help them to grow.
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The Product Coalition
MAY 11, 2022
Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?
The Product Guy
APRIL 23, 2019
Some aspect of the above story is often seen playing out within many companies and startups alike everywhere. It is important to remember that we are designing and building products for humans — humans who may not be like us, who may not think like us, and who may not share the same needs as us. More About The Product Mentor.
Intercom, Inc.
OCTOBER 16, 2019
The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. You also need to encourage word-of-mouth virality based on the strength of your product. Goal of website.
The Product Coalition
AUGUST 24, 2021
Startup funding was relatively easy to raise. Enterprises such as Qualcomm and Cisco lost some portion of their market share, while Amazon and eBay had declines in their company valuations. A typical product development process would follow the Waterfall principles, taking quarters, and even a year to release a product to the market.
The Product Coalition
JANUARY 24, 2021
Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in product and technology as well.
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